A presentation delivered by John Doxaras, Founder-CEO, Warply and George Veliziotis, Card Business Director, Eurobank
"Mobile Loyalty that works": the best case practice of "Epistrofi", Eurobank's loyalty program, and its mobile application success, driven by Warply's technology and innovative Mobile Marketing capabilities.
This presentation was part of the 1st Mobile Marketing Conference in Greece on July 3rd, 2014 in Athens, Greece. International and Greek speakers from the mobile industry presented trends and case studies of Mobile Marketing & Advertising practices globally to an audience of executives, professionals and media.
Follow the conversation using the hashtags #warply and #mmcgr on Facebook and Twitter.
The event was organized by Marketing Week Greece.