The Emerging Market Opportunity for Hosted & Managed Unified Communications<br />E. Brent Kelly, Ph.D.<br />bkelly@wainhou...
Hosted Services Companies BuyOpportunity for Hosted Services <br />2<br />© 2010 Wainhouse Research LLC. – Analysis and In...
There Appears to be a Growing Capabilities-Assimilation Gap<br />3<br />© 2010 Wainhouse Research LLC. – Analysis and Info...
UC Capabilities – Traditional CSP<br />4<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collabo...
Seven Driving Forces Toward Cloud-Based UC Services<br />5<br />© 2010 Wainhouse Research LLC. – Analysis and Information ...
6<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />Control!<br />A service pro...
On Ramps to UC Services<br />7<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />
Messaging<br />8<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />Messaging (I...
Messaging<br />9<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />Messaging (I...
Hosted VoIP Providers<br />10<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />
Telephony Providers<br />11<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />
Carriers/Service Providers<br />12<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration...
Collaboration Clouds<br />13<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />...
Comparing Offering Types<br />14<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<b...
Q&A<br />E. Brent Kelly, Ph.D.<br />bkelly@wainhouse.com<br />Wainhouse Research, LLC<br />www.wainhouse.com<br />15<br />...
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The Emerging Market Opportunity for Hosted & Managed Unified Communications

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Originally presented at the Wainhouse Research CSP Summit Berlin on 19 April 2010.

In this session, we will describe the delivery models carrier/operators are using to deploy UC services. We will discuss IM-centric and IPT-centric solutions, reviewing both la carte and rigid service offerings. We will look at the typical offerings delivered by carrier/operators and discuss how service providers can participate in this emerging world of hosted UC, and if so, how.
E. Brent Kelly PhD is a Wainhouse Research Partner, Co-Manager of the Unified Collaboration Practice. Brent is a recognized expert on Unified Communications.

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The Emerging Market Opportunity for Hosted & Managed Unified Communications

  1. 1. The Emerging Market Opportunity for Hosted & Managed Unified Communications<br />E. Brent Kelly, Ph.D.<br />bkelly@wainhouse.com<br />Wainhouse Research, LLC<br />www.wainhouse.com<br />1<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />
  2. 2. Hosted Services Companies BuyOpportunity for Hosted Services <br />2<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />
  3. 3. There Appears to be a Growing Capabilities-Assimilation Gap<br />3<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />Technology<br />Capability/Assimilation<br />Gap<br />Vendor technology capability<br />Enterprise technology assimilation<br />Time<br />A hosted provider may be able to help close this gap.<br />
  4. 4. UC Capabilities – Traditional CSP<br />4<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />Integrated<br />Workflow<br />Documents<br />Applications<br />& Files<br />Team<br />Workspaces<br />Messaging<br />(voice mail, email, <br />fax, speech)<br />Web/Data<br />Presence<br />Conferencing<br />& Status<br />Audio<br />Instant<br />Conferencing<br />Messaging<br />Land<br />Mobile<br />Radio<br />Calendaring<br />Video<br />Voice<br />Mobility<br />Must Partner, Buy, or Develop for the Rest<br />
  5. 5. Seven Driving Forces Toward Cloud-Based UC Services<br />5<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />
  6. 6. 6<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />Control!<br />A service provider must gain the trust through experience that they can deliver a high quality, reliable, mission critical service.<br />
  7. 7. On Ramps to UC Services<br />7<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />
  8. 8. Messaging<br />8<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />Messaging (IM/Email)<br />Email Is<br />Cool Again!<br />
  9. 9. Messaging<br />9<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />Messaging (IM/Email)<br />Email Is<br />Cool Again!<br />All of these vendors (plus many more) also offer UC capabilities!<br />
  10. 10. Hosted VoIP Providers<br />10<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />
  11. 11. Telephony Providers<br />11<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />
  12. 12. Carriers/Service Providers<br />12<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />
  13. 13. Collaboration Clouds<br />13<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />Business Productivity Online Standard<br />Cisco WebEx Connect<br />
  14. 14. Comparing Offering Types<br />14<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />
  15. 15. Q&A<br />E. Brent Kelly, Ph.D.<br />bkelly@wainhouse.com<br />Wainhouse Research, LLC<br />www.wainhouse.com<br />15<br />© 2010 Wainhouse Research LLC. – Analysis and Information on Unified Collaboration<br />

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