Where is the money, Lebowski?
How to identify and solve the problem in
We have a full cycle analytics solution for game developers:
user behavior analysis, traffic optimization & push notifications
Attract more users for less money
Retain and engage them
Convert them into payers
Get more money from your app
Analytics is the remedy for your
1. Take measurements
2. If everything is clear, make a
3. If not, measure additional KPIs
4. Go to point 1
● metrics of scale (quantitative)
○ revenue, gross
○ DAU, WAU, MAU
○ users online
○ new users / installs
Events & funnels
How to build the event structure?
○ mark key user’s actions (payments, share button, churn)
○ find its neighborhood (shop → sword → buy → confirm)
○ where can user have problems?
Pay attention to your tutorial, analyze it in details.
Other types of segmentation
● traffic channel
1. major KPI
2. metrics of quality
3. events & funnels
4. game structure
5. game economy
We love games. We understand the process of game development and the needs of
From marketing to game design - devtodev provides you with valuable insights for any
role and any side of game development.
devtodev for game studios
PRODUCER ANALYST ACQUISITION
All data sources
SDKs for all platforms
Your server directly (using our API) to analyze any complicated internal values
The MARKET (Apple AppStore, Google Play) to enrich the data, verify it and make analytics more
We can also get data from: