Usingsocialmedia

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Using the social web to build better relationships.

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  • Usingsocialmedia

    1. 2. USING SOCIAL MEDIA TO BUILD BETTER RELATIONSHIPS
    2. 3. Not about scary technology
    3. 4. people how we communicate building relationships personalisation what we like what we want sharing It is about…
    4. 5. Nothing new
    5. 6. You know everything already! Thanks for coming ….Goodbye
    6. 7. Traditional Media Message Message Influencer Influencer Influencer Influencer Audience Audience Audience Audience Social Media
    7. 8. What would I do?
    8. 9. “ We have two ears and one mouth so that we can listen twice as much as we speak”
    9. 13. Find your audience
    10. 16. DASHBOARD HUMAN FILTER CONVERSATION INFLUENCERS LOCATION
    11. 18. What do they want?
    12. 23. Broadcast or Conversation?
    13. 24. L LOGO GOES HERE
    14. 30. Make Yourself Useful
    15. 31. What do they want?
    16. 32. Is it interesting?
    17. 33. It’s ok to broadcast
    18. 36. E -Petitions
    19. 37. Consultation
    20. 38. Innovation
    21. 39. Redbridge Conversation
    22. 40. <ul><li>Listen </li></ul><ul><li>Find your audience </li></ul><ul><li>Join their conversation </li></ul><ul><li>Find a face (or faces) </li></ul><ul><li>Share the information </li></ul><ul><li>Don’t start unless you’re willing to continue </li></ul><ul><li>Beware of ‘experts’ </li></ul>
    23. 41. Michael Cooper

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