Evernote

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Evernote

  1. 1. Evernote - Remember Everything May 26, 2011 Dmitry Stavisky, VP of International Operations 1.1Monday, May 23, 2011 1
  2. 2. Mission: To Give Everyone a Better Memory Evernote is building the global platform for human memory Turning everyday devices into memory extensions We want to be the trusted, permanent and ubiquitous destination for user lifetime memories and to power all the products that connect to themMonday, May 23, 2011 2
  3. 3. The Evernote Service Capture Everything • Store everything interesting that happens to you using your computer, phone, camera, scanner, etc. • Sync everything to the cloud and your other devices for fast, reliable access • Quickly recall any memory from any deviceMonday, May 23, 2011 3
  4. 4. What You Can Do with Evernote? • Clip web pages - recipes, flight schedule, book review, poem, business article... • Keep scans of your documents with you • Remember(encrypted) numbers... your passwords, accounts, credit card • Store business card snapshots • Record lectures • Keep a diary, remember your great idea • Collect info for your next trip or home repairs projectMonday, May 23, 2011 4
  5. 5. Global User Growth Over 9 million users worldwide Currently adding over 27,000 new users every day time to get 1 M usersMonday, May 23, 2011 5
  6. 6. Users by Country RU FR AU ES 1% DE 2% 2% 2% KR 2% 2% • Fully localized into 12 languages, including: CA CN 3% English, Spanish, German, 3% Russian, French, Italian, GB 4% US Dutch, Swedish, Japanese, 38% Traditional Chinese, and Other Korean 13% • Dozens more languages in JP progress 28%Monday, May 23, 2011 6
  7. 7. Twenty three four Evernote Books in Japan!Monday, May 23, 2011 7
  8. 8. Evernote Platform Enabled by open API Over 4,000 developers using Evernote API Over 500 live integrations (70 iPhone and 50 Android apps) - with more added every week The Trunk - in-app showcase of partner solutions, with over 180 items evernote.com/about/trunkMonday, May 23, 2011 8
  9. 9. Freemium: Wed prefer that users stay, than they pay 34%$+*,%"5*+4%$.*+",*"#$%&(&" The longer someone &"!!#$ &&"!!#$ uses Evernote, the &%"!!#$ more valuable it &!"!!#$ %-"!!#$ becomes for them. %,"!!#$ %+"!!#$ %*"!!#$ The easiest way to %)"!!#$ %("!!#$ get a million people %"!!#$ to pay for your non- !"#$%&(&" %&"!!#$ scarcity-based %%"!!#$ %!"!!#$ product may be to -"!!#$ make 100 million ,"!!#$ +"!!#$ people fall in love *"!!#$ with it! )"!!#$ ("!!#$ "!!#$ &"!!#$ %"!!#$ !"!!#$ %$ &$ $ ($ )$ *$ +$ ,$ -$ %!$%%$%&$%$%($%)$%*$%+$%,$%-$&!$&%$&&$&$&($&)$&*$&+$&,$&-$!$%$&$$($)$*$ )*+,-."/+0%"1*++2"34%$+*,%"Monday, May 23, 2011 9
  10. 10. Thanks! Get Evernote for free at evernote.com Latest news at blog.evernote.com and on Twitter @evernote, hash tag #evernote Dmitry Stavisky VP, International Operations dmitry@evernote.comMonday, May 23, 2011 10

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