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WEMoS Pitch Deck

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WEMoS (Wearable Emotion Monitoring System) is a device able to detect the emotional state through the analysis of physiological parameters.

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WEMoS Pitch Deck

  1. 1. WEMoS (Wearable Emotion Monitoring System) STARTUP 101, Seminar Room @DEIB Bianca Falcone bianca_falcone@hotmail.com Tommaso Ciceri tommy.ciceri@gmail.com Simone Amico simoamico94@gmail.com
  2. 2. Anxiety: 511 million sufferers in the world (7.3% of the world population)1 Bipolarity: 60 million sufferers in the world (0,86% of the world population)2 [2] Collected data form World Health Organization [www.who.int/mediacentre/factsheets/fs396/en/] [Image - http://www.facegood.org/wp-content/uploads/2016/05/solitudine.jpeg] Depression: 350 million sufferers in the world (5% of the world population)2 [1] [http://www.futurity.org/globally-1-in-13-suffers-from-anxiety/]
  3. 3. DON’T JUST MARKET, NEUROMARKET.
  4. 4. 4/13Technical Challanges Evaluate how lights, sounds, and colors in an environment affect the user's emotional state in the field of neuromarketing and psychological diagnosis Parallel data acquisition Real-time signal processing Algorithm implementation to find a correlation between physiological changes and emotional state
  5. 5. CALM EXCITED 5/13Solution
  6. 6. 6/13Market 6,72 36,07 EMOTION RECOGNITION MARKET BillionofUSD 2016 2021 http://www.prnewswire.com/news-releases/emotion-detection-and- recognition-market-worth-3607-billion-usd-by-2021-605224446.html CAGR = 39.9% Compound Annual Growth Rate
  7. 7. 7/13Market CAGR = 18.0% Compound Annual Growth Rate CAGR = 4.1% Compound Annual Growth Rate Cumulative value of $428,970 million by 2020 Cumulative value of $50.3 million by 2021
  8. 8. 8/13Revenue model & Customers INDIRECT CHANNEL Grant licensing to Medical Company Earnings: - Fixed rate on the patent - Royalties DIRECT CHANNEL - Internet - Commercial - Data analysis service - Maintenance service Channel Product Physical Patent Physical device PSICOLOGIST CINEMA & THEATRE Customers
  9. 9. 9/13Positioning Matrix HIGH PRICE LOW PRICE HIGH NUMBER OF PARAMETERS EVALUATED LOW NUMBER OF PARAMETERS EVALUATED
  10. 10. 10/13SWOT Analysis 6,87 cm 6,87 cm 6,87 cm 6,87 cm S W O T STRENGHTS WEAKNESSES OPPORTUNITIES THREATS • Accuracy in emotional state detection • Decreasing cost (psychological therapies will last less time) • Portability of our device • High level of usability • Design architectures on FPGAs is complicated • No wireless connection between body and sensors • Development of neuromarketing and medical care • Cure mood disorder’s pathologies • Help psychologists with more data to analyse • Feeling better (adjusting lights and sounds of the environment) • Slow approach to the market • Possible presence of legal restrictions • Presence of competitors
  11. 11. 11/13Current Status & Roadmap JUNE 2017 Experimental test SEPTEMBER 2017 Final version device NOVEMBER 2017 Patent ready DICEMBER 2017 Neuromarketing Test JANUARY 2018 Find companies interested in technology for neuromarketing & Business model testing FEBRARY 2018 Find a medical company interested to buy the license & Business model testing
  12. 12. We believe that the value added of WEMoS team is heterogeneity of competences c Slide maker C/Python programmer Physiological signals acquisition and processing responsible Pan-Tompkins algorithm developer C/Python programmer Physiological signals acquisition and processing responsible Matlab/Python programmer Algorithm for emotion detection developer Video maker Tommaso Ciceri Biomedical Engineer student Bianca Falcone Biomedical Engineer student Simone Amico Informatic Engineer Team 12/13
  13. 13. WEMoS contacts m.facebook.com/WEMoSatNECST/ slideshare.net/WEMoSatNECST twitter.com/WEMoSatNECST Bianca Falcone bianca_falcone@hotmail.com Tommaso Ciceri tommy.ciceri@gmail.com Simone Amico simoamico94@gmail.com Follow the development of our project Thanks for your attention!!

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