10 – 12 October 2011, Vienna, Reed Messe WienMedia PortSession: Digital InnovationsTitle: What does engage, excite and move the world?Speaker: Michael Karg und Matthias Würfl, The Interview People GmbH;Andrea Pascher, Editor, Seitenblicke Magazin, Austria
"What does engage, excite, and move the world – Get the very best in editorial" The Interview People GmbH Case study for “Digital InnovaDon” 1. Concept 2. Website 3. MarkeDng
www.theinterviewpeople.com is a plaLorm for exclusive quality content. Editors from more than 70 countries purchase licenses for text and images.
Newspapers who contribute their content for syndicaDon:
Magazines who contribute their content for syndicaDon:
Picture agencies who contribute images (out of more than 40):
Our new website contains the „web 2.0 standards“ for editors: • Individualized user accounts • Orders– from selec/on to invoice – can be proceeded online • Editors can put alerts, determine their newsleEer schedule, and get no/ce on similar ar/cles
Digital innova/on contains chances and challenges for product marke/ng: