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PR Moment event 26 March 2015: What do journalists want from PRs?

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Social Journalism Study 2015 - A Report by Cision & Canterbury Christ Church University (UK)
Gerard McNamara, Head of Business Development, Cision

- What do journalists want from PR people on social media?
- The dual social media objectives of journalists: To source stories and promote stories
- Will Twitter remain the social media channel of choice for journalists?
- Why PR professionals remain the most important sources for journalists

Published in: Social Media
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PR Moment event 26 March 2015: What do journalists want from PRs?

  1. 1. @Gerard_McNamara Head of Business Development, Cision UK 26 March 2015
  2. 2. Source: Ofcom News Report 2014
  3. 3. Source: Ofcom Communications Market Report 2014
  4. 4. Source: Annual Survey of Hours and Earnings (ASHE) - Office for National Statistics
  5. 5. Source: Can Twitter replace Newswire for breaking news? University of Edinburgh
  6. 6. @CisionUK @Gerard_McNamara facebook.com/CisionUK Gerard.McNamara@cision.com 0203 426 4125 www.cision.com Tweet us: Facebook: Email us: Call us: Visit us:

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