Salford City CollegeEccles Sixth Form CentreBTEC Extended Diploma in Creative Media ProductionUnit 4: Final Major Project Proposal FormMedia Format (film,documentary, motiongraphics,photography,animation, graphicdesign etc)A short film, possibly using stop motion.Synopsis of Idea(content, narrative,genre)Stop motion short film, that focuses on the life of a teddy bear, from beingbought to being thrown away/given to someone else. The genre is that of amemoir/slice of life and also live action. Ted is a small influence of my filmand also a short film I saw recently called The Last 3 Minutes, by acinematographer called Po Chan.Target Audience?(demographic NOTage range)The target audience of this film would be that of an overall audienceranging from young children to the elderly, both male and female. It is afilm for everyone. The main target audience would be children.Target AudienceNeeds?I think that the audience would want a happy story of a young boy and histeddy bear, as this would be the presumption, but I will try to give it moreemotion than just a happy story of a boy and his teddy. Furthermoreanother need of a stop motion audience is that of following a charactersstory, and finding out what is going to happen to the character.How will your projectmeet the needs ofyour target audience?(Make reference tocontent you think willappeal to your targetaudience)I think that the connection between the boy and the teddy will beemotionally connect the audience, and also the child like story will help theyounger audience connect with it, meeting the audiences needs. I thinkthey would want to experience joy, happiness, sadness and sympathy. Aseverything that happens to the teddy, people can relate to the feelings thatit is feeling.What productiontechniques will youuse to realise yourproject?For pre-production I will use story boards, powerpoint and Microsoft Word,for production I will use a Canon/Nikon HD camera to take the images. Andfor post-production I will use adobe After Effects and Premiere Pro. I willalso be setting up certain scenes, changing the bear to suit the scene, andfinding suitable places to film. Take pictures.
Salford City CollegeEccles Sixth Form CentreBTEC Extended Diploma in Creative Media ProductionUnit 4: Final Major Project Proposal Form