Matt Winn
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Strategy:A comprehensive plan meant toachieve a long-term objectiveTactic:A specific action within a strategyto help reach...
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Some example KPIs:• Number of fans/followers/subscribers• % growth of followers, views, etc.• Amount of visitors from soci...
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Myth                        Reality• Revenue savior             • Communication channel• Only source of marketing   • Piec...
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10% off Custom Design ServicesFacebook Page Design   Blogger Template Design   Twitter Background Design
Social Commerce: How to Build a Successfully Sustainable Strategy
Social Commerce: How to Build a Successfully Sustainable Strategy
Social Commerce: How to Build a Successfully Sustainable Strategy
Social Commerce: How to Build a Successfully Sustainable Strategy
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Social Commerce: How to Build a Successfully Sustainable Strategy

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The ecommerce world is abuzz about social commerce. Everywhere you turn lies new evidence of how social media is changing the landscape for your online business. But where do you draw the line between hype and reality? And how do you develop a sound social strategy? Learn these answers by joining Volusion's Matt Winn for this webinar event. From picking the right channels to building your fan base, you'll walk away empowered to make the most of social commerce.

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Social Commerce: How to Build a Successfully Sustainable Strategy

  1. 1. Matt Winn
  2. 2. •••••••
  3. 3. • – – – – –
  4. 4. •• – –•••
  5. 5. •••••••
  6. 6. Strategy:A comprehensive plan meant toachieve a long-term objectiveTactic:A specific action within a strategyto help reach the desired goal
  7. 7. • – – – – – –•
  8. 8. ––––
  9. 9. ••••••
  10. 10. ••••••
  11. 11. •••••
  12. 12. •••••
  13. 13. Some example KPIs:• Number of fans/followers/subscribers• % growth of followers, views, etc.• Amount of visitors from social to website• Coupon redemptions from social exclusives• Reach (shares, likes, RTs) of unique content
  14. 14. •••••••
  15. 15. –––––
  16. 16. •••••••
  17. 17. •••
  18. 18. •••••••
  19. 19. Myth Reality• Revenue savior • Communication channel• Only source of marketing • Piece of a larger puzzle• It’s free and easy! • Takes a lot of work
  20. 20. •••••••
  21. 21. •••••••
  22. 22. 10% off Custom Design ServicesFacebook Page Design Blogger Template Design Twitter Background Design

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