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What Design Thinking Could Be

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Enthusiastic about the diversity of recent design thinking approaches, but frustrated that an opportunity to truly establish design thinking as a discipline might be missed, the What Could Be team developed the Design Thinking Canvas as a common first step in planning your design and innovation projects.

In this webinar, David Townson introduces the logic behind the Canvas, acknowledges key influences, explains its structure and gives a quick-start guide on a number of ways to use it.

Published in: Design
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What Design Thinking Could Be

  1. 1. Design Thinking
  2. 2. Who are
  3. 3. Design Process
  4. 4. oror CertainUncertain
  5. 5. Don’t know how Know how Know what Don’t know what
  6. 6. Don’t know how Know how Know what Don’t know what
  7. 7. Design Strategy
  8. 8. What is our opportunit y?
  9. 9. What will our future look like?
  10. 10. What difference will we make?
  11. 11. What will we need to address?
  12. 12. Who will we need to involve?
  13. 13. Cover Story Mock Up
  14. 14. Stakeholder Mapping Cover Story Mock Up Abstraction Ladder
  15. 15. A Design Thinking Canvas
  16. 16. How will we communicate over the course of the project?
  17. 17. How will we deliver the project and
  18. 18. Using the Canvas
  19. 19. 1. Don’t treat the canvas like a form (treat it like a canvas)
  20. 20. 2. Do a ‘Purpose Primer’
  21. 21. 3. Do a SWOT on your project readiness
  22. 22. 4. Work out the type of project, and therefore process, you will undertake…
  23. 23. 4. Work out the type of project, and therefore process, you will undertake.
  24. 24. LUMA Workplace has 29 recipes (method sets) for the Double Diamond. MURAL has over 55 templates for managing remote work. You have favorite methods in your own tool box. 5. Select the appropriate methods to support your work.
  25. 25. @What_Could_Be
  26. 26. hello@WhatCouldBe.com
  27. 27. Your questions

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