Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Viridity software dcw presentation 3-1


Published on

Published in: Technology, Business
  • Login to see the comments

  • Be the first to like this

Viridity software dcw presentation 3-1

  1. 1. <ul><li>Presented by: Michael Tresh, Director of Product Management & Marketing, Viridity Software </li></ul>
  2. 2. <ul><li>How Efficient is Your Data Center? </li></ul><ul><li>Getting Management Buy-In for New Projects </li></ul><ul><li>When to Contact the Utility Company? </li></ul><ul><li>What is the Typical Process for Getting a Rebate? </li></ul><ul><li>Where to Start? </li></ul><ul><li>What Metrics Matter? </li></ul><ul><li>What Measures have Incentives? </li></ul><ul><li>Baselining the Data Center </li></ul><ul><li>Financial Flexibility </li></ul>
  3. 4. <ul><li>Traditionally, power, cooling, and utilization are monitored and managed separately by three primary groups in the organization. </li></ul><ul><ul><li>IT/ IS Management </li></ul></ul><ul><ul><li>Facilities </li></ul></ul><ul><ul><li>C-suite </li></ul></ul><ul><li>Each dedicated to maximizing the data center and its assets, in addition to managing expense, but each coming at it from separate corners with very little, if any, inter-communications. </li></ul>7 Copyright © 2011 Viridity Software, Inc. All Rights Reserved
  4. 5. <ul><li>Find a structured way to identify and demonstrate shared benefits </li></ul><ul><ul><li>IT/IS management- Prevent outages. Restore control. Better overall management of data center. </li></ul></ul><ul><ul><li>Facilities management- Reduce power bill. </li></ul></ul><ul><ul><li>C-suite- Visibility. Cost Savings. ROI. </li></ul></ul>10 Copyright © 2011 Viridity Software, Inc. All Rights Reserved
  5. 6. <ul><li>Desire to reduce operating cost </li></ul><ul><li>Planning or following server consolidation </li></ul><ul><li>In advance of major server refresh </li></ul><ul><li>Room is very cold </li></ul><ul><li>Serious hot spots </li></ul><ul><li>UPS system needs maintenance </li></ul><ul><li>HVAC or UPS is at end of useful life </li></ul><ul><li>Not sure if vendor sales pitch is valid </li></ul><ul><ul><li>*Contact utility company before starting the project </li></ul></ul>
  6. 7. <ul><li>Contact Utility Company </li></ul><ul><li>Baseline the Data Center </li></ul><ul><li>Submit Incentive Application </li></ul><ul><li>Pre-project Verification </li></ul><ul><li>Implementation </li></ul><ul><li>Post-project Verification </li></ul><ul><li>Incentive check issued </li></ul>
  7. 8. Facility Efficiency CADE Impact Deploy virtualization for existing and new demand 25-30% Remove dead servers 10-25% Introduce greener and more power efficient servers and enable power saving features 10-20% Upgrade older equipment (non-virtualized) 10-20% Reduce demand for new servers 10-15% Facility Efficiency CADE Impact Increase cold aisle temp, eliminate “dueling” cooling units, increase chilled water temp. 10-15% Implement free cooling where applicable 0-15% Reduce cooling loss through sealing cable cutouts, rationalizing cable plant 3-8% Create data center energy dashboard to identify pain points 3-5% Selectively turn off core components to increase remaining unit efficiency 3-5%
  8. 9. <ul><li>Develop baseline metrics (server, storage and network utilization) </li></ul><ul><li>Choose a metric: PUE, DCiE, CADE or CUPS </li></ul><ul><li>Measure and model projected energy savings </li></ul>
  9. 10. <ul><li>IT </li></ul><ul><ul><li>Performance Based Initiatives </li></ul></ul><ul><ul><li>Server Consolidation, Virtualization (phasing out) </li></ul></ul><ul><ul><li>Measures recommended through efficiency studies </li></ul></ul><ul><ul><li>Custom Funding </li></ul></ul><ul><li>Facilities </li></ul><ul><ul><li>UPS Systems, PDUs </li></ul></ul><ul><ul><li>HVAC Measures, Cooling Optimization, CRACs, Chillers </li></ul></ul><ul><ul><li>Motors, Controls </li></ul></ul><ul><ul><li>Variable Speed Drives </li></ul></ul><ul><ul><li>Custom Funding </li></ul></ul><ul><ul><li>Lighting </li></ul></ul>
  10. 11. <ul><li>In Row Cooling </li></ul><ul><li>Hot Isle/ Cold Isle containment </li></ul><ul><li>Improved HVAC and humidification control </li></ul><ul><li>Airflow Improvements </li></ul><ul><li>Free cooling and equipment controls </li></ul><ul><li>High Efficiency UPS systems </li></ul><ul><li>Chiller Upgrades </li></ul><ul><li>*Virtualization rebates are phasing out, </li></ul><ul><li>some other software may be eligible. </li></ul>
  11. 12. <ul><li>Building a New Data Center? </li></ul><ul><ul><li>Design consultation and/or assistance related to energy savings is usually offered. Get help and get cash! </li></ul></ul><ul><li>Retrofitting an Existing Data Center? </li></ul><ul><ul><li>Many utility companies offer free audits/assessments/modeling onsite or online. Some offer grants to help with these costs. </li></ul></ul><ul><ul><li>Many utility companies offer commissioning services, incentives, or custom funding. </li></ul></ul>
  12. 13. <ul><li>Server Load </li></ul><ul><ul><li>Number of Current Physical Servers vs. Number </li></ul></ul><ul><ul><li>that will be removed </li></ul></ul><ul><ul><li>Provide Asset List prior to Inspection (Include Unique Identifier, i.e. SKU) </li></ul></ul><ul><li>Understand IT and Facilities (HVAC, Chillers, CRAC units) </li></ul>
  13. 14. <ul><li>Measure </li></ul><ul><ul><li>Measure Equipment and applications power consumption (idle/ loaded) </li></ul></ul><ul><ul><li>Measure efficiency of your data center </li></ul></ul><ul><ul><li>One-time refresh for more efficiency and capacity (IT/Mechanical) </li></ul></ul><ul><li>Monitor </li></ul><ul><ul><li>Power Consumption and Utilization </li></ul></ul><ul><ul><li>Temperature </li></ul></ul><ul><ul><li>Ongoing baseline for auditing </li></ul></ul><ul><li>Manage </li></ul><ul><ul><li>Servers </li></ul></ul><ul><ul><li>Cooling </li></ul></ul><ul><ul><li>Rebates </li></ul></ul><ul><ul><li>Ongoing “below baseline” savings </li></ul></ul>
  14. 15. <ul><li>Reduce OpEx by decreasing power consumption and increasing cooling efficiency + Utility Rebates </li></ul><ul><li>Add cash to balance sheet with trade-ins and leases + Utility Rebates </li></ul><ul><li>Try new, efficient technology + Utility Rebates </li></ul>
  15. 17. Arizona Public Service (AZ) Data Center Rebate: Commercial Power Saver Program: Austin Energy (TX) Data Center Rebate: Commercial Power Saver Program: AVISTA Utilities (ID) PC Power Management: Business Energy Efficient Initiatives: AVISTA Utilities (WA) PC Power Management: Business Energy Efficient Initiatives: Bonneville Power Administration (ID) PC Power Management: Business Energy Efficient Initiatives:
  16. 18. Bonneville Power Administration (MT) Commercial Sector Programs: Technical Services Request: Bonneville Power Administration (OR) Commercial Sector Programs: Technical Services Request: Bonneville Power Administration (WA) Commercial Sector Programs: Technical Services Request: BC Hydro (British Columbia) Data Centre & Server Initiative: Product Incentive Program: City of Palo Alto Utilities (CA) Commercial Advantage Program: Efficiency Vermont (VT) Data Centers & IT: Commercial Rebates: Energy Trust of Oregon (OR) IT / Power: Business Program: Eugene Water & Electric Board (OR) Miscellaneous Equipment Catalog 2010: Business Program: Idaho Power (ID) Easy Upgrade Program: Custom Efficiency Program:
  17. 19. Los Angeles Department of Water & Power (CA) Custom Express Program: Custom Performance Program: New York State Energy Research & Development Authority (NYSERDA) (NY) Flex Tech program: Existing Facilities Program: Oncor Electric Delivery (TX) Jay Brummett is the program contact: 214.274.8092 – cell [email_address] The Oncor program website is in development. Pacific Gas & Electric (PG&E) (CA) High Tech Information: Business Computing: Customized Retrofit Incentives: Puget Sound Energy (WA) Business Energy Management: Commercial Rebates and Grants: Sacramento Municipal Utility District (CA) Business Rebates and Incentives: San Diego Gas & Electric (SEMPRA) (CA) Energy Efficiency Business Rebates: High Tech Rebates:
  18. 20. Snohomish County Public Utility District (WA) Rebates for PC Power Management: Incentives for Existing Buildings: Tacoma Public Utilities (WA) PC Power Management Rebates: Business Incentives: Wisconsin Focus on Energy (WI) PC Network Energy Management: Business Incentives: XCEL Energy (CO) Data Center Efficiency: XCEL Energy (MN) Data Center Efficiency: