Degreesofpartecipation @ Design with a View 2013

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Presentazione per il Design with a view festival alla Pensione Bencistà di Fiesole, Firenze, Luglio 2013

La co-progettazione è un approccio complesso che richiede empatia, collaborazione, comprensione reciproca e interdisciplinarità.

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Degreesofpartecipation @ Design with a View 2013

  1. 1. CREATIVE PROCESS DEGREES OF PARTICIPATION Vincenzo Di Maria @vdmdesign @cmngrd vincenzo@commongroundpeople.com www.commongroundpeople.com commongroundpeople
  2. 2. CREATIVITY. service design EMPATHY. social innovation STRATEGY. entrepreneurship
  3. 3. creation
  4. 4. co.creation
  5. 5. co.design
  6. 6. CO.DESIGN 0% ENGAGEMENT 100% CONTROL 100% ENGAGEMENT 0% CONTROL co.production authorship consultation participatory design user.led user.owned co.creation USERDESIGNER TRUST
  7. 7. common.ground
  8. 8. engagement
  9. 9. Malkovich bias: tendency to believe that everyone thinks like you do
  10. 10. loose.control
  11. 11. design.not.anarchy
  12. 12. design ? problem idea solution design.process
  13. 13. ? ? ? ? ? ! ! ! ! ! ! ? problems ideas solutions insights iterate iterative.creative
  14. 14. #SDS2011 The Squiggle by Damien Newman, Central Inc. creative.thinking The Squiggle by Damien Newman, Central Inc.
  15. 15. #SDS2 DISCOVER DEFINE DEVELOP DELIVER uble Diamond as described by the Design Councildouble diamond by design council 2005 diverging.converging
  16. 16. #SDS2 DISCOVER DEFINE DEVELOP DELIVER uble Diamond as described by the Design Councildouble diamond by design council 2005 user.engagement CO-DESIGNUSER RESEARCH CO-PRODUCTION
  17. 17. points.of.view
  18. 18. understanding.complexity
  19. 19. PROFESSIONALS/EXPERTS POLITICAL ECONOMICAL SOCIAL TECHNOLOGICAL knowledge ideas money need experience PRODUCT/SERVICE/STRATEGY DESIGNERS PROCUCT/SERVICES USERS OR CLIENTS SERVICE PROVIDERS FRONT LINE STAFF PURCHAISER/COMMISSIONER OR FUNDING BODY ! $ multi.stakeholder
  20. 20. co.creazione the.HUB
  21. 21. co.creazione HUB Siracusa
  22. 22. co.creazione HUB Siracusa
  23. 23. co.creazione Zoreload
  24. 24. co.creazione Zoreload
  25. 25. HUB Milano
  26. 26. HUB Madrid
  27. 27. HUB Westminster
  28. 28. the-hub.net
  29. 29. HUB secret recipe...
  30. 30. creative.mindset.passion.vision
  31. 31. visit us HUB Siracusa
  32. 32. Vincenzo Di Maria @vdmdesign @cmngrd vincenzo@commongroundpeople.com www.commongroundpeople.com commongroundpeople

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