Super Bowl Investing Project
Allen Cox, Managing Director, Coalition
for Financial Literacy
Vincent Young, AVP Curriculum
...
Common Core Correlations
• Science and Technical Subjects (Grades 9-10)
– CCSS.ELA-Literacy.RST.9-10.3 Follow precisely a ...
Common Core Correlations
• Science and Technical Subjects (Grades 11-12)
– CCSS.ELA-Literacy.RST.11-12.3 Follow precisely ...
Common Core Correlations
• ELA Speaking & Listening (Grades 9-10, 11-12)
– CCSS.ELA-Literacy.SL. 9-10.2 (SL.11-12.2)Integr...
Common Core Correlations
• ELA Speaking & Listening (Grades 9-10, 11-12)
– CCSS.ELA-Literacy.SL.9-10.4 (SL.11-12.4) Presen...
21st Century Skills
• Access and Evaluate Information
– Access information efficiently (time) and effectively (sources)
– ...
21st Century Skills
• Analyze Media
– Understand both how and why media messages are
constructed, and for what purposes
– ...
Links
• “Most Super Bowl Ads Are Too Creative For
Their Own Good” (Yahoo! News, 1/6/14):
http://news.yahoo.com/most-super-...
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SMG Super Bowl Investing

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SMG Super Bowl Investing

  1. 1. Super Bowl Investing Project Allen Cox, Managing Director, Coalition for Financial Literacy Vincent Young, AVP Curriculum Initiatives, SIFMA Foundation
  2. 2. Common Core Correlations • Science and Technical Subjects (Grades 9-10) – CCSS.ELA-Literacy.RST.9-10.3 Follow precisely a complex multistep procedure when carrying out experiments, taking measurements, or performing technical tasks, attending to special cases or exceptions defined in the text. – CCSS.ELA-Literacy.RST.9-10.7 Translate quantitative or technical information expressed in words in a text into visual form (e.g., a table or chart) and translate information expressed visually or mathematically (e.g., in an equation) into words. – CCSS.ELA-Literacy.RST.9-10.9 Compare and contrast findings presented in a text to those from other sources (including their own experiments), noting when the findings support or contradict previous explanations or accounts.
  3. 3. Common Core Correlations • Science and Technical Subjects (Grades 11-12) – CCSS.ELA-Literacy.RST.11-12.3 Follow precisely a complex multistep procedure when carrying out experiments, taking measurements, or performing technical tasks; analyze the specific results based on explanations in the text. – CCSS.ELA-Literacy.RST.11-12.7 Integrate and evaluate multiple sources of information presented in diverse formats and media (e.g., quantitative data, video, multimedia) in order to address a question or solve a problem. – CCSS.ELA-Literacy.RST.11-12.9 Synthesize information from a range of sources (e.g., texts, experiments, simulations) into a coherent understanding of a process, phenomenon, or concept, resolving conflicting information when possible.
  4. 4. Common Core Correlations • ELA Speaking & Listening (Grades 9-10, 11-12) – CCSS.ELA-Literacy.SL. 9-10.2 (SL.11-12.2)Integrate multiple sources of information presented in diverse formats and media (e.g., visually, quantitatively, orally) in order to make informed decisions and solve problems, evaluating the credibility and accuracy of each source and noting any discrepancies among the data. – CCSS.ELA-Literacy.SL. 9-10.3 (11-12.3) Evaluate a speaker’s point of view, reasoning, and use of evidence and rhetoric, assessing the stance, premises, links among ideas, word choice, points of emphasis, and tone used.
  5. 5. Common Core Correlations • ELA Speaking & Listening (Grades 9-10, 11-12) – CCSS.ELA-Literacy.SL.9-10.4 (SL.11-12.4) Present information, findings, and supporting evidence clearly, concisely, and logically such that listeners can follow the line of reasoning and the organization, development, substance, and style are appropriate to purpose, audience, and task. – CCSS.ELA-Literacy.SL.9-10.5 (SL.11-12.5) Make strategic use of digital media (e.g., textual, graphical, audio, visual, and interactive elements) in presentations to enhance understanding of findings, reasoning, and evidence and to add interest.
  6. 6. 21st Century Skills • Access and Evaluate Information – Access information efficiently (time) and effectively (sources) – Evaluate information critically and competently • Use and Manage Information – Use information accurately and creatively for the issue or problem at hand – Manage the flow of information from a wide variety of sources – Apply a fundamental understanding of the ethical/legal issues surrounding the access and use of information
  7. 7. 21st Century Skills • Analyze Media – Understand both how and why media messages are constructed, and for what purposes – Examine how individuals interpret messages differently, how values and points of view are included or excluded, and how media can influence beliefs and behaviors – Apply a fundamental understanding of the ethical/legal issues surrounding the access and use of media
  8. 8. Links • “Most Super Bowl Ads Are Too Creative For Their Own Good” (Yahoo! News, 1/6/14): http://news.yahoo.com/most-super-bowl-adstoo-creative-own-good-181142617.html • “Super Bowl Ads: Punt of No Return?” (MarketWatch, 2/3/05): http://www.marketwatch.com/story/super-bowlads-a-punt-of-no-return

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