Social Media is “an umbrella term thatdefines the various activities thatintegrate technology, socialinteraction, and the ...
Why should l care - REASONS    Because time spent on social networks is growing at 3X the overall    Internet rate, accou...
Social Media Platforms & Stats    5,000,000,000              1382% - monthly           100 million -      5 million us...
Few Other Platforms & Stats                              13,000,000         100,000,000                              The n...
 Define Social          This has to be more obvious than with  Media Strategy         email. Your company has a chance to...
How to Move Forward Public Relations - The state of the relationship between the public and acompany or other organizatio...
Here’s What U Need To Do:                   3 Golden Rules                    RULE #1: LISTEN                    RULE #2...
Thanks !Developed by:vidhimehrotra21@gmail.com
Social Media Intro
Social Media Intro
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Social Media Intro

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Social Media Intro - This presentation is specially crafted for people who are beginners in the field of Social Media. Just by going through this you will be able to get a glimpse of what Social Media is! And how important Social Media has became in today's scenario.

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Social Media Intro

  1. 1. Social Media is “an umbrella term thatdefines the various activities thatintegrate technology, socialinteraction, and the construction ofwords, pictures, videos, and audio.”It’s also a fancy way to describe thezillions of conversations people arehaving online 24/7.
  2. 2. Why should l care - REASONS Because time spent on social networks is growing at 3X the overall Internet rate, accounting for ~10% of all Internet time Because 2/3 of the global internet population visit social networks daily Because visiting social sites has now become the 4th most popular activity— ahead of personal e-mails Because Social Media is like word ofmouth activity Because, friends are forced to bereckoned with social media
  3. 3. Social Media Platforms & Stats 5,000,000,000  1382% - monthly  100 million -  5 million users, and is number of minutes growth rate from users across rapidly growing. spent each day January to February the globe 2009.  Nearly 1.5 million 1,000,000,000  3,000,000 - average  56% - users unique users visit Amount of content number of Tweets are from Pinterest daily (web per day outside US links, news, stories,  15 millions - Active  15 minutes - Avg users time spent by a visitor blog, posts, notes, on the site photos, etc.) Shared weekly
  4. 4. Few Other Platforms & Stats 13,000,000 100,000,000 The number of videos viewed articles available per day on Wikipedia. 490 million 85,000 unique users contributors 24.2 million 4 billion+ images unique users 3,000 images are 11.6 billion page uploaded every views minute 50,000 new users daily
  5. 5.  Define Social This has to be more obvious than with Media Strategy email. Your company has a chance to turn its email list into a two-way Start Thinking communication. ‘Conversations’, ‘I nitiations’, ‘Engag Example: ments’ "We want to talk to you, "they say. "But we dont want to hear back from you. Unless you want to place an order, and if so click here.“ IT’S SUPPOSED TO BE A DIALOGUE - NOT A MONOLOGUE
  6. 6. How to Move Forward Public Relations - The state of the relationship between the public and acompany or other organization or a famous person Customer Service - is the provision of service to customers before, during andafter a purchase Loyalty Building - Giving or showing and strengthen constant support orallegiance to a person or institution or organization Collaboration - action of working with someone to produce or createsomething OR Team Work Networking - Connect as or operate with a network with people or comunity Thought Leadership - innovative ideas…Customer Acquisition – direct goal of acquiring new customers without thinkingto make profit
  7. 7. Here’s What U Need To Do: 3 Golden Rules  RULE #1: LISTEN  RULE #2: ENGAGE  RULE #3: MEASURE
  8. 8. Thanks !Developed by:vidhimehrotra21@gmail.com

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