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Search engine user behaviours


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Search engine user behaviours study

Published in: Technology, Design
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Search engine user behaviours

  1. 1. User Behaviours on Search Engines
  2. 2. How do we use search engines ?• Finishes the search on first page• Query Refinements• Change the keywords• Moving to another search engine
  3. 3. Query Refinements• Search• Narrow• Search• Narrow• Search• Narrow• Search• ...
  4. 4. How many results do they review ?
  5. 5. Eyetracking
  6. 6. When do they change search engine?
  7. 7. If user cannot find at the first search
  8. 8. First result =? Top company on field