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Product Search One Sheet

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We can no longer ignore keyword search as a vertical in generating new customers,defined as folks that you do NOT do business with at present.
The internet has irrevocably changed the selling cycle putting the buyer in control of the search.

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Product Search One Sheet

  1. 1. Introducing...A New Sales Channel for Your ProductsBe Included in Product Search on ThomasNet.com D o engineers need your product specifications? W hat keywords would potential customers use to search for what you sell? H ow can customers pinpoint the exact product they need?The Future of Search is Now…And It’s Product SearchProduct Search is an intelligent search engine builtfor how industrial buyers and engineers search forparts and products online.Its proprietary algorithm interprets complex searcheswith multiple product specifications, and delivershighly relevant results. Buyers and engineerscan easily refine their searches to locate theexact product or part they need.Will Your Products Be Found onThomasNet’s Product Search?Coming in early 2011, Product Search will featurean extensive database of suppliers’ product catalogsshowcasing ThomasNet’s Navigator clients.If you’re one of ThomasNet’s thousands of Navigator clients, you’llbe automatically included in Product Search. Plus, your productswill get additional exposure in the search results.If your current Web strategy is not powered by the Navigator Platform,now is the time to get your data ready for Product Search. Hint: Don’twait until Product Search is live. Give your company enough time to getyour data ready to be a part of this exciting innovation, and start gettingmore business right away.Talk to your ThomasNet representative about Navigator today.
  2. 2. Connecting Navigator Clients to Customers 4 to 1Product Search is yet another way companies can use the Navigator Increase Your Odds ofPlatform to get their products in the buying path of the customers they Getting More Sales Onlinewant to reach.The Navigator Platform increases your likelyhood of being found online, via: Navigator clients already get nearly 4 times the ThomasNet.com search results including QuickLinks number of buying actions* Search engine referrals to deep product content from ThomasNet.com than …and in early 2011 ThomasNet Product Search companies without Navigator.Isn’t it time you moved your product information * uying actions include links to your website, Bonto the Navigator Platform? product catalog page views, company profile, CAD drawing downloads.Why Product Search Now?ThomasNet has developed this advanced search technology because it’swhat industrial buyers and engineers demand. Product Search is backed byyears of buyer behavior research and technology product development.Stand Out from Your Competition in the Online Industrial MarketplaceMake sure your current and potential customers can easily find you online. Our extensive research shows howindustrial buyers and engineers are searching today:Using Unique Searches ...and Multiple Search Terms ≥ 4% of industrial searches contain 3 or 7 more search terms ≥ any include 4, 5, 6, 7 or more search M terms Sample Search Strings for Relays 6 CHANNEL RELAY OUTPUT MODULE AE-504 RELAY SOLID STATE OR MECHANICAL DOOR RELAY COMPANIES WHO SELL STRUTHERS DUNN RELAYS TIMING RELAY (ON-DELAY OR OFF-DELAY)Get In On This Powerful New Sales Channel e part of ThomasNet.com today and put your product information in B front of millions of qualified industrial buyers. tart your Navigator program now so you won’t miss being part of S Product Search when it launches in early 2011. ontact your local ThomasNet representative, call 1-800-879-6757, or C e-mail thomasnetmarketing@thomasnet.com 6635.6/10.7.5M

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