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Underground 9 Presentation March 2013

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An overview of why using Facebook Ads will skyrocket your results on Facebook.

Published in: Social Media
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Underground 9 Presentation March 2013

  1. 1. Why You MUST Pay To Play On Facebook For FAST SUCCESS Spy v Spy Social Media Session Victoria Gibson
  2. 2. Does your Facebook Page look something like this?
  3. 3. ORGANIC VS PAID Strong organic reach is out of reach for most TakesToo MuchTime What to share? Easy For Personalities & Celebrities, ButWhat AboutYou?
  4. 4. ORGANIC VS PAID What if your brand is more like this? Unsexy Low Likes
  5. 5. STOP BASHING YOUR HEAD AGAINST A BRICK WALL THIS IS WHEN YOU NEED TO PAY Why?
  6. 6. SPEED You can easily get your first 1,000 Likes for a few hundred bucks and build your list at the same time These cost as little as 25c in the IM category
  7. 7. VALUE Facebook Targeting Features Are Second To None Get into their hearts and minds Steal From Your Competition
  8. 8. SOCIAL CONTEXT Seed Messages & Leverage Paid Social Endorsements CreateThese InYour Ads Manager
  9. 9. NEW EASY BUTTON ADS Promoted Posts increase your reach and guarantee newsfeed exposure Pay As Little As $5 a day depending on how many fans you want to reach BroadcastYour Posts
  10. 10. VIDEO ADS Upload a link to your video in a post and users can play directly from the Ad
  11. 11. INTEGRATE WITH YOUR LIST Harder to get people across from your list to Like Your Page - but not with Custom Audiences Reactivate Unsubscribes Overcome Low Email Open Rates Upload your csv into Facebook’s Power Editor
  12. 12. CREATE OFFERS THAT GO VIRAL RESULTS: Event Registrations Increased By 38% 1 event netted over $60K in Program Sales directly from Ads Viral Newsfeed ActivityWhen Claimed
  13. 13. With just a few paid Facebook strategies you can fast track your success and create a strong foundation for organic growth.
  14. 14. More Questions? Join me at over at www.facebook.com/wearemarveo or just email me: victoria@marveo.com

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