Juggling is entertaining to watch, but juggling too much ont he job actually leads to lost time, inefficiencies, and mistakes - especially in sales. Prioritize your sales tasks, and quit the juggling act.
Why Salespeople Need to Stop Multitasking and Start Prioritizing
STOP mo START
MU LTITASKI NG ‘Z PRIORITIZING!
WHY JUGGLING DOESN’T WORK
Studies show we can't switch tasks and still be efficient.
L0 N G E R more time used to switch workweeks lost
to recognize new things when tasks, which can cause each year
multitasking mental blocks
4X 0 MORE
40/o . ... ..3i
LEADS TO MISTAKES.
Studies show you
make more errors by
switching tasks, versus
doing one task at a time.
PRIORITIZATION YIELDS BETTER RESULTS
Eliminate the juggling act: Decrease multitasking by focusing on one task at a time and prioritize to help
Contact rate Actions per Contact attempts Talk time per
salesperson per salesperson salesperson
Improvement per salesperson compared to those not using automated prioritization.
PRIORITIZATION: MORE THAN A LEAD SCORE
Sales activity prioritization is different from lead prioritization or lead scoring; an effective prioritization
strategy should simultaneously considerthe following to dictate the highest priority activities:
Scheduled actions lime elapsed
and appointments since last action
SALES PRIORITIZATION BOTTOM LINE
Companies that fully utilize an automated prioritization strategy can expect to significantly increase their revenues.
MORE REVENUE 1 7 higher revenue potential with productivity and
' O effectiveness gains from prioritization
higher conversion rates seen by
HIGHER CONVERSION RATE: . . . .. .
0 companies using prioritization
more leads per rep worked
GREATER THROUGHPUT: 1 2 A) with prioritization
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FORBES I AMERICAN PSYCHOLOGICAL ASSOCIATION I
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