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e-Patients and Healthcare Social Media (#hcsm)


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A presentation at the South African Pharmaceutical Expo (#SAPHEX2017) at the Sandton Convention Centre in Johannesburg about the future of e-Patients and Healthcare Social Media

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e-Patients and Healthcare Social Media (#hcsm)

  1. 1. Cyberchondria, otherwise known as 'compucondria', is the unfounded escalation of concerns about common symptomology based on review of search results and literature online. Articles in popular media position cyberchondria anywhere from temporary neurotic excess to adjunct hypochondria.
  2. 2. Tools for e-Patients • Support – Live chat • Online communities • Patient education • Mobile Apps • Links to Educational Hubs • Links to Associations • Links to Charities • Links to Helplines • Administration • Appointments • Public Notifications • N.B! Feedback (etc.)
  3. 3. Technologies like the web have been evolving web 1.0 > web 2.0 > web 3.0 (IoT)
  4. 4. How do e-Patients use web 2.0 Build communities Curated education hubs Blogs Professional Advocacy Twitter chats Podcasts Webinars Video channels Disseminate information
  5. 5. Healthcare Social Media South Africa
  6. 6. As of June 2017, 51% of the world's population is on the internet generating data
  7. 7. Many big data analytics platforms on the market
  8. 8. Health hashtags submitted by users and approved by Symplur which makes it easier to filter out noise on Twitter and simplifies navigation
  9. 9. 339,000 tweets 125,000 unique individuals Social graph: Use of #AntibioticResistance by quarter since 10 September, 2013 showing conversation spikes during WAAW
  10. 10. Map of Twitter accounts using the hashtag based on the Bio-Location field in the user’s profile Tweet language around #AntibioticResistance 80.3% English 24 languages represented
  11. 11. Joan Gavaldà, MD, PhD (@gavalda_j), from University Hospital Vall d'Hebron, Department of Infectious Diseases tweeted #AntibioticResistance 6,638 times WHO (@WHO) most often mentioned user with nearly 85,000 mentions Community analytics help users find influencers
  12. 12. The hashtag #AntibioticResistance was tweeted 11, 192 times on the second day of World Antibiotic Awareness Week 2017
  13. 13. Related hashtags submitted to Symplur during World Antibiotic Awareness Week 2017