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Product Journey Maps e MVP: Costruisci il tuo prodotto con minimo sforzo

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Slide del workshop tenuto all'Agile O'Day 2017 a Napoli. http://www.agilecommunitycampania.it/agile-open-day/

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  • DOWNLOAD FULL BOOKS, INTO AVAILABLE FORMAT ......................................................................................................................... ......................................................................................................................... 1.DOWNLOAD FULL. PDF EBOOK here { https://tinyurl.com/y3nhqquc } ......................................................................................................................... 1.DOWNLOAD FULL. EPUB Ebook here { https://tinyurl.com/y3nhqquc } ......................................................................................................................... 1.DOWNLOAD FULL. doc Ebook here { https://tinyurl.com/y3nhqquc } ......................................................................................................................... 1.DOWNLOAD FULL. PDF EBOOK here { https://tinyurl.com/y3nhqquc } ......................................................................................................................... 1.DOWNLOAD FULL. EPUB Ebook here { https://tinyurl.com/y3nhqquc } ......................................................................................................................... 1.DOWNLOAD FULL. doc Ebook here { https://tinyurl.com/y3nhqquc } ......................................................................................................................... ......................................................................................................................... ......................................................................................................................... .............. Browse by Genre Available eBooks ......................................................................................................................... Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult,
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Product Journey Maps e MVP: Costruisci il tuo prodotto con minimo sforzo

  1. 1. www.5dvision.com 1 5D VISION www.5dvision.com Product Journey Maps e MVP: Costruisci il tuo prodotto con minimo sforzo Valerio Zanini
  2. 2. www.5dvision.com 2 Work agreement Oggi impariamo: • Come minimizzare un MVP • Tecniche di prioritizzazione • Come creare Product Journey Maps • MVP e MDP • Roadmapping e release planning Siamo d’accordo a: • Partecipare attivamente • Lavorare in team • Non usare il cellulare o PC • Una conversazione alla volta
  3. 3. www.5dvision.com 3 Il tuo MVP mattutino Da quando suona la sveglia la mattina…. Scrivi l’elenco delle cose che fai per prepararti per uscire di casa, e il tempo che serve per farle Per esempio: 1) Spengo la sveglia 2) Mi stiro nel letto 3) Mi alzo e vado in bagno 4) Faccio la barba 5) Ecc…. 5 min
  4. 4. www.5dvision.com 4 Condividi la roadmap con l’A.D. Metti a fuoco il tuo MVP
  5. 5. www.5dvision.com 5 Product Journey Maps (Mappe di Prodotto)
  6. 6. www.5dvision.com 6 MVP Un Minimum Viable Product (MVP) e’: “la versione di un nuovo prodotto che consente al team di raccogliere la massima quantità di apprendimento convalidato sui propri clienti con il minimo sforzo” - Eric Ries 1 2 3
  7. 7. www.5dvision.com 7 MDP Minimum Desirable Product It’s all about the Customer Experience!
  8. 8. www.5dvision.com 8 Una vista più completa dell’MVP Features e funzionalità Metriche e feedback Customer experience
  9. 9. www.5dvision.com 9 Your next adventure awaits in space La nostra nuova startup Prenota a compra biglietti per viaggi sulla Luna Prenota biglietto, viaggia, e condividi la tua esperienza con altri Vettori forniti da SpaceX, Boeing, Orbital APK, Blue Origin, Virgin Galactic Pensa a Expedia per viaggi sulla Luna Moon go.
  10. 10. www.5dvision.com 10 Viaggia e esplora Cerca e compra Torna e condividi • Preparati a partire • Sali a bordo • Lancio e volo • Atterraggio • Esplora Luna • Lancio di rientro • Scopri servizio • Decidi di partire • Cerca biglietto • Seleziona vettore • Prenota viaggio • Torna sulla Terra • Condividi immagini e video • Invita amici • Cerca prossimo viaggio Moon go.
  11. 11. www.5dvision.com 11
  12. 12. www.5dvision.com 12 Vola sulla Luna In the middle of your paper, write: 5 min
  13. 13. www.5dvision.com 13 Scegli un possibile segmento di clientela Sviluppa una “User Persona” Una Persona per team Persona: Chi è il tuo cliente ideale? 7 min
  14. 14. www.5dvision.com 14 Moon go. PRE DURING POST Viaggia e esplora Cerca e compra Torna e condividi • Preparati a partire • Sali a bordo • Lancio e volo • Atterraggio • Esplora Luna • Lancio di rientro • Scopri servizio • Decidi di partire • Cerca biglietto • Seleziona vettore • Prenota viaggio • Torna sulla Terra • Condividi immagini e video • Invita amici • Cerca prossimo viaggio
  15. 15. www.5dvision.com 15 3 fasi nel Customer Journey PRE: Prima della “core experience” DURING: l’essenza della user experience POST: Dopo la “core experience” 7 min
  16. 16. www.5dvision.com 16 5 min
  17. 17. www.5dvision.com 17 15 min
  18. 18. www.5dvision.com 18 MoSCoW • Must - Necessario per core experience • Should - Importante ma non necessario • Could - Utile, se avanza tempo • Won’t - Non ora, magari in futuro WSJF • Weighted Shortest Job First Buy-A-Feature • Metodo interattivo con I tuoi clienti Tecniche di prioritizzazione
  19. 19. www.5dvision.com 19 MoSCoW • Must • Should • Could • Won’t 10 min
  20. 20. www.5dvision.com 20 MVP 5 min
  21. 21. www.5dvision.com 21 MVP + Version 1.1 = Roadmap 5 min
  22. 22. www.5dvision.com 22 Thank you Valerio Zanini vzanini@5dvision.com www.5dvision.com 5dvisionllc User Story Mapping: Discover the Whole Story, Build the Right Product - Jeff Patton Deliver great products that customers love - Valerio Zanini

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