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One of the 7c's of business communication - Correctness

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Correctness, one of the 7c's of effective business communication

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One of the 7c's of business communication - Correctness

  1. 1. Completeness Conciseness Consideration Concreteness Clarity Courtesy CORRECTNESS
  2. 2. CORRECTNESS By Vaibhav, Naman, Pulkit, Tushar, Siddharth, Anirudh and Arunav
  3. 3. CORRECTNESS Different meanings depending on medium of communication used. Written – Grammar, spellings, punctuations, style etcetera Spoken – Use of right language, Vocabulary etcetera
  4. 4. WRITTEN Grammar – Dangling modifiers, Coherence, Parallel structure. DANGLING MODIFIERS (Misplaced Modifier) UNCLEAR : Upset by the teams performance the arena started to get empty. (SUB-Arena) CLEAR : Upset by the teams performance the fans started to leave the arena. (SUB-Fans)
  5. 5. WRITTEN Grammar – Dangling modifiers, Coherence, Parallel structure. COHERENCE  Make the message to be conveyed, coherent and logical  Example : Also, however, therefore, for instance, similarly, because of, etcetera  Help tie sentences
  6. 6. WRITTEN Grammar – Dangling modifiers, Coherence, Parallel structure. PARALLEL STRUCTURE Parallel : The instructor explained how to start a car and how to shift gears. Not parallel : The instructor explained how to start a car and shift gears.
  7. 7. WRITTEN PUNCTUATION  Comma ( , )  Semicolon ( ; )  Colon ( : )  Hyphen ( - )  Exclamation mark ( ! )  Apostrophe ( ‘ )
  8. 8. WRITTEN PUNCTUATION EXAMPLE Incorrect : Arunav is in the washroom (No use of any punctuation) Correct : Arunav is in the washroom ? (Punctuation used) While speaking, the tone determines whether the sentences is a question or just a statement. But while writing the use of punctuations substitute the tone. Therefore in the above case avoiding the use of question mark ( ? ) has made the sentence ambiguous.
  9. 9. STYLE (Written) Abbreviations Titles Description Professional degrees Numbers as numerals or words Word choice
  10. 10. ABBREVIATIONS Titles – Mr, Mrs, Dr, Messrs Description – Jr, Sr, Mt, St, Inc, Ltd Professional degrees – B.B.A, B.B.S, B.M.S, B.B.E, Ph.D, M.D, C.P.A
  11. 11. STANDARD STATE ABBREVIATIONS 1. ND – New Delhi 2. UP – Uttar Pradesh 3. AP – Andhra Pradesh 4. MP – Madhya Pradesh 5. TN – Tamil Nadu 6. HR – Haryana 7. WB – West Bengal 8. JK – Jharkhand
  12. 12. GENERAL ABBREVIATIONS 1. PL – Place 2. N – North 3. S – South 4. W – West 5. E – East 6. RD – Road 7. CR – Credit 8. APT - Apartment
  13. 13. NUMBERS AND NUMERALS (Rules) Rule of 10 – In letters spell out numbers from 1-9 and use numerals for 10 and higher. Express numbers in word if sentence is beginning with a number In a sentence if there is a series of numbers express them in numerical form unless they all are below 10 Express monetary values in numerical form
  14. 14. NUMBERS AND NUMERALS (Rules) Express quantity in numerical form if it has more than three digits Express one in words and the other in numerical form if a number is immediately preceded by another Example : I wish to place an order of fifteen 4-inch paintbrushes Express time, percentage, decimals, house number, dates, etcetera
  15. 15. SPOKEN INFORMAL  Refers to the spontaneous speech in situations that may be described as natural  Used by people who know each other well  In an organisation informal conversation takes place between people at same level  Example : What’s up, dude, bro, etcetera
  16. 16. SPOKEN FORMAL  Associated with scholarly writing  Contains long and involving sentences  Used while communicating with superiors and subordinates  Example : impromptu, rendezvous, leitmotif, etcetera
  17. 17. COMPARISON MORE FORMAL LESS FORMAL Participate Join Deem Think Edifice Building Utilize Use Procure Get
  18. 18. ACCURACY OF FIGURES, FACTS, AND WORDS Verifying statistical data Double checking totals Avoid guessing figures and facts Considering time period when dealing with facts and figures Have someone else read the messages
  19. 19. WORDS THAT CONFUSE English is a dynamic language A lot of confusion between similar sounding words and words with similar spellings which have different meanings. EXAMPLE Effect & affect Farther & further Counsel & Council, etcetera
  20. 20. WORDS THAT CONFUSE A & An – ‘a’ is used before consonants whereas ‘an’ is used before a vowel or a silent ‘h’ as in ‘honesty’ Accept & Except – ‘accept’ means to receive something whereas ‘except’ means omitting something Anxious & Eager – ‘anxious’ implies worry whereas ‘eager’ implies keen desire
  21. 21. WORDS THAT CONFUSE Continual & Continuous – ‘continual’ means recurring regularly whereas ‘continuous’ means without stopping Counsel & Council – ‘counsel’ means to advice whereas ‘council’ is an advisory or a governing group Effect & Affect – ‘effect’ means result whereas affect means to influence

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