Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

One of the 7c's of business communication - Correctness


Published on

Correctness, one of the 7c's of effective business communication

Published in: Business
  • Be the first to comment

One of the 7c's of business communication - Correctness

  1. 1. Completeness Conciseness Consideration Concreteness Clarity Courtesy CORRECTNESS
  2. 2. CORRECTNESS By Vaibhav, Naman, Pulkit, Tushar, Siddharth, Anirudh and Arunav
  3. 3. CORRECTNESS Different meanings depending on medium of communication used. Written – Grammar, spellings, punctuations, style etcetera Spoken – Use of right language, Vocabulary etcetera
  4. 4. WRITTEN Grammar – Dangling modifiers, Coherence, Parallel structure. DANGLING MODIFIERS (Misplaced Modifier) UNCLEAR : Upset by the teams performance the arena started to get empty. (SUB-Arena) CLEAR : Upset by the teams performance the fans started to leave the arena. (SUB-Fans)
  5. 5. WRITTEN Grammar – Dangling modifiers, Coherence, Parallel structure. COHERENCE  Make the message to be conveyed, coherent and logical  Example : Also, however, therefore, for instance, similarly, because of, etcetera  Help tie sentences
  6. 6. WRITTEN Grammar – Dangling modifiers, Coherence, Parallel structure. PARALLEL STRUCTURE Parallel : The instructor explained how to start a car and how to shift gears. Not parallel : The instructor explained how to start a car and shift gears.
  7. 7. WRITTEN PUNCTUATION  Comma ( , )  Semicolon ( ; )  Colon ( : )  Hyphen ( - )  Exclamation mark ( ! )  Apostrophe ( ‘ )
  8. 8. WRITTEN PUNCTUATION EXAMPLE Incorrect : Arunav is in the washroom (No use of any punctuation) Correct : Arunav is in the washroom ? (Punctuation used) While speaking, the tone determines whether the sentences is a question or just a statement. But while writing the use of punctuations substitute the tone. Therefore in the above case avoiding the use of question mark ( ? ) has made the sentence ambiguous.
  9. 9. STYLE (Written) Abbreviations Titles Description Professional degrees Numbers as numerals or words Word choice
  10. 10. ABBREVIATIONS Titles – Mr, Mrs, Dr, Messrs Description – Jr, Sr, Mt, St, Inc, Ltd Professional degrees – B.B.A, B.B.S, B.M.S, B.B.E, Ph.D, M.D, C.P.A
  11. 11. STANDARD STATE ABBREVIATIONS 1. ND – New Delhi 2. UP – Uttar Pradesh 3. AP – Andhra Pradesh 4. MP – Madhya Pradesh 5. TN – Tamil Nadu 6. HR – Haryana 7. WB – West Bengal 8. JK – Jharkhand
  12. 12. GENERAL ABBREVIATIONS 1. PL – Place 2. N – North 3. S – South 4. W – West 5. E – East 6. RD – Road 7. CR – Credit 8. APT - Apartment
  13. 13. NUMBERS AND NUMERALS (Rules) Rule of 10 – In letters spell out numbers from 1-9 and use numerals for 10 and higher. Express numbers in word if sentence is beginning with a number In a sentence if there is a series of numbers express them in numerical form unless they all are below 10 Express monetary values in numerical form
  14. 14. NUMBERS AND NUMERALS (Rules) Express quantity in numerical form if it has more than three digits Express one in words and the other in numerical form if a number is immediately preceded by another Example : I wish to place an order of fifteen 4-inch paintbrushes Express time, percentage, decimals, house number, dates, etcetera
  15. 15. SPOKEN INFORMAL  Refers to the spontaneous speech in situations that may be described as natural  Used by people who know each other well  In an organisation informal conversation takes place between people at same level  Example : What’s up, dude, bro, etcetera
  16. 16. SPOKEN FORMAL  Associated with scholarly writing  Contains long and involving sentences  Used while communicating with superiors and subordinates  Example : impromptu, rendezvous, leitmotif, etcetera
  17. 17. COMPARISON MORE FORMAL LESS FORMAL Participate Join Deem Think Edifice Building Utilize Use Procure Get
  18. 18. ACCURACY OF FIGURES, FACTS, AND WORDS Verifying statistical data Double checking totals Avoid guessing figures and facts Considering time period when dealing with facts and figures Have someone else read the messages
  19. 19. WORDS THAT CONFUSE English is a dynamic language A lot of confusion between similar sounding words and words with similar spellings which have different meanings. EXAMPLE Effect & affect Farther & further Counsel & Council, etcetera
  20. 20. WORDS THAT CONFUSE A & An – ‘a’ is used before consonants whereas ‘an’ is used before a vowel or a silent ‘h’ as in ‘honesty’ Accept & Except – ‘accept’ means to receive something whereas ‘except’ means omitting something Anxious & Eager – ‘anxious’ implies worry whereas ‘eager’ implies keen desire
  21. 21. WORDS THAT CONFUSE Continual & Continuous – ‘continual’ means recurring regularly whereas ‘continuous’ means without stopping Counsel & Council – ‘counsel’ means to advice whereas ‘council’ is an advisory or a governing group Effect & Affect – ‘effect’ means result whereas affect means to influence