HighlightsR$ million 1Q10 1Q09* ∆% Total Net Revenue 4,233.2 4,040.4 4.8% Net Service Revenue 3,929.5 3,712.9 5.8% Expenses (2,959.5) (2,813.5) 5.2% EBITDA 1,273.7 1,226.9 3.8% EBITDA Margin 30.1% 30.4% -0.3 p.p. EBIT 402.4 431.7 -6.8% Net Income 191.9 133.0 44.3% Cash Flow (58.2) 10.7 n.a. EBITDA excluding IFRS (CPCs) 1,283.8 1,203.9 6.6% EBITDA Margin exc. IFRS (CPCs) 30.6% 29.9% +0.7 p.p. * The 2009 numbers were reclassified, when applicable, according to the adoption of new accounting practices in Brazil (CPCs).
Quality and Coverage 3G Coverage Vivo reached 594 579 594 municipalities covered with 3G technology in 399 0 March/10 increasing the advantage in relation to its competitors. 1Q09 4Q09 1Q10 Quality Goals reached by Operators - PGMQ 100% Player 1 Player 2 90% 0 80% Player 3 70%Source: Teleco. 2007 2008 2009 Jan/10 Feb/10
Efectiveness of our offers ‘VIVO VOCÊ’ CUSTOMERS RECHARGE CUSTOMERS RECHARGING VOLUME % of pure* corporate post % of pre paid customer base R$ Million paid customer base + 9.1 p.p. + 10.4% 28.4% 1Q10 mar/09 mar/10 1Q09 1Q10* Excludes Control plans and Data Cards customers.
Lines that access Internet million +39.3% -3.1% 12.8 12.4 Broad Band Market Share 8.9 50% 40% 30% Player 1 0 20% Player 2 Player 3 10% 1Q09 4Q09 1Q10 0% * Includes internet usage by handset (WAP) and internet usage by Smartphones and Datacards (ZAP).Source: Anatel and Vivo’s internal analysis.
DisclosureThis presentation may contain forward-looking statementsconcerning future prospects and objectives regarding growth ofthe subscriber base, a breakdown of the various services to beoffered and their respective results. The exclusive purpose ofsuch statements is to indicate how we intend to expand ourbusiness and they should therefore not be regarded as guaranteesof future performance. Our actual results may differ materially from those contained in such forward-looking statements, due to a variety of factors, including Brazilian political and economic factors, the development of competitive technologies, access to the capital required to achieve those results, and the emergence of strong competition in the markets in which we operate.