1. DOING BUSINESS IN CHINA
PESTLE ANALYSIS

2. POLITICAL
PESTLE ANALYSIS
ENVIRONMENTAL
SOCIAL
TECHNOLOGICAL
LEGAL
ECONOMIC

3. INTRODUCTION
CAPITAL :- Beijing
World’s second – largest country by land area, and the
third – or fourth –largest in total area.
Area
14,500 kilometers
Population :- (over 1.35 billion )
Currency :- 1 chine’s yuan = 10 Indian Rupees

4. Political System
Government
Nominally Marxist- Leninist single party state. The peoples
republic of china is a single party state governed
by the communist party of china
Free trade concessions difficult

5. Over reliance on coal which produces acid rain
Water Shortage
Climate vary from region to region
Natural disasters ( floods, earthquakes )
Clean energy ,low carbon technology

6. Population
Education
Consumer lifestyle
Demographic issue
Immigration emigration

7. Strong technology workforce
Technological goods available easily & cheaply
China is highest tech export country in the world
China has evolved from closed & planned economy dominated by agriculture & heavy
Industry to an open economy driven by information knowledge & skills
Microelectronics, biotechnology, new material, telecomunications,civilian l civilian, robotics
plus machine tools and computers hardware & software are considered to be crucial to
success mid current global
competition

8. First registration of trade mark
Intellectual property

9. Foreign Exchange Reserve
Foreign Exchange Reserve
Foreign Direct Investment
Trade
Infrastructure
Currency & Exchange Rate