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ICCM 2010: Veracity Blues

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Jon Gosier's talk from ICCM "Veracity Blues: The Trouble With Crowdsourcing"

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ICCM 2010: Veracity Blues

  1. 1. SWIFT RIVER Veracity Blues - The Trouble with Crowdsourcing ICCM2010 An Ushahidi Initiative Friday, October 1, 2010
  2. 2. Would you trust these guys? Friday, October 1, 2010
  3. 3. These guys? Friday, October 1, 2010
  4. 4. CROWDSOURCERY: FORBIDDEN, OCCULT, DANGEROUS What does the crowd know? I’m the expert. Friday, October 1, 2010
  5. 5. CROWDSOURCERY: FORBIDDEN, OCCULT, DANGEROUS What does the crowd know? I’m the expert. Why listen to anyone else? I’m the expert. Friday, October 1, 2010
  6. 6. CROWDSOURCERY: FORBIDDEN, OCCULT, DANGEROUS What does the crowd know? I’m the expert. Why listen to anyone else? I’m the expert. Your opinion is useful, if it agrees with my funding. Friday, October 1, 2010
  7. 7. FOOTBALL VS PHILANTHROPY Coach + Team + Objective = FTW Friday, October 1, 2010
  8. 8. FOOTBALL VS PHILANTHROPY Arrogance + Ignorance + Assumptions = WTF? Friday, October 1, 2010
  9. 9. Traditional Philanthropists Friday, October 1, 2010
  10. 10. THIS IS A PROBLEM Football plays assume a lot. Philanthropy affects people’s lives. There will always be more that you don’t know. The crowd is willing to be your resource, they want to help you help them. (not a Jerry McGuire reference I promise) Friday, October 1, 2010
  11. 11. CHAOS THEORY Philanthropy is not fully deterministic No guaranteed results The Butterfly Effect (Follow @aplusk!!!) Chaos is always present Observing more, gives you a better understanding of the full system. Friday, October 1, 2010
  12. 12. USE THE CROWD Friday, October 1, 2010
  13. 13. USE THE CROWD To Inform Decisions To Supplement Labor To Gauge Public Sentiment To Empower Citizens Friday, October 1, 2010
  14. 14. FOLKSONOMIC TRIAGE Use what the crowd tells you to verify what individuals in the crowd are saying Location can validate Friday, October 1, 2010
  15. 15. FOLKSONOMIC TRIAGE Use what the crowd tells you to verify what individuals in the crowd are saying Location can validate So can time, user history, social graph Friday, October 1, 2010
  16. 16. FOLKSONOMIC TRIAGE Use what the crowd tells you to verify what individuals in the crowd are saying Location can validate So can time, user history, social graph Learn from success, Learn from mistakes Friday, October 1, 2010
  17. 17. Friday, October 1, 2010
  18. 18. Friday, October 1, 2010
  19. 19. SWIFT RIVER @swiftriver @jongos http://swiftly.org An Ushahidi Initiative Friday, October 1, 2010
  20. 20. Who wouldn’t trust Dawson Leery? Friday, October 1, 2010

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