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Whitney Harrelson

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Whitney Harrelson

  1. 1. Market Driven Approaches in the Youth Enterprise and Livelihoods Sectors: Trends and Key Findings
  2. 2. What is our goal today?
  3. 3. “ Committed to leaving a legacy of improved skills and economic opportunities”
  4. 4. Share Knowledge Apply Knowledge Build Knowledge Making Cents International
  5. 5. What do we mean by Market-Driven Approaches?
  6. 6. Am I responding to my Market?
  7. 7. “ Teach People to Make What They Can Sell, Not Sell What They Can Make”
  8. 8. <ul><li>Invest in Training of Trainers </li></ul><ul><li>Inclusive Training, Education, tools, and Counseling </li></ul><ul><li>Mentorship and Apprenticeship Initiatives </li></ul><ul><li>Innovative BDS through Technology </li></ul><ul><li>Art, Mixed Media, and Sports </li></ul>Key Findings & Lessons Learned <ul><li>Need for Understanding </li></ul><ul><li>Consider all Stages of Program Design </li></ul><ul><li>Keeping Youth in Mind! </li></ul><ul><li>Political, Cultural, Economic, and Social Contexts </li></ul><ul><li>Public, Private, and Civil Society Partnerships </li></ul>
  9. 9. <ul><li>Market-relevant BDS </li></ul><ul><li>Unengaged Public and Private Sectors </li></ul><ul><li>Insufficient Funds </li></ul><ul><li>No Incentives </li></ul>Challenges <ul><li>Limited Capacity </li></ul><ul><li>Lack of Understanding </li></ul><ul><li>Materials and Training </li></ul><ul><li>Lack of Follow up </li></ul><ul><li>Access to Market Opportunities </li></ul>
  10. 10. Market Driven Approaches in Practice <ul><li>Making Cents Market Assessment and Value Chain Analysis Curriculum – Sierra Leone, Senegal, and Niger </li></ul><ul><li>GirlsSportsWorks – Peru </li></ul><ul><li>Sustainable BDS Market Development in Post-Conflict Setting – Liberia, Sierra Leone, Southern Sudan </li></ul><ul><li>Youth Financial Services - Global </li></ul>
  11. 11. Investing in Training of Trainers and Developing Staff Technical Capacity
  12. 12. Providing Relevant and Inclusive Programs
  13. 13. Investing in Training of Trainers and Developing Staff Technical Capacity Understanding the Social Context and Labor Market in which Programs wish to Engage Youth
  14. 14. Financial Products that are Intentionally Designed and Adapted to Meet the Needs of Specific Youth market Segments
  15. 15. Youth-Serving Organizations Financial Institutions Partnerships
  16. 16. What are the Incentives & Motivations of Key Actors?
  17. 17. Source: Global Assets Project: Child Savings Account A Primer 2008) Youth Financial Services Providers Youth-Serving Organisations
  18. 18. What are the Challenges?
  19. 19. Source: Global Assets Project: Child Savings Account A Primer 2008) Youth Financial Services Providers Youth-Serving Organisations
  20. 20. “ What are the financial options that are available to me in the market?” “ Do I have the knowledge and skills to use financial services wisely?” “ I lack collateral and an income generating activity to cover the principal and interest payments.”
  21. 21. EMERGING GUIDELINES
  22. 22. This is your Invitation to Build the Youth Inclusive Services Field
  23. 23. Objectives Capture & Consolidate In-Depth Training Global Courses Online Platform
  24. 24. How do I Engage?
  25. 25. <ul><li>Take our Survey </li></ul><ul><li>Mapping Activity </li></ul><ul><li>Share your Work </li></ul><ul><li>Attend Upcoming Learning Event </li></ul>
  26. 26. www.makingcents.com/link
  27. 27. www.makingcents.com Global Youth Enterprise Conference September 29-30, 2009 Washington, DC www.youthenterpriseconference.org

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