Collaborating in a Social Era

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The organisations we work within are making us dumb when it comes to collaboration and innovation.

The solution isn't simply flexible working and mobile devices, it's a mindset shift about how we work and with whom we work. It starts with you. It starts with how you communicate, how you build and use your professional network, and how you collaborate with those within and without your designated team.

In my book I tackle the big organizational problems and bring human scale solutions. Learn how the Collaboration Pyramid and the Five Principles of Collaborative Communication can transform your ways of working.

Published in: Business

Collaborating in a Social Era

  1. 1. Collaborating in a social era Photo: Austin Schmid
  2. 2. Let’s
  3. 3. 1930
  4. 4. 1964
  5. 5. The transistor and the communication satellite will make possible a world where we will be in instant contact with each other, wherever we will be. Arthur C. Clarke, 1964 ”
  6. 6. 1990
  7. 7. An electronic organization… is the only type of organization that can begin to keep pace with the changing business conditions. Steve Jobs, 1990 ”
  8. 8. 2015
  9. 9. Welcome to the social era! Photo credit: Jason Howie
  10. 10. Power is shifting from companies to consumers Photo credit: Timothy Muza
  11. 11. Companies face extinction if they can’t keep up with the consumers The average life expectancy of a Fortune 500 company (Source: ”The Shift Index”, Deloitte)
  12. 12. Feedback Förbättringar Offering Feedback Insights Innovation Based on Esteban Kolsky’s ”Experience Continuum” To avoid this, they must constantly innovate Customer Experience Enterprise Collaboration
  13. 13. W ork is changing! Photo credit: Luis Llerena
  14. 14. 40 45 50 55 60 1975 1980 1985 1990 1995 2000 2005 2010 2015 Routine jobs Non-routine jobs Non-routine jobs are replacing routine jobs Source: “Is Job Polarization Holding Back the Labor Market?”, Stefania Albanesi, Victoria Gregory, Christina Patterson, and Ayşegül Şahin, 2013
  15. 15. Non-routine work Routine work Manual labour Knowledge work The future of work…
  16. 16. Non-routine work Routine work Manual labour Knowledge work …is creativity and collaboration
  17. 17. ”Houston, we have a problem”
  18. 18. We work in silos Tried to collaborate
  19. 19. The effective usage rates of enterprise software are down compared to two years ago, with users experiencing productivity losses of around 17%. It’s like giving everyone Friday off.   IT Adoption Insight Report, 2012, Oracle UPK & Neochange ” We approach technology the wrong way ”
  20. 20. We live under the tyranny of email Don’t you want to try these instead? Sorry, I don’t have the time. I have a full inbox to manage. Damn information overload!
  21. 21. Lower engagement Higher absense Lower motivation Lower productivity Meanwhile, employee engagement is eroding Photo credit: Matthew Wiebe
  22. 22. Starbucks, Limited Brands, and Best Buy can precisely identify the value of a 0.1% increase in engagement among employees at a particular store. At Best Buy, for example, that value is more than $100,000 in the store’s annual operating income. ”Competing on Talent Analytics” by Thomas H. Davenport, Jeanne Harris & Jeremy Shapiro ”
  23. 23. We learned that the only way for businesses to consistently succeed today is to attract smart creative employees and create an environment where they can thrive at scale. Eric Schmidt, ”How Google Works” ”
  24. 24. …it’s about the people, getting the best people, retaining them, nurturing a creative environment and helping to find a way to innovate. Marissa Mayer, CEO at Yahoo! ”
  25. 25. Empowered and engaged people working together Great customer experience Operational excellence You need to fix the work environment! A people-centric environment that enables and encourages creativity and collaboration across all barriers Photo credit: Dominik Schröder
  26. 26. But first you need to change your assumptions about knowledge work, such as what motivates knowledge workers
  27. 27. What management believes matters What matters to knowledge workers Photo credit: Anthony Indraus
  28. 28. Then you will need models that help you understand what to do, why and how
  29. 29. The Collaboration Pyramid Low visibility High visibility Team collaboration Socialcollaboration Photo credit: Martin Vang
  30. 30. The Knowledge Work Capability Framework Photo credit: Griffin Keller
  31. 31. The Five Principles of Collaborative Communication Photo credit: Stephanie McCabe
  32. 32. The organisations we work within are making us dumb when it comes to collaboration and innovation. The solution isn't simply flexible working and mobile devices, it's a mindset shift about how we work and with whom we work. It starts with you. It starts with how you communicate, how you build and use your professional network, and how you collaborate with those within and without your designated team. In ”Collaborating in a Social Era”, Oscar Berg tackles the big organizational problems and brings human scale solutions.oscarberg.net facebook.com/oscarberg twitter.com/oscarberg Learn about these models and more in Photo credit: Sebastian Muller Buy the book: shop.intranatverk.se/collaborating

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