Broadband Revolution – Winning Opportunities Aircel Business Solutions … .a new beginning in Telecommunication,  making wa...
<ul><li>Analyzing the new services & growth drivers </li></ul><ul><li>How to create real value from Wimax by making it a n...
<ul><li>Game Changers – Growth Drivers </li></ul><ul><li>Automobiles – Maruti 800 – Oct 1985 </li></ul><ul><li>Privation o...
WiMAX Technology <ul><li>WiMAX network works on Near Line of sight (NLOS) technology and IEEE 802.16d wireless standard. I...
WiMAX – Delivery <ul><li>WiMAX provides fixed and mobile wireless broadband connectivity without the need for direct line-...
QOS on WiMAX <ul><li>Advantages of QoS in WiMAX include </li></ul><ul><ul><li>Low latency for mission-critical application...
WiMAX – Wi-Fi Mesh network  Applications Nomadic User Mobility 802.16 e Home User / SOHO SME business/ Manufacturing Hospi...
<ul><li>WiMAX technology provides carrier class security feature. WiMAX proposes the full range of security features to en...
<ul><li>Best Practice Replication & Overlay  </li></ul><ul><li>Aircel a new Kid on the block – a refreshing change setter ...
<ul><li>Broadband Statistics – Comparison </li></ul>Spain Internet users as of Dec/2008 27,M: 66.8% of the population; Sou...
<ul><li>Realities and Eye Openers - Barriers </li></ul><ul><li>Vernacular & Rural Populations not a target Market for Broa...
<ul><li>Accelerators….  </li></ul><ul><li>Voice Activated Browsers </li></ul><ul><li>Multi Lingual Contents </li></ul><ul>...
Thank You Utility of Internet It’s surprising that  47.5% of Claimed Internet users   do not know how Internet can be a us...
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Broadband Revolution – Winning Opportunities - Aircel Business Solutions

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Broadband Revolution – Winning Opportunities - Aircel Business Solutions

  1. 1. Broadband Revolution – Winning Opportunities Aircel Business Solutions … .a new beginning in Telecommunication, making way to the Global Arena
  2. 2. <ul><li>Analyzing the new services & growth drivers </li></ul><ul><li>How to create real value from Wimax by making it a necessity for your customers </li></ul><ul><li>Assessing the business drivers and barriers to grow in the current market </li></ul><ul><li>What can be done to accelerate the development of the industry? </li></ul>Turning Broadband Revolution into winning Opportunities
  3. 3. <ul><li>Game Changers – Growth Drivers </li></ul><ul><li>Automobiles – Maruti 800 – Oct 1985 </li></ul><ul><li>Privation of the Airlines Industry – 1985 </li></ul><ul><li>Privation of the Telecom Industry – 1995 </li></ul><ul><li>Opening up the ISP License – 2000 </li></ul><ul><li>De-licensing the Long Distance Telecom – 2002 </li></ul><ul><li>Abolition of RPP in Mobile – May 2002 </li></ul><ul><li>Reliance Monsoon Dhamaka – June 2003 </li></ul>Sony Walkman .1 Apple iPod .2 Google .3 Apple I-Phone .4 Facebook .5 Twitter .6 Innovations have to change LIFESTYLE Back
  4. 4. WiMAX Technology <ul><li>WiMAX network works on Near Line of sight (NLOS) technology and IEEE 802.16d wireless standard. In a NLOS link, a signal reaches the receiver through reflections, scattering, and diffractions. The signals arriving at the receiver consists of components from the direct path, multiple reflected paths, scattered energy, and diffracted propagation paths. The figure below is a pictorial depiction of the paths used in WiMAX technology. </li></ul>
  5. 5. WiMAX – Delivery <ul><li>WiMAX provides fixed and mobile wireless broadband connectivity without the need for direct line-of-sight with a base station. In a typical cell radius deployment of three to ten kilometers, WiMAX systems can be expected to deliver capacity of up to 40 Mbps per channel, for fixed and portable access applications. </li></ul>
  6. 6. QOS on WiMAX <ul><li>Advantages of QoS in WiMAX include </li></ul><ul><ul><li>Low latency for mission-critical applications </li></ul></ul><ul><ul><li>Data prioritization (Bandwidth Management) </li></ul></ul><ul><ul><li>Optimized transmission of specific applications such as video, and voice </li></ul></ul>
  7. 7. WiMAX – Wi-Fi Mesh network Applications Nomadic User Mobility 802.16 e Home User / SOHO SME business/ Manufacturing Hospitality / Travel / Cargo etc. Enterprise - MLE WiMAX across various verticals
  8. 8. <ul><li>WiMAX technology provides carrier class security feature. WiMAX proposes the full range of security features to ensure secured data exchange: </li></ul><ul><li>Terminal authentication by exchanging certificates to prevent rogue devices </li></ul><ul><li>User authentication using the Extensible Authentication Protocol (EAP), </li></ul><ul><li>Data encryption using the Data Encryption Standard (DES) or Advanced </li></ul><ul><li>Encryption Standard (AES), both much more robust than the Wireless </li></ul><ul><li>Equivalent Privacy (WEP) initially used by WLAN. </li></ul><ul><li>Furthermore, each service is encrypted with its own security association and private keys </li></ul>Security on WiMAX Back Wimax is not an option, Its Complimentary
  9. 9. <ul><li>Best Practice Replication & Overlay </li></ul><ul><li>Aircel a new Kid on the block – a refreshing change setter </li></ul><ul><ul><ul><li>Aircel Peek Email QWERTY Device Launched For Only Rs. 2999 </li></ul></ul></ul><ul><ul><ul><li>Aircel INQ Chat 3G – QWERTY Mobile with Social Networking </li></ul></ul></ul><ul><ul><ul><li>Aircel Pocket Internet Unlimited Download @ Rs. 98/- </li></ul></ul></ul><ul><li>Airtel Launched IPTV, an Bandwidth Hungry Application on Broadband </li></ul><ul><li>Unlimited Downloads – enable higher utilization of Broadband </li></ul><ul><li>Night Time Tariff, a great boon for the Youth Segment – Nocturnal Usage </li></ul><ul><li>Several Others, by many others …….. </li></ul>Eeevrything is English Only Back
  10. 10. <ul><li>Broadband Statistics – Comparison </li></ul>Spain Internet users as of Dec/2008 27,M: 66.8% of the population; Source Nielsen Online . China Internet Users 384 M; 28.7% 2009 – Source ITU Japan Internet Users 94 M; 74%, 2008 – Source ITU India Internet Users – 57 M Sep 2008 – less than 6% All Non English Speaking Examples
  11. 11. <ul><li>Realities and Eye Openers - Barriers </li></ul><ul><li>Vernacular & Rural Populations not a target Market for Broadband Service </li></ul><ul><li>India’s Multi Lingual Characteristic is a major bottleneck for Internet usage </li></ul><ul><li>English literacy level is a major Barrier </li></ul><ul><li>Rural penetration of Telecom is another major Barrier </li></ul><ul><li>There are 3,89,627 Villages in India </li></ul><ul><li>An average of 1 Mb Broadband Connection to each school / post office would need 390 GBPS of Internet Capacity </li></ul><ul><li>Do they need Foreign Content </li></ul><ul><li>Do they need Voice Recognition Browsers & Search Engines </li></ul><ul><li>Are the Indian ISPs doing enough or just reselling International Bandwidth </li></ul>
  12. 12. <ul><li>Accelerators…. </li></ul><ul><li>Voice Activated Browsers </li></ul><ul><li>Multi Lingual Contents </li></ul><ul><li>Rural Coverage, Reach & Coverage (Pan India without Exception) </li></ul><ul><li>BWA </li></ul><ul><li>Wi-fi / Wimax </li></ul><ul><li>Teaching & Training </li></ul><ul><li>Education – Video Literacy Program </li></ul><ul><li>Image & Video Content; U-tube type </li></ul><ul><li>Remote Education on Internet on Video </li></ul>Service Offering on Broadband are yet very Basic …. Think
  13. 13. Thank You Utility of Internet It’s surprising that 47.5% of Claimed Internet users do not know how Internet can be a useful tool . Other barriers to usage includes: Cost of access – cyber cafe charges are high (11.7%) Lack of access points – no good cafe nearby (8.9%) Dial-up costs are too high (5.5%) Need guidance (5.2%) – IAMAI

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