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SHARING ECONOMY
Tutor: Marta Mainieri
Topics
 Four kinds of Sharing Economy
 Sharing Economy: why?
 What’s new?
 Contradictions
Four kinds of Sharing Economy
Four kinds of Sharing Economy
1. Rental Economy
Four kinds of Sharing Economy
1. Rental Economy
RENTING ECONOMY
Value Proposition Provides access to goods, skills,
services, exchange for a cash
reward
Social, economic,...
Four kinds of Sharing Economy
2. Gift economy
GIFT ECONOMY
Value
Proposition
Provides access or reuse of goods,
skills, services not mediated by money
Social,
economic,...
Four kinds of Sharing Economy
3. Peer to Peer economy
PEER TO PEER ECONOMY
Value
Proposition
Offers an opportunity to build a shared
good in which everyone participates
accordi...
Four kinds of Sharing Economy
4. On demand Economy
ON DEMAND ECONOMY
Value
Proposition
Customers wanting goods and services on
demand are in contact. No collaboration
among ...
Sharing Economy: why?
Sharing Economy: Why ?
Financial crisis new economic needs
Environmental
crisis
new way of consuming
Social crisis new way...
Sharing Economy: Why ?
What’s new ?
The Platform Model
Value Proposition
Chain Community
Customize
Confidence
Channel
Convenience
BEFORE NOW
Company Platform
Customers Member
Money Reputation
Product Experience
Loyalty points Convenience
Multichannel O...
What’s new?
Contradictions
• Laws are inadeguate
• Deregulation of the work
Ecorl oer-it-upf-sharing-economy-pp-video
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Sharing Economy

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Ecorl oer-it-upf-sharing-economy-pp-video

  1. 1. SHARING ECONOMY Tutor: Marta Mainieri
  2. 2. Topics  Four kinds of Sharing Economy  Sharing Economy: why?  What’s new?  Contradictions
  3. 3. Four kinds of Sharing Economy
  4. 4. Four kinds of Sharing Economy 1. Rental Economy
  5. 5. Four kinds of Sharing Economy 1. Rental Economy
  6. 6. RENTING ECONOMY Value Proposition Provides access to goods, skills, services, exchange for a cash reward Social, economic, environmental value Claimed by many services Value captured Transaction percentage Scalability Replicability in other cities and countries Legal model For Profit (S.R.L. in Italy)
  7. 7. Four kinds of Sharing Economy 2. Gift economy
  8. 8. GIFT ECONOMY Value Proposition Provides access or reuse of goods, skills, services not mediated by money Social, economic, environmental value These values are central in the Service concept Captured value Great difficulty to be sustainable Scalability With word of mouth Legal model No Profit
  9. 9. Four kinds of Sharing Economy 3. Peer to Peer economy
  10. 10. PEER TO PEER ECONOMY Value Proposition Offers an opportunity to build a shared good in which everyone participates according to his capability Social, economic, environmental value Social and economic values (not intended as income but as generated value) are central to the idea of service Captured value Donations but also use of the service for commercial purposes Scalability With word of mouth Legal model No Profit
  11. 11. Four kinds of Sharing Economy 4. On demand Economy
  12. 12. ON DEMAND ECONOMY Value Proposition Customers wanting goods and services on demand are in contact. No collaboration among the users (the platform establishes the price and selects the staff) Social, economic, environmental value Not important Captured value Percentage of transaction Scalability With word of mouth Legal model For Profit
  13. 13. Sharing Economy: why?
  14. 14. Sharing Economy: Why ? Financial crisis new economic needs Environmental crisis new way of consuming Social crisis new way of living together From users to Citizens!
  15. 15. Sharing Economy: Why ?
  16. 16. What’s new ? The Platform Model Value Proposition Chain Community Customize Confidence Channel Convenience
  17. 17. BEFORE NOW Company Platform Customers Member Money Reputation Product Experience Loyalty points Convenience Multichannel Omnichannel What’s new?
  18. 18. What’s new?
  19. 19. Contradictions • Laws are inadeguate • Deregulation of the work

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