1.
Catherine Ho
User Experience Designer
@CatherinewithaC
Employee tools don’t have to suck!
Session Survey: http://www.uxpa2016.org/sessionsurvey?sessionid=20
Conference Survey: http://www.uxpa2016.org/survey www.uxpa2016.org
#UXPA2016

2.
There's a curtain there and
something's behind that curtain.
I don't know what that something is.
- Aaron, research participant
”
“

3.
Mobile Selling Assistant
POS mobile sled
iPod Touch
Apps

4.
User
10,000 employees in
145+ stores

5.
Forge your own path1

6.
1 Forge your own path

7.
6 Common issues that enterprise UX
Designers have to Face
1. Complex requirements
2. Bureaucracy and red tape
3. Internal politics
4. Large project teams
5. Too many stakeholders
6. Technology stack is out of date
from Jessica Tiao’s webinar How to Design Enterprise Apps that Sell
1 Forge your own path

8.
1 Forge your own path

9.
Every person on your
team matters
2

10.
Every person on your
team matters
2

11.
Every person on your team matters2

12.
Every person on your team matters2

13.
2 Every person on your team matters

14.
Back away from the screen3

15.
Back away from the screen3

16.
@CatherinewithaC
Back away from the screen3

17.
@CatherinewithaC

18.
Physical prototyping as a tool to
situate in context. Physical
prototyping as a tool to explore
interaction modalities in physically
connected environments.
- Karey Helms, Make the Invisible Physical,
WIAD16 Bristol
”
“
Back away from the screen3

19.
Back away from the screen3

20.
Fall in LOVE with your user4

21.
Fall in LOVE with your user4

22.
Grow user empathy &
contextual inquiry competencies
Richer stories for illustration
Humanizing and advocacy for users
Design and storytelling skills
Fall in love with your users4

23.
It almost feels like cheating
because your users are
showing and telling you what
they need, it’s almost too easy.
- Designer colleague
”
“
Fall in love with your users4

24.
Dan Willis
Preparing for the UX Apocalypse

25.
not-so-happy ending…

26.
There’s only so much
you can do
5

27.
Forge your own path
Every person on your team matters
Back away from the screen
Fall in LOVE with your user
1
2
3
4
5 There’s only so much you can do

28.
Session Survey: http://www.uxpa2016.org/sessionsurvey?sessionid=20
Conference Survey: http://www.uxpa2016.org/survey www.uxpa2016.org
#UXPA2016
Also, help me improve as a speaker w/ feedback
http://bit.ly/rei-uxpa
So, let’s talk…
Thank you
Stephanie Lorenz
UX team at REI
Allan Kempson
Kylee Abbott
Josh Froscheiser
Scott Berkun
Green Vests: Seattle flagship, Denver,
Soho NYC, Salt Lake City, Kirkland
Catherine Ho
User Experience Designer
@CatherinewithaC