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A UX professional has the power to heavily influence the success or failure of an entire business – product, service or otherwise. What we forget is that UX professionals are in fact human. We have the same or similar physical, emotional and experiential habits, outlooks and desires as the users we’re designing for. Humans design for humans. Therefore, it’s important to focus on the human, emotional aspect of our UX teams.
Successful design is built not just on our expertise, but our enjoyment in the craft of building itself.
By assessing and analyzing the UX designer as an individual versus the UX designer as a part of a team, this talk will explore and suggest uncommon but potentially vital themes in building and retaining creative inspiration inside a UX team.