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Turning motivation into action, Rory Madden, UXDX 2020

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Turning motivation into action, Rory Madden, UXDX 2020

  1. 1. TURNING MOTIVATION INTO ACTION
  2. 2. @roryuxdx
  3. 3. MAKE IT EASY
  4. 4. @roryuxdx
  5. 5. What About?
  6. 6. Changes Everywhere Work Breakdown Architecture Governance Progress Tracking Independent Releases Functional Structure Funding BA Product Owner Architects Developers PMO Product UX Design Dev QA Ops DevOps Functional Managers Finance Management @roryuxdx
  7. 7. Work Breakdown Architecture Governance Progress Tracking Independent Releases Functional Structure Funding Agile Dev Continuous integration Continuous Delivery Continuous Value Product Team Continuous Deployment A USER STORY MAP FOR CHANGE User Story Mapping Evolutionary Architecture Fund Teams Long Lived Teams Horizontal Products WIP Limits, Work Types Cycle Time, Release Frequency User Story Mapping TDD, Feature Toggles Trunk Based, Feature Flags Dev and QA integration Automated Environments Research Team, Problems and Assumptions Modular Components Vertical Products Full Team Ideation A/B Testing in Production Multivariate Testing Fund Outcomes Product, UX, Design and Dev Automated Testing Lead Time, Release Frequency, Failure Rate, MTTR Business Value Automated Monitoring and Rollback @roryuxdx
  8. 8. MAKE IT EASY MAKE IT SPECIFIC
  9. 9. Two Different Teams at Aer Lingus
  10. 10. Mobile Apps
  11. 11. GET BUY IN
  12. 12. Work Breakdown Architecture Governance Progress Tracking Independent Releases Functional Structure Funding Agile Dev Continuous integration Continuous Delivery Continuous Value Product Team Continuous Deployment APPS: CHANGE MAP @roryuxdx Fund Teams Cycle Time, Release Frequency User Story Mapping Trunk Based, Feature Flags Dev and QA integration Automated Environments Automated Testing Lead Time, Release Frequency, Failure Rate, MTTR
  13. 13. Fund Teams Work Breakdown Architecture Governance Progress Tracking Independent Releases Functional Structure Funding Issues ● Who is going to pay for that? ● Funding is linked to business case Cause ● Finance department have a strict process for releasing funds to ensure fiduciary responsibility
  14. 14. Dev & QA Work Breakdown Architecture Governance Progress Tracking Independent Releases Functional Structure Funding Issues ● Big pushback on quicker releases Cause ● Lack of team ownership of quality ● QA viewed themselves as the process police ● No incentive to change
  15. 15. B2B Team
  16. 16. Work Breakdown Architecture Governance Progress Tracking Independent Releases Functional Structure Funding Agile Dev Continuous integration Continuous Delivery Continuous Value Product Team Continuous Deployment A USER STORY MAP FOR CHANGE @roryuxdx TDD, Feature Toggles Dev and QA integration Automated Environments Modular Components Automated Testing
  17. 17. Quick Deploys Work Breakdown Architecture Governance Progress Tracking Independent Releases Functional Structure Funding Issues ● We would have to wait overnight to get test results Cause ● Test cycles ran for 9 hours ● Tests were always added - never reviewed
  18. 18. TRIGGER
  19. 19. JUST DO IT!
  20. 20. 2 GET TEAM BUY IN 1 MAKE IT EASY 4 START NOW! 3 CREATE A MAP

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