Isaac Saldana, CEO
Increases email deliverability
Email Categories <ul><li>Personal </li></ul><ul><li>Marketing </li></ul><ul><li>Transactional </li></ul>
Friend Requests
Twitter Followers
Shipping Alerts
20% Emails Missing or Caught by Spam Filters
1% yearly email = $14 million
DKIM DomainKeys ISP Rate Limits SPF CAN-SPAM Unsubscribe Links Delivery Monitoring RDNS Feedback Loops Soft & Hard Bounces...
ISP Delivery Monitoring Easy integration | Hosted service | Zero coding
Enterprise Delivery Monitoring
Segment Email Streams
Identify ROI & Complaints
<ul><li>Own IP Addresses </li></ul><ul><ul><li>Isolate email reputation </li></ul></ul><ul><ul><li>Shared IPs 90% delivera...
Before SendGrid
After SendGrid
<ul><li>Direct </li></ul><ul><ul><li>Ad campaigns </li></ul></ul><ul><ul><li>Social media marketing </li></ul></ul><ul><ul...
Market Size Marketing   100 million/day Transactional 600 million/day
Many others…
Revenue Model Basic Silver Gold Platinum Monthly Price $9.95 $79.95 $199.95 $799.95 Email Credits 10,000 50,000 100,000 50...
Competition Services Products SendGrid Deliverability Scalability Metrics Enhancement --- Integration Administration Affor...
<ul><li>Launched August, 2009 </li></ul><ul><li>Over 1 billion emails sent </li></ul><ul><li>Over 2000 companies </li></ul...
<ul><li>Clients </li></ul><ul><ul><li>Outsource to scalable email infrastructure </li></ul></ul><ul><ul><li>Increase email...
<ul><li>Isaac Saldana, CEO </li></ul><ul><li>Email: isaac@sendgrid.com </li></ul><ul><li>Phone: 951-314-5355 </li></ul><ul...
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Sendgrid

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Sendgrid

  1. 1. Isaac Saldana, CEO
  2. 2. Increases email deliverability
  3. 3. Email Categories <ul><li>Personal </li></ul><ul><li>Marketing </li></ul><ul><li>Transactional </li></ul>
  4. 4. Friend Requests
  5. 5. Twitter Followers
  6. 6. Shipping Alerts
  7. 7. 20% Emails Missing or Caught by Spam Filters
  8. 8. 1% yearly email = $14 million
  9. 9. DKIM DomainKeys ISP Rate Limits SPF CAN-SPAM Unsubscribe Links Delivery Monitoring RDNS Feedback Loops Soft & Hard Bounces Content Filtering Whitelisting
  10. 10. ISP Delivery Monitoring Easy integration | Hosted service | Zero coding
  11. 11. Enterprise Delivery Monitoring
  12. 12. Segment Email Streams
  13. 13. Identify ROI & Complaints
  14. 14. <ul><li>Own IP Addresses </li></ul><ul><ul><li>Isolate email reputation </li></ul></ul><ul><ul><li>Shared IPs 90% deliverability </li></ul></ul><ul><li>Own domain </li></ul><ul><ul><li>Whitelabel </li></ul></ul><ul><li>Protect companies from own users </li></ul><ul><ul><li>Messaging spam </li></ul></ul><ul><ul><li>Comment spam </li></ul></ul>Isolated Reputation
  15. 15. Before SendGrid
  16. 16. After SendGrid
  17. 17. <ul><li>Direct </li></ul><ul><ul><li>Ad campaigns </li></ul></ul><ul><ul><li>Social media marketing </li></ul></ul><ul><ul><li>Open source integration </li></ul></ul><ul><li>Distribution channels </li></ul><ul><ul><li>Hosting companies </li></ul></ul><ul><ul><li>Systems administrators </li></ul></ul><ul><ul><li>Web development firms </li></ul></ul>Customer Acquisition
  18. 18. Market Size Marketing 100 million/day Transactional 600 million/day
  19. 19. Many others…
  20. 20. Revenue Model Basic Silver Gold Platinum Monthly Price $9.95 $79.95 $199.95 $799.95 Email Credits 10,000 50,000 100,000 500,000 Price per email (thereafter) $0.001 $0.00075 $0.00050 $0.00045 Open Tracking Click Tracking Custom IP White label Reseller Panel Priority Support
  21. 21. Competition Services Products SendGrid Deliverability Scalability Metrics Enhancement --- Integration Administration Affordability Flexibility --- ---
  22. 22. <ul><li>Launched August, 2009 </li></ul><ul><li>Over 1 billion emails sent </li></ul><ul><li>Over 2000 companies </li></ul><ul><ul><li>50% direct </li></ul></ul><ul><ul><li>50% resellers </li></ul></ul><ul><li>Funded &Profitable </li></ul>Progress
  23. 23. <ul><li>Clients </li></ul><ul><ul><li>Outsource to scalable email infrastructure </li></ul></ul><ul><ul><li>Increase email deliverabilty </li></ul></ul><ul><li>Hosting Partners </li></ul><ul><ul><li>Minimize abuse complaints </li></ul></ul><ul><ul><li>Generate revenue </li></ul></ul><ul><ul><li>Increate customer email deliverability </li></ul></ul>Goals
  24. 24. <ul><li>Isaac Saldana, CEO </li></ul><ul><li>Email: isaac@sendgrid.com </li></ul><ul><li>Phone: 951-314-5355 </li></ul><ul><li>Twitter: @isaldana </li></ul>Thank You

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