In 2007, Mitchell Kertzman, the founder of PowerBuilder, called me into his office at Hummer Winblad and said “Chris, the world needs a PowerBuilder for the web and the cloud.” A little over 2 years later, WaveMaker has delivered on that vision and made it truly easy for anyone to build great looking cloud and applications. By doing this, WaveMaker is democratizing the cloud. But it also turns out that the way we delivered our solution is just as unique as the solution itself…
In 2007, Mitchell Kertzman called me into his office and said “Chris, the world needs a PowerBuilder for the web and the cloud.” Now, 2 years later, WaveMaker has not only achieved its original goal, but has also emerged as the only open source
In fact, Gartner sees Citizen developers taking on a significant role in developing business applications over the next four years. 04/14/10 Definition: Gartner defines a Citizen Developer as &quot;a user operating outside of the scope of enterprise IT and its governance who creates new business applications for consumption by others either from scratch or by composition.&quot;
“ Perfect storm” 04/14/10 Strategic Planning Assumption: Four forces are driving a shift to more application development by end users, and by 2014, at least 25% of new business applications will be created by Citizen Developers.
Of the 4 cloud development platforms that Gartner recommends for Citizen Developers, only WaveMaker is open source, giving it a far faster uptake rate than proprietary choices. Definition: Gartner defines a 4GL as &quot;a visual programming model or some higher level of definition beyond pure specification of procedural code, possibly via declarative design specification.&quot;
The secret to WaveMaker’s ease of use is a visual development studio that runs in a browser. As amazing as it sounds, there has never been a visual, browser-based tool for building Java apps previously. Until now, Java has been the exclusive domain of highly skilled, very expensive developers. With WaveMaker and cloud computing, all that is changing.
The reason for this explosive growth is that WaveMaker delivers amazing results. At SAIC, we have cut the learning curve by almost 80% At National City Bank, we reduced the amount of code they have to maintain by 98% At KANA, we help them slash IT maintenance costs by 75%
WaveMaker is used by developers who are not Java experts but who want to build standards-based web applications. It turns out, there are a lot of those people! WaveMaker has been downloaded hundreds of thousands of times, but what we track are the number of developers who download the product, then come back and register for the WaveMaker community and participate actively there. So far, WaveMaker has gained over 15,000 community developers – so not only are we the only open source player in the cloud dev platform space, but we have also built significant momentum in that space.
The WaveMaker cloud development platform is the only cross platform solution, supporting multiple cloud platforms WaveMaker is also the only platform to ship with SaaS application templates. Much like the popular Sharepoint application templates, these application modules make it very easy for a Citizen Developer to start with a basic application and customize it to meet their needs. Over time, we will also integrate these templates with popular collaboration platforms like Google Apps, SalesForce and Facebook.
WaveMaker is the only Open Source cloud development platform. It is also the only platform that allows developers to move their application from one cloud to another, eliminating the platform lock-in that makes other cloud development platforms unacceptable to the enterprise Finally, it is the only cloud development platform based on standard Java and Java frameworks like Spring, making it fit in well with existing CIO standards in the enterprise The net result is that WvaeMaker has eliminated the friction to adopting and deploying cloud development platforms
WaveMaker’s success to date rests in large part on having a well-seasoned executive team and blue-chip board of directors.
McKinsey estimates the cloud development platform market will top $5B by 2012 WaveMaker is currently the only open source player in this space In little over a year, our community of registered developers has swelled to over 15,000, roughly one third the size that the Spring community achieved over the last 10 years The key to our business success is our frictionless business model – developers download the open source product for free and then upgrade to our enterprise product for a subscription of $5K/year. We do no outbound marketing, we have an average enterprise deal size of $250K and we have achieved profitability with just one sales person, one sales engineer, and a marketing manager.
Gc wave maker
Democratizing The Cloud January, 2010
What is WaveMaker? “ WaveMaker is PowerBuilder for the Cloud” - Judith Hurwitz, Hurwitz & Associates
WaveMaker Value <ul><li>Web Fast </li></ul><ul><ul><li>Drag & drop development </li></ul></ul><ul><li>CIO Safe </li></ul><ul><ul><li>Standard “no compromises” Java </li></ul></ul><ul><li>Cloud Ready </li></ul><ul><ul><li>One-click deployment </li></ul></ul>
Citizen Developers By 2014, Citizen Developers will build at least 25% of new business applications.
Four Converging Forces Mass Personalization Infrastructure Industrialization Developer Tool Evolution Changing Demographics
Waves of RAD Tools 2008-???? 1990-2008 1980 - 1989 1960-1979 RPG MARK IV MAPPER Clipper Natural FoxPro PowerBuilder MS Access Progress OpenEdge WaveMaker Reproduced from Gartner’s “Citizen Developer” presentation, 2009 VisualForce Oracle APEX
WaveMaker Benefits <ul><li>Flattens learning curve </li></ul><ul><ul><li>Anyone can build web apps </li></ul></ul><ul><li>Boosts productivity </li></ul><ul><ul><li>Focus on business solutions </li></ul></ul><ul><li>No compromises </li></ul><ul><ul><li>No lock-in for Java expert </li></ul></ul>Reduce Code Eliminate Complexity
WaveMaker: Easy As 1-2-3 Browser-based Drag & drop components Widgets <ul><li>Drag & Drop Assembly </li></ul><ul><li>One-click Deployment </li></ul><ul><li>Self-service Maintenance </li></ul>Properties Services
WaveMaker ROI <ul><li>Cut Java learning curve 92% </li></ul><ul><ul><li>College grads can build Java web apps in 2 months versus 2 years </li></ul></ul><ul><li>Reduce code 98% </li></ul><ul><ul><li>Migrated .NET app with 26,000 lines of code to WaveMaker with 335 lines! </li></ul></ul><ul><li>Slash maintenance 75% </li></ul><ul><ul><li>End user self-service for call center app cuts maintenance costs </li></ul></ul>
WaveMaker Customers SI/ISV Government Enterprise + 15,000-strong Developer Community
Friction-less Business Model <ul><li>Free community edition </li></ul><ul><ul><li>15,000 developers (50% of Force.com!) </li></ul></ul><ul><li>Subscription enterprise edition </li></ul><ul><ul><li>Adds security, priced per VM </li></ul></ul><ul><li>Viral SaaS channel </li></ul><ul><ul><li>KANA shipping WM Studio to 50 of F100 </li></ul></ul>
Cloud Dev Competitors Portable Data Sovereignty Open Source No No No No Standards-Based Force.com Azure WaveMaker No No No No ” WaveMaker’s ability to support code-less ‘citizen developers’ is a key differentiator from other PaaS products.” – Eric Knipp, Gartner
The Right Team <ul><li>Core team from Persistence Software (NASDAQ: PRSW) </li></ul><ul><ul><li>Chris Keene, CEO : Persistence, HP, McKinsey&Co. </li></ul></ul><ul><ul><li>Derek Henninger, VP Engineering : Persistence, Progress, IBM </li></ul></ul><ul><ul><li>Michael Harper, VP Sales : Persistence, SendMail </li></ul></ul><ul><li>Seasoned Board with RAD/4GL background </li></ul><ul><ul><li>Mitchell Kertzman, Director : PowerSoft, Sybase, Hummer Winblad </li></ul></ul><ul><ul><li>Roger Sippl , Director : Informix, Visigenic, Sippl Ventures </li></ul></ul><ul><ul><li>Jim Sutter , Director : CIO at Xerox, Dow, Rockwell, Gallo </li></ul></ul><ul><ul><li>Mike Orsak , Director : Co-founder, Worldview </li></ul></ul>
Democratizing The Cloud! <ul><li>CIOs – enable citizen developers! </li></ul><ul><li>ISVs – SaaS self-service! </li></ul><ul><li>Cloud providers – differentiate! </li></ul>WaveMaker – eliminating web development complexity