ATV Safety Summit: Traning Innovations - 4-H ATV Safety Program (Arkansas)

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ATV Safety Summit: Traning Innovations - 4-H ATV Safety Program (Arkansas)

  1. 1. Head ♦ Heart ♦ Hands ♦ Health 4-H ATV Safety Promotion Jack Boles Director – Arkansas 4-H ATV Safety ProgramUniversity of Arkansas Cooperative Extension Service jboles@uaex.edux
  2. 2. Head ♦ Heart ♦ Hands ♦ Health Purpose of Promotional Effort • Increase awareness of ATV Safety as a critical issue • Direct individuals to educational resources and educational programs that address ATV Safety
  3. 3. Head ♦ Heart ♦ Hands ♦ Health Key Partnerships ATV Safety Institute Specialty Vehicle Institute of America ATV Manufacturers National 4-H Council Land - Grant Universities State 4-H Program County 4-H Program 4-H Youth and Families Communities Program Growth CPSC NOHVCC State Health Departments Children’s Hospitals Trauma Hospitals Local/State Agencies Farm Bureau SchoolsGovernor’s Proclamation Natural Resources Agencies ATV Safety Week Arkansas 3
  4. 4. Head ♦ Heart ♦ Hands ♦ Health Arkansas Key Partnerships
  5. 5. Head ♦ Heart ♦ Hands ♦ Health Oklahoma Key Partnerships
  6. 6. Head ♦ Heart ♦ Hands ♦ Health National 4-H ATV Safety Program • State 4-H Faculty • Educational Trailers positions • RiderCourse Training • Land-Grant Sites University • Purchased and ASI Coordinators Loaner ATVs • County Agents, • State ATV Safety University Faculty Educational Skills and Volunteers Contests trained as ASI • Land-Grant University Licensed Instructors Administrative support
  7. 7. Head ♦ Heart ♦ Hands ♦ Health Educational Trailers 4-H ATV Safety
  8. 8. Head ♦ Heart ♦ Hands ♦ Health 4-H ATV Promotional Displays • Big Buck Classic • Youth Outdoor Extravaganza • Arkansas State Fair • Arkansas Rice Expo • Oklahoma Septemberfest • Oklahoma Wildlife Expo • Nebraska State Fair • Nebraska Harvest Days • State and County Fairs
  9. 9. Head ♦ Heart ♦ Hands ♦ Health 4-H ATV Safety Classroom Education
  10. 10. Head ♦ Heart ♦ Hands ♦ Health 4-H Facilitated ATV Safety ASI RiderCourse
  11. 11. Head ♦ Heart ♦ Hands ♦ Health National 4-H Website www.atv-youth.org Individual State Websites
  12. 12. Head ♦ Heart ♦ Hands ♦ Health Marketing ATV RiderCourse 6’ Tall free standing Full Page Ad Dealership Posters
  13. 13. Head ♦ Heart ♦ Hands ♦ Health Arkansas ATV Rider Tips Brochure/Bookmarks
  14. 14. Head ♦ Heart ♦ Hands ♦ Health AR ASI E-Course Marketing Card
  15. 15. Head ♦ Heart ♦ Hands ♦ Health ATV Ride Safe Oklahoma Coalition Brochure
  16. 16. Head ♦ Heart ♦ Hands ♦ Health OK ASI E-Course Marketing Card
  17. 17. Head ♦ Heart ♦ Hands ♦ Health OK ASI RiderCourse Marketing Cards
  18. 18. Head ♦ Heart ♦ Hands ♦ Health ATV Rider Tips Posters
  19. 19. Head ♦ Heart ♦ Hands ♦ Health Promotional Impacts for 4-H and ASI 2005-2012• 25,000 Views on 4-H ATV Safety mini websites at www.atv-youth.org andwww.4-h.org/atvsafety, Tread-Sylvania game, PSAs, Links to ASI online E-Course training, and Newsworthy section. Links to ASI, state laws andregulations, CPSC and other interactive games and quizzes.• Fifteen Million reached through print, television and communicationchannels.• Thousands connected via 10 State Land-Grant University ATV Safetywebsites.• One Million copies of Safe Riding Tips Brochures shared with youth andadults.• 12,500 Copies of National 4-H ATV Safety Leader’s Guide being utilized.• 5,000 Copies of 4-H ATV Safety Mini-Posters are being displayed.• Branded Incentive Items: 4-H ATV Safety long-sleeved t-shirt, drawstringbackpack, reflective wrist wallet, reflective decals, stickers, beanie cap andpennant.
  20. 20. Head ♦ Heart ♦ Hands ♦ Health Thank You! Jack Boles Director – Arkansas 4-H ATV Safety Program University of Arkansas Cooperative Extension Service jboles@uaex.edux

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