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Indian radio cab market 2012 challenges and growth opportunities

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Indian radio cab market 2012 challenges and growth opportunities

  1. 1. UR Associates Research Indian Radio Cab Market 2012 - Challenges and Growth n Opportunities tio ta en es Pr e pl m Sa Contact us: research@urassociates.in
  2. 2. Indian radio cab market outlook A “Sunrise Industry in India”, Indian Radio Cab industry is characterized by huge demand, high growth rates and plenty of buzz n tio Current market size – Major players – Meru Major presence in XX cabs Cabs, Easy Cabs, Mega Mumbai, Delhi NCR, ta Current market value – Cabs and TAB Cabs Bangalore & Hyderabad Rs X bn en es Pr Radio cab market size Current – 2017E (By value & volume) e Current market share (By volume) pl XX m XX X% XX X% XX Sa X% XX XX X% X% Current 2013 2014 2015 2016 2017 Meru cabs Easy cabs Mega cabs Tab cabs Others Total radio cabs Copyright © UR Associates www.urassociates.in
  3. 3. Business model Please read our Please read our Please read our industry report for industry report for industry report further details further details for further details n tio ta Please read our Please read our Please read our en industry report for industry report for industry report for further details further details further details es Pr e pl m Sa Advertising revenues are another source of revenues. Please read our industry report for further details. Copyright © UR Associates www.urassociates.in
  4. 4. Radio cab fares vary from city-to-city Radio cab fares City Fare per km (Rs) Day time charges Waiting charges Night time charges Mumbai XX XX XX n Delhi NCR XX XX XX tio Delhi NCR (Economy radio cabs) XX XX XX Bangalore XX XX XX ta Hyderabad XX XX XX en Kolkata XX XX XX Chandigarh XX XX XX es Amritsar XX XX XX Ludhiana XX XX XX Jaipur Pr XX XX XX e B&Y taxi fares pl m Sa City Fare per km (Rs) Day time charges Waiting charges Night time charges Mumbai XX XX XX Delhi XX XX XX Kolkata XX XX XX Copyright © UR Associates www.urassociates.in
  5. 5. Stakeholders of a radio cab company Person H Person A Person B n tio ta Person G Radio cab company Person C en es Pr e pl Person F Person E Person D m Sa Copyright © UR Associates www.urassociates.in
  6. 6. Overview of major players MERU CABS EASY CABS MEGA CABS TAB CABS Incorporation year 20-- 20-- 20-- 20-- Fleet size XX XX XX XX Area under operations Mumbai, Delhi NCR, Mumbai, Delhi NCR, Mumbai, Delhi, Bangalore, Mumbai Bangalore and Hyderabad Bangalore and Hyderabad Kolkata, Ludhiana, n Chandigarh and Amritsar tio Market share (volume terms) xx% xx% xx% x% ta en FY11 Net sales (Rs mn) XX XX XX XX es Sales CAGR (FY07-11) xx.x% xx.x% xx.x% xx FY11 net profit/(loss) (Rs mn) Pr XX XX XX XX e Accumulated profit/(losses) XX XX XX XX pl FY07-11 (Rs mn) FY11 Total debt (Rs mn) XX XX XX XX m Meru cabs, Easy cabs and Mega cabs are the three major companies that have Sa dominated the radio cab market till date. Tab Cabs is the latest entrant into the industry and …………………… Copyright © UR Associates www.urassociates.in
  7. 7. Demand drivers & growth opportunities Please read our Industry report for further Huge demand exists due to details Increasing urbanization Domestic passengers throughput forecasts n tioCity A XX X XCity Census 20-- Census 20-- % addition % growth Mn taCity B XX X X x% X en x%City C XX X X X X X x%City D XX X X es x% PrTotal XX X X x% FY 02 FY 07 FY 11 FY 17EFavourable economic indicators International passengers throughput forecasts e pl Rs XX XX Mn m40,000 XX XX X XX XX XX 10.0%30,000 Sa x.x% x.x% X x.x%20,000 x.x% x.x% X x.x% x.x% 5.0% X10,000 0 0.0% 2005-06 2006-07 2007-08 2008-09 2009-10 2010-11 2011-12 FY 02 FY 07 FY 11 FY 17E Per per capita (at constant prices) GDP growth rate Copyright © UR Associates www.urassociates.in
  8. 8. Demand drivers & growth opportunities The big four need another XXXX-XXXX more cabs to meet the current demand Please read our industry report for further details. n tio ta Current demand analysis for the big 4 companies Min Max Min Max Min Max Min Max en Metrics Meru cabs Easy cabs Mega cabs Tab cabs No. of calls --- per xxx X Y X Y X Y X Y Average call ---- --- es No. of calls ---- X Y X Y X Y X Y x% y% x% y% x% y% x% y% Current fleet size Pr X X X X X X X X e Trips per -- per --- x y x y x y x y % -- x% y% x% y% x% y% x% y% pl m No. of additional cabs XX YY XX YY XX YY XX YY Sa required Total cabs requirement X Y Min Max assuming no ---- % of ---- x% y% z% x% y% z% Total cab requirement X Y Z X Y Z Copyright © UR Associates www.urassociates.in
  9. 9. Demand drivers & growth opportunities Comparative analysis of Income of Radio Cab drivers Vs. Income of Black & Yellow taxi drivers Black & Yellow taxi driver avg. income Radio cab driver avg. income Avg. xx X Avg. xx Y Metrics Values Metrics Values Avg. xx X Avg. xx Y Charge xx (Rs) X Charge xx (Rs) Y n Charge above x X Charge above x Y tio Avg. income xx (Rs) X Avg. income xx (Rs) Y ta Cost x (Rs) X Cost x + y (Rs) Y en xx (Rs) X x (Rs) Y Total take home income xx (Rs) X Total take home income xx (Rs) Y es Avg. no. of xx X Avg. no. of xx Y Taxi rent for xx(Rs) Pr X Taxi rent for xx (Rs) Y e pl Avg. take home income per month (Rs) XX Avg. take home income per month (Rs) YY m Sa On an average, a radio cab driver earns xx% more than a Black & Yellow taxi driver. Please read our industry report for further details. Copyright © UR Associates www.urassociates.in
  10. 10. Demand drivers & growth opportunities Many large cities like xx, xx, xx and xx are relatively untapped n tio Top 10 most populous cities XX XX XX City Population Major Cab Operators ta XX XX XX en XX XX XX XX XX XX es XX XX XX XX XX XX XX Pr XX XX e pl XX XX XX m XX XX XX XX XX XX Sa There are no big players with fleet size more than xx in other major cities like xx, xx, xx, xx, xx, xx and xx….. Please read our industry report for further details Copyright © UR Associates www.urassociates.in
  11. 11. Challenges Availability of Eight major reasons for the shortage of drivers due to drivers, a key hurdle – detailed viewpoints of drivers, cab operators and regulatory authorities n A highly regulated leading to Please read our Industry report for further tio market details ta en Operational Please read our Industry report for further es leading to challenges details Pr e pl m Sa Please read our industry report to get the insight of the challenges faced by the radio cab operators in carrying out their operations Copyright © UR Associates www.urassociates.in
  12. 12. Competitive challenges The online car aggregators have the ability to be a worthwhile competitors to the radio cab operators in the long run Characteristics n tio ta Point-to-point services en Local travel services es Airport transfer services Pr Out station services e pl m Sa The online aggregators do not own the fleet, but they can be credited with ................... Copyright © UR Associates www.urassociates.in
  13. 13. Competitive challenges Economy radio cabs – the business model yet to be successful Quick Cabs - Financials n The concept of economy radio cabs tio Rs mn Z started in City A in 20xx. However, even after xx years there is still no sizeable ta X player in terms of fleet size and more Z en X importantly in terms of revenues. Quick X Z es cabs, Player A, Player B, Player C and Player D are some of the players who Pr Y have entered the City A as economy Y Y e radio cab service providers. pl FY09 FY10 FY11 m Sa Operating income Net profit after tax Total debt The economy radio cab companies charge a daily rental of around Rs XXX-XXX from the drivers, which is at a xxx of about xx-xx% compared to the rentals charged by the standard radio cab companies. Copyright © UR Associates www.urassociates.in
  14. 14. Financial estimates This industry incurs high operational cost along with high depreciation expenses. As this is a capital intensive sector, the companies also have to bear high interest cost. MERU CABS (Rs mn) XXXX XXXX XXXX Year FY13E FY14E FY15E XXX XXX XXX n The companies have reported ----- operating Revenues XX XX XX tio performance with an EBITDA margin of ~X-X% EBITDA PAT but have reported ----- bottom line --- high ta depreciation as well as interest costs. We estimate EASY CABS (Rs mn) XXXX XXXX XXXX Year FY13E FY14E FY15E the following ranges for expenditure as a % of en XXX XXX XXX Revenues sales: XX XX XX EBITDA es • Operational expenses: x% PAT • Administrative & marketing expenses: x% Pr MEGA CABS (Rs mn) • Employee expenses: x% XXXX XXXX XXXX Year FY13E FY14E FY15E XXX XXX XXX • Depreciation expenses: x% e Revenues XX XX XX pl • Interest expenses: x% EBITDA PAT m TAB CABS (Rs mn) XXXX XXXX XXXX Sa Year FY13E FY14E FY15E XXX XXX XXX Revenues XX XX XX EBITDA We expect the cab companies to report an EBITDA margin of ~x.x - x.x% during FY13-15E with a PAT margin PAT in the range of x.x – x.x% over the period. Copyright © UR Associates www.urassociates.in
  15. 15. Company standings and our suggestions to the industry We have rated the performance of the companies vis-à-vis their peers on various parameters. The ratings are based on UR Associates research and interaction with the various stakeholders of the Indian Radio Cab Industry Rating of radio cab operators UR Associates suggestion to the industry n tio Parameters Meru Cabs Easy Cabs Mega Cabs Tab Cabs XX XX XX XX ta We have outlined 6 suggestions / Current fleet en XX XX XX XX recommendations to the Indian size Radio Cab Industry for better Brand es XX XX XX XX operating performance and recognition overcoming challenges faced by Pr Financial the industry. performance XX XX XX XX e pl Please read our industry report Operational for further details. m efficiency XX XX XX XX Sa Management comfort Ability to XX XX XX XX expand Copyright © UR Associates www.urassociates.in
  16. 16. Company profiles MERU CABS EASY CABS MEGA CABS n tio ta TAB CABS SUPER CABZ en es Pr e pl m Sa We are only presenting MERU CABS profile in the presentation, all other cab companies profiles are prepared on similar lines. Please Read Our Industry Report For Further Details Copyright © UR Associates www.urassociates.in
  17. 17. Company profile – Meru Cabs Launched: Month 20xx  #x player in Indian Radio cab market with the “MERU” name Total fleet: XXXX Company highlights being the synonymous with radio cab. Fleet type: Cab A, Cab B, n  Largest fleet of radio cabs with about xx% market share in tio Cab C and Cab D terms of volume ta City A, City B, City C and  Revenues from radio cab services are almost x times of the en Area of operations: City D nearest competitor es Existing PE/VCs: XXX  xrd largest radio taxi company in the world Fund Pr  Serves more than x million passengers a month e pl m Sa Meru Cabs was started in 20xx by Mr. XYZ, a first generation entrepreneur in partnership with private equity firm ABC Ltd. Meru has ushered the Radio cab market in India and has been one of the most popular names in this industry Copyright © UR Associates www.urassociates.in
  18. 18. Company profile – Meru Cabs Current fleet size Group structure xxxx xxxx V-Link Travel Solutions Pvt. n Ltd. tio xxx xxxx ta en V-Link Fleet Meru Cabs Pvt. Car Rentals Automotive Management Ltd. Solutions es Solutions Please read Please read Please read Please read Fleet size evolution Mumbai Delhi Hyderabad Bangalore our industry our industry our industry our industry Pr report for report for report for report for further details further details further details further details No. of cabs e XXXX pl XXXX XXXX x m x XXXX x x x Sa x x x XXXX x x x x x XXX x x x x x x X x 2007 2008 2009 2010 2011 2012 Current Mumbai Delhi Hyderabad Bangalore Copyright © UR Associates www.urassociates.in
  19. 19. Company profile – Meru Cabs Ownership Board of Directors Management n tio Neeraj Gupta: He is a first Siddhartha Pahwa: He was generation entrepreneur and recently appointed as the CEO. ta Meru Cabs Pvt. Ltd. was the Managing Director of V-Link Prior to this, he was the COO of established by V-Link Travel en Travel Solutions Pvt. Ltd. and Meru Cabs. He has over 15 Solutions Pvt. Ltd. in Meru Cabs Pvt. Ltd. Neeraj years of experience in Supply es partnership with India Value started his passenger transport Chain, Operations and Finance Fund Advisors (IVFA). IVFA is a private equity fund established in 2000 with .………………... Pr business under the name Travel Link in 20xx and had management. Earlier, he was the President - Supply Chain & e started Meru Cabs in Generics at Abbott Healthcare pl partnership with IVFA. Pvt. Ltd. Please read our industry report m Please read our industry report for further details. For other Directors of the Board for other members of the Sa please read our industry report. management team. Copyright © UR Associates www.urassociates.in
  20. 20. Company profile – Meru Cabs CABVERTISE: An important driver for growth “Cabvertise” is the advertising services offered Meru currently has xxx companies as its n by Meru cabs which is seen customers for cabvertise services. The tio as a much more effective advertising formats are: ta and cost beneficial alternative to outdoor en  Advertisement format A: media. At present  Advertisement format B: es advertising revenues  Advertisement format C: contribute ~x% to the total revenues of the company. Pr e pl m Sa Meru quotes Rs xxxx – xxxx per xx for cabvertise services. Please read our industry report for further details. Copyright © UR Associates www.urassociates.in
  21. 21. Company profile – Meru Cabs SWOT ANALYSIS n tio Strengths Please read our industry report for details ta en Weakness Please read our industry report for details es Pr e Opportunities Please read our industry report for details pl m Sa Threats Please read our industry report for details Copyright © UR Associates www.urassociates.in
  22. 22. Company profile – Meru Cabs Financial performance Rs million Rs million Gross revenues Net profit n XX tio XX Please read our ta industry report X XX for further en details. X XX XX X es FY07 (4 FY 08 FY 09 FY 10 FY 11 months) Pr X FY07 (4 FY 08 FY 09 FY 10 FY 11 Rs million months) X EBITDA e pl X m X Please read our Please read our Sa industry report industry report for further for further X X details. details. X FY07 (4 FY 08 FY 09 FY 10 FY 11 months) Copyright © UR Associates www.urassociates.in
  23. 23. Company profile – Meru Cabs Revenue forecastsMERU CABS nFleet size XXXX XXXX XXXX XXXXMetrics FY 12E FY 13E FY 14E FY 15E tioAvg. xxxx per xxx XX XX XX XX We expect that with taNo. of xxxx per xxx X X X X xxxx cities, Meru should enAvg. no. of xxxx per xxx X X X X reach the xxxx mark in esCab xx rate x% x% x% x% the next x years time.Total no. of xxxx XXX XXX XXX XXXRevenue (Rs million) Pr XXXX XXXX XXXX XXXX Please read our e industry report forAdvertising revenues per xx/yy XXX XXX XXX XXX plxxx rate x% x% x% x% further details. mAdvertising revenues per xx/yy XXXX XXXX XXXX XXXX SaTotal advertising revenues (Rs XX XX XX XXmillion)Total revenues (Rs million) XXXX XXXX XXXX XXXX% growth x% x% x% x% Copyright © UR Associates www.urassociates.in
  24. 24. Company profile – Meru Cabs Key Balance Sheet items Potential risks (Rs million) FY07 FY08 FY09 FY10 FY11 Five Potential Risks Paid-up share n capital x x x x X which can impact the tio Reserves surplus xxx xxx xxx xxx xxx operational efficiency of ta the company as well as Share application xx xx xx xx xx Shareholders funds XXXX XXXX XXXX XXXX XXXX en money other cab operators. es Gross block xxxx xxxx xxxx xxxx xxxx Loan funds xx xx xx xx xx Please read our industry Accumulated D&A xx xx xx xx xx Pr report for further e details. Capital work-in- X X X X X Net Block XXX XXX XXX XXX XXX pl progress m Fixed Assets XXXX XXXX XXXX XXXX XXXX Sa Please read our industry report for further details. Copyright © UR Associates www.urassociates.in
  25. 25. Contact us for the full report: research@urassociates.in Please read our 75 page comprehensive industry report to get in-depth insight of the Indian Radio Cab Market, the Growth Drivers, Challenges, Regulatory Framework, Company profiles and Financial Performance and Estimates. n tio All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted, in any form or Disclaimer: ta by any means, electronic, mechanical, print, publishing, photocopying, recording or otherwise without the permission of UR Associates. Any unauthorized act in relation to all or any part of the material in this publication may call for appropriate en statutory proceedings. es The information contained herein is confidential and is intended solely for the addressee(s). Any unauthorized access, use, reproduction, disclosure or dissemination is prohibited. The information and opinions on which this communication is based Pr have been complied or arrived at from sources believed to be reliable and in good faith, but no representation or warranty, express or implied, is made as to their accuracy, correctness and are subject to change without notice. Certain matters e discussed in this Document may contain statements that are individually and collectively forward-looking statements. Such pl forward-looking statements are not guarantees of future performance and are subject to known and unknown risks, m uncertainties and assumptions that are difficult to predict. Recipient/s should consider this report only for information purpose. The information enclosed in the report has not been vetted by the compliance department due to the time sensitivity Sa of the information/document. UR Associates shall not assume any legal liability or responsibility for any incorrect, misleading or altered information contained herein. Copyright © UR Associates www.urassociates.in

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