Councillor Tahir Ali
Cabinet Member for Development,
Jobs and Skills
Brussels -2nd December 2013

1
Birmingham
•
•
•
•

Creative SpIN Lead Partner
Britain's second city
Largest local authority in Europe
Diverse population ...
URBACT provides:
• Space to try new ways of working
• Identify and learn from best practice
• Emphasis on Roadmap for copr...
Birmingham’s Creative and
Cultural Industries (CCI’s)
• CCIs are a key economic growth
sector
• Creative SpIN will enable ...
Creative SpIN Objective
SpIN is an acronym for ‘Spillovers of Innovation’
Aims to:
•Connect Cultural and Creative Industri...
Creativity – Multi-dimensional
Creativity” is defined as a cross-sector and multidisciplinary way, mixing elements of
“art...
Creative SpIN Partners
Tallinn

Birmingham
Rotterdam
Kortrijk

Essen

Mons
Kosice

Bologna
Obidos

7
Cross Sector Spillovers
• Each City has identified key sector to test CCI
‘Spillovers’
• Birmingham has chosen the Health ...
Examples of Spillover

Manufacturing

Healthcare

ICT/R&D

How: a « war » room involving
artists, film makers, designers,
...
Examples of Spillovers

Urban
Development

Education Services

Branding & Tourism

How: workplace and exhibition
area for ...
Birmingham
• Major City Centre regeneration including:
the new Bullring shopping centre, New
Street Station Gateway and Ea...
URBACT Local Support Group
•
•
•
•
•

Chair – Chamber of Commerce
Universities
Head of Culture and Visitor Economy
Ladywoo...
Building on City Wide Initiatives
• Science City (Health Innovation Group)
• Smart City Partnership (Digital innovation)
•...
Health and Well Being Focus
Radical change in the UK Health Sector, inc:
• New Clinical Commissioning Groups
• GP’s hold b...
Creative SpIN Challenge
• Deliver practical benefits to mitigate the
loss of funding and resources, traditionally
provided...
District Target - Ladywood
Need:
• Some of the most deprived areas in the country, including
Unemployment/Worklessness
• W...
Creative SpIN Partners Summit
• Birmingham April 2015
Aims:
• Highlight evidence of ‘Spillover’ to inform:
Policy, Funding...
Thankyou for listening!
Any questions?
Further detail from:
Councillor Tahir Ali or Denise Barrett
tahir.ali@birmingham.go...
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Birmingham - URBACT Project Creative SpIN Lead Partner

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Presentation delivered by Tahir Ali for URBACT Training for Elected Representatives on Integrated and Sustainable Urban Development.
Seminar 3 (2-4 December 2013, Brussels, Belgium): Sustainability and change. How can cities tackle the challenges of climate change and assess their progress? And how to intervene in complex energy transitions while improving a city's quality of life?

Read more: http://urbact.eu/en/news-and-events/urbact-events/training-for-elected-representatives/

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  • Or RobinHus Design Experience
  • Education: also in Canada (design thinking), Université Catholique de Lille (ADICODE) et Liège (ID Campus)
  • Birmingham - URBACT Project Creative SpIN Lead Partner

    1. 1. Councillor Tahir Ali Cabinet Member for Development, Jobs and Skills Brussels -2nd December 2013 1
    2. 2. Birmingham • • • • Creative SpIN Lead Partner Britain's second city Largest local authority in Europe Diverse population of over 1 million, people • Age Profile – ‘Young City’ 2
    3. 3. URBACT provides: • Space to try new ways of working • Identify and learn from best practice • Emphasis on Roadmap for coproduction across City Council Portfolios, Public Agencies, Private Sector and communities • Local Action Plan for the future. 3
    4. 4. Birmingham’s Creative and Cultural Industries (CCI’s) • CCIs are a key economic growth sector • Creative SpIN will enable CCI sector to inspire a sustainable and integrated model of socio-economic development. 4
    5. 5. Creative SpIN Objective SpIN is an acronym for ‘Spillovers of Innovation’ Aims to: •Connect Cultural and Creative Industries (CCI’s) with other sectors of the economy and public/social services’ •Provide a “test-bed” for innovation 5
    6. 6. Creativity – Multi-dimensional Creativity” is defined as a cross-sector and multidisciplinary way, mixing elements of “artistic creativity”, “economic innovation” as well as “technological innovation.” Scientific creativity Technological creativity Economic creativity Cultural creativity A process of interactions and spill-over effects between different innovative processes 6
    7. 7. Creative SpIN Partners Tallinn Birmingham Rotterdam Kortrijk Essen Mons Kosice Bologna Obidos 7
    8. 8. Cross Sector Spillovers • Each City has identified key sector to test CCI ‘Spillovers’ • Birmingham has chosen the Health Sector • Each City will develop processes and a multi disciplinary skills approach to support crosssector collaborations. 8
    9. 9. Examples of Spillover Manufacturing Healthcare ICT/R&D How: a « war » room involving artists, film makers, designers, etc. to rethink the company and create a new narrative. How: collaboration between 30 companies from the healthcare cluster Eurasanté (LM) and a design company. How: artistic/creative exercises using interactive systems based in analysing data from body movements and transforming them in sound and visual perceptions allowing the user to communicate with its body 9
    10. 10. Examples of Spillovers Urban Development Education Services Branding & Tourism How: workplace and exhibition area for entrepreneurs, students, artists, scientists and citizens at Buda Island, as part of urban reg. process. How: merging the Helsinki University of Technology, the Helsinki School of Economics, and the University of Art and Design Helsinki. How: integrate culture in economic development and branding strategy. 10
    11. 11. Birmingham • Major City Centre regeneration including: the new Bullring shopping centre, New Street Station Gateway and Eastside Learning District • Legacy of Innovation – e.g: Municipality and Lunar Society • Significant educational asset base, inc: new Birmingham City University Creative Campus at East Side 11
    12. 12. URBACT Local Support Group • • • • • Chair – Chamber of Commerce Universities Head of Culture and Visitor Economy Ladywood District Service Integration Head Private Sector 12
    13. 13. Building on City Wide Initiatives • Science City (Health Innovation Group) • Smart City Partnership (Digital innovation) • Creative City Partnership (CCI growth and Skills) • Health and Well Being Board (prevention, not cure) 13
    14. 14. Health and Well Being Focus Radical change in the UK Health Sector, inc: • New Clinical Commissioning Groups • GP’s hold budgets • City Council responsible for Public Health Function (since April 2013) • New Birmingham ‘Health and Well-being’ Board Need to develop new ways of working, collaboration, markets and business models. 14
    15. 15. Creative SpIN Challenge • Deliver practical benefits to mitigate the loss of funding and resources, traditionally provided and delivered through the City Council. • Develop a District Focus to test ‘creative spillovers’ to support Health and Well Being outcomes. 15
    16. 16. District Target - Ladywood Need: • Some of the most deprived areas in the country, including Unemployment/Worklessness • Worst Health outcomes in City • Young population Opportunity: • Co-located Health and Community Services at Ladywood Community Centre • Home to CCI clusters in Digbeth and Jewellery Quarter • Focus on stakeholder engagement Outcomes: • Identify practical methods to enable collaborations between community; CCI’s; Public/Private/Third sector and academia • Enable greater personal responsibility for health and well being • Improve employability 16
    17. 17. Creative SpIN Partners Summit • Birmingham April 2015 Aims: • Highlight evidence of ‘Spillover’ to inform: Policy, Funding, new ways of working to create new businesses, markets, skills and employment opportunities. 17
    18. 18. Thankyou for listening! Any questions? Further detail from: Councillor Tahir Ali or Denise Barrett tahir.ali@birmingham.gov.uk denise.barrett@birmingham.gov.uk 18

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