UKSG webinar slides: ebooks purchasing consortia models


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You will gain an appreciation of ebook purchasing models and issues a consortium needs to consider when planning a consortium purchase.

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  • Thanks Michael. Our Education Officer replies: Libraries identify content (or titles) to purchase and then the decision to buy in print or online comes later. At the moment the workflow is pretty much the same and so the difference in cost is negligible – with a shift to PDA (or DDA) and with the introduction of library management systems that support acquisition (and discovery) of online content then we may see costs come down. Hope this is helpful.
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  • Slide 24: Libraries, A 'Key Challenge = Workflow'
    Slide 25: No mention of workflow...
    Most important academic Humanities/Social Sciences publishers have between 35-75% of new titles available in digital format, meaning that 25-65% is only available in print (including some of the most important titles). How are collection development responsibilities managed so that all content is collected regardless of format? What costs does this bring to the picture?
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  • Carolyn – 2 minutes. Welcome. Introduce Hazel and self. Mention how many people are in the meeting.
    Thank everyone who provided questions and say we will be reviewing these at the end and should be covering many of the points raised in the presentation. Thank overseas participants for joining.
    Explain that the emphasis is on monographs and consortia models and due to the time constraint it will be whistle stop tour to some extent but we will focus on 3 pilots and consortia models that can develop from there. We will focus on the challenges of the models and also the barriers to consortia.
  • Carolyn – 3 minutes
  • Living the dream
  • UKSG webinar slides: ebooks purchasing consortia models

    1. 1. eBooks purchasing: Consortia Models Carolyn Alderson & Hazel Woodward JISC Collections February 4, 2014 | Click: View=>Header&Footer | Slide 1
    2. 2. Welcome and Overview Agenda  eBook Context & Models to build on  Pilots: – Knowledge Unlatched - making titles openly available – Jisc eBooks Consortium Pilot – subject focus – eBass25 Pilot – exploring the EBA model  Key Challenges of eBook consortia models – Publishers, aggregators, libraries  Libraries harnessing shared eBook interests  Q&A JISC Collections | Slide 2
    3. 3. eBook Context & Models to Build on  A market full of complexities  A market with a wide variety of demands and increasing expectations  A market with emerging technologies  A market with plenty of history  Monographs, eTextbooks  Models – Full Collections – Subject Collections – Patron Drive Acquisition – Title Selection – Evidence Based Acquisition JISC Collections | Slide 3
    4. 4. Knowledge Unlatched  “Knowledge Unlatched: enabling open access for scholarly books in the arts and humanities”  Essentially, the KU model depends on many libraries around the world sharing the payment of a single Title Fee to the publisher, in return for a book being made available on a Creative Commons licence via OAPEN and HathiTrust as a fully downloadable PDF  As more libraries participate in KU, the per-library cost of ‘unlatching’ each title declines JISC Collections | Slide 4
    5. 5. Knowledge Unlatched: how it works  Publishers – Offer titles & set Title Fee – Post open book – Sell premium version  KU – Negotiates with publishers – Collates titles – Handles payments & preservation  Libraries – Select & order titles – Pay Title Fee JISC Collections | Slide 5
    6. 6. Knowledge Unlatched: the Pilot  The Pilot aims to secure pledges from at least 200 libraries worldwide, in order to unlatch a collection of 28 titles from 13 scholarly publishers  In January 2014 over 170 libraries from 12 countries had signed up  Moreover, in December KU received backing from HEFCE who agreed to make a grant of up to £550 to all universities in England that participate in the pilot  This reduces the participation fee paid by English university libraries by 50%  The deadline is 28th February 2014 JISC Collections | Slide 6
    7. 7. JISC Collections February 4, 2014 | Click: View=>Header&Footer | Slide 7
    8. 8. Ebook consortia pilot project  The pilot project had a very simple business model which was based on a model trialled by Max Planck Institute (Germany) and CBUC (Spain)  Consortium of 6 UK academic libraries with large Engineering Faculties  6 publishers of engineering books (some large engineering publishers excluded as libraries had existing big deals)  Whenever one of the libraries purchased an ebook, all libraries had access  ‘Price multiplier’ negotiated with each publisher. In the pilot this was paid by Jisc Collections. In a ‘real life’ consortium it would be split among the libraries  Usage data (COUNTER BR1 & BR2) collected and analysed by Information Power Ltd. JISC Collections | Slide 8
    9. 9. Ebook consortia pilot: participants  Libraries – Cranfield University; Loughborough University; Newcastle University; Brunel University; University of Southampton; University of Liverpool  Publishers – Artech House; Cambridge University Press (CUP); Institution of Engineering and Technology (IET); Taylor & Francis (T&F); Wiley; World Scientific Publishing (WSP)  Hosting service – Dawson Books - Dawsonera JISC Collections | Slide 9
    10. 10. Ebook consortia pilot: implementation  It had been hoped to run the pilot from August 2013 through to July 2014  However, negotiations with publishers and hosting services took longer than expected and libraries were slow to start ordering title  There were workflow issues for both libraries and the Dawson  Delay in the provision of MARC records (which research has demonstrated are vital to discovery) may have had a bearing on usage  First orders were placed in December 2012  The pilot was up and running! JISC Collections | Slide 10
    11. 11. Ebook consortia pilot: findings  Very high usage of ebooks  All libraries got more value than they purchased  98.6% of ebooks were used by at least 1 library  Percentage of ebooks purchased and not used by an individual library averaged 7%. (This is a very low figure compared to recent PDA studies in Germany and the USA) JISC Collections | Slide 11
    12. 12. Ebook consortia pilot: overall analysis % purchased % used % used but not purchased % purchased but not used Library 1 34% 95% 61% 1% Library 2 25% 52% 27% 11% Library 6 15% 42% 26% 8% Library 4 13% 49% 35% 6% Library 5 13% 27% 15% 9% Library 3 0% 20% 100% 0% JISC Collections | Slide 12
    13. 13. Ebook consortia pilot: purchase analysis No. purchased but No. used but not not used purchased No. of library’s purchases used by others Library 3 72% 189% 94% Library 6 50% 218% 77% Library 4 43% 154% 100% Library 2 42% 305% 100% Library 5 4% 185% 85% Library 1 0% 250% 0% JISC Collections | Slide 13
    14. 14. Ebook consortia pilot: usage analysis Use of purchased Use of nonpurchased Use by others of library’s purchases Library 4 2246 4932 3753 Library 6 1589 3532 3875 Library 5 1491 1633 4675 Library 3 320 3828 1271 Library 2 252 48 2497 Library 1 0 1210 0 JISC Collections | Slide 14
    15. 15. What did librarians think of the pilot?  5 out of the 6 libraries said they would be interested in pursuing consortial ebook purchasing using this business model  In the light of the data they were pleased with both the level of use of titles they had purchased, and their use of titles purchased by other institutions  They would be happy to put money into a consortial ‘pot’ to widen their access to ebook titles (funds permitting)  One librarian commented: “Increased access is the real benefit and saving money is a bonus” JISC Collections | Slide 15
    16. 16. Ebook consortia pilot: types of consortia  Librarians commented that the important factor in a consortia is having synergy between the libraries (e.g. research/ teaching focused)  The majority favoured subject-based ebook consortium  The portfolio of publishers participating in the consortia was very important  Most favoured a minimum level of financial commitment from participating libraries JISC Collections | Slide 16
    17. 17. What did the publishers think?  The majority of publishers were disappointed with the sales figures but, on the whole, were pleased and very interested in the usage data  In general, the smaller publishers were most enthusiastic…”our role as a publisher is to get our content out there…. we need to get our brand noticed”  All publishers commented that they needed to protect the value of their titles  Of the 3 larger publishers only one was positive about the business model. However, they felt that a variable price multiplier would be necessary to enable them to offer both back list and current high demand titles  One publisher said they were very interested in evidence based purchasing and would like Jisc Collections to pursue that model  Another publishers said “we are keen to work with library consortia but we don’t like shared ownership/collections… we would rather give a discount” JISC Collections | Slide 17
    18. 18. E-BASS25, funded by Jisc as part of their Digital Infrastructure Programme in 2012/13, was led by Royal Holloway University of London on behalf of the M25 Consortium of Academic Libraries. Specific named partners were: Kingston University Science Museum (on behalf of the Museum Librarians and Archivists Group) JISC Collections andCollections Consulting Limited. JISC SERO 23rd September 2013 | KAFEC| Slide 18
    19. 19. Some points to note from the eBASS25 Pilot  Role of Jisc Collections in the pilot – Publishers  EBASS 25, Work Package 5 - Procurement Guidelines http://  Books Tender Agreement – designed for suppliers who are either aggregators or booksellers  The Evidence Based Acquisition Model is only available directly from publishers.  Research carried out in EBASS 25 Workshop with libraries suggested this model was the preferred model for consortial purchasing of E-Books. – Less DRM issues JISC Collections | Slide 19
    20. 20. Example: Cambridge University Press EBA eBooks Opt in  Institutions opt for 12 months or 6 months access to either all monographs or to specified subject collections. (The total list price of the complete monographs collection is over £1,250,000).  Prepayment uses Jisc Banded pricing  12 month access option:  At the mid-point of the agreement (end of 6 months) institutions must use 33% of their upfront payment by selecting books up to that value to keep in perpetuity by the end of the 7 th month. At the end of the 12 month period the institution decides the remainder of the selection of books to keep in perpetuity based on usage (or other criteria). This decision is made by the end of the 13th month.  6 month access option:  At the end of the 6 month period the institution shall decide the selection of books to keep in perpetuity based on usage (or other criteria). This decision is made by the end of the 7th month  Humanities, Social Sciences, or STM  How to convert to a closed consortium agreement? JISC Collections | Slide 20
    21. 21. EBA as a consortium model In advance: –What content to access? Years / subjects / All –Each institution has to contribute an amount upfront • How is that decided? What amount is relevant for each institution? • How much will the combined deposit buy at the end? • Will it buy shared content? – What will be the cost of a title in that case? Multiplier? – Usage analysis –What if more content is required than the prepayment covers? JISC Collections | Slide 21
    22. 22. Assessing the EBA Model Total EBA Prepayment agreed Multiplier agreed to share across all members Number of member libraries in consortium Total titles purchased at end of year Average cost per title including multiplier Total COUNTER usage Average cost per download £100,000 2.5 12 400 £250 250,000 £0.40 If no consortium deal Cost of books purchased at standard rates Multiplied by number of libraries Saving through consortium purchase £40,000 e.g. £100 each £480,000 £380,000 JISC Collections | Slide 22
    23. 23. Usage cost allocation v original EBA contribution Library 1 2 3 4 5 6 7 8 9 10 11 12 Totals own usage of purchased titles 3000 40000 30000 1500 6000 12000 3300 80000 5000 5200 60000 4000 250000 % of total Usage cost allocation? usage 1.20% £1,200.00 16.00% £16,000.00 12.00% £12,000.00 0.60% £600.00 2.40% £2,400.00 4.80% £4,800.00 1.32% £1,320.00 32.00% £32,000.00 2.00% £2,000.00 2.08% £2,080.00 24.00% £24,000.00 1.60% £1,600.00 100.00% £100,000.00 How does usage cost allocation compare to original contribution? JISC Collections | Slide 23
    24. 24. Key Challenges  Publishers – Knowing who is in the consortium and requirements – Protecting revenue  Aggregators – Workflows – Appropriate usage to publishers and libraries – Reporting  Libraries – Gaining commitment and consensus – Organisation, workflows – Negotiating the deal (price, DRM etc) JISC Collections | Slide 24
    25. 25. Libraries: Harnessing Shared eBooks purchasing  Planning – Leading the consortium / co-ordinating the activity day to day – Committing budget at the outset – Which content and which model? – Sharing the cost – Publishers / Aggregators How to go about all this? – Licensing  Setting objectives / Expectations/ Negotiating the deal  Reporting, Communication  Assessing the deal; Decision-making  The AGREEMENT; Invoicing and Payment  Usage analysis/ Assessment of the model JISC Collections | Slide 25
    26. 26. Q&A Contact details: Carolyn Alderson, Acting Head of Licensing, Jisc Collections and UKSG Education Officer - Hazel Woodward, Director, Information Power Ltd. JISC Collections February 4, 2014 | | Slide 26