Ticketing and Social Media.<br />A service provider point of view. <br />Felix Haas, CEO, amiando AG<br />
Who are we?<br />amiando is Europe’s leading self-service platform for professional online event organization.<br />
amiando is an international company, which has been awarded Technology Pioneer by the World Economic Forum<br />3<br /><ul...
6 Founders
31 Employees
Self-Service eventticketingandregistrations
Core Market: Europe
Four Language Version: EN, DE, FR, ES, 15+ currencies, worldwide active</li></ul>2008 „The most innovative 25 European Sta...
amiando‘sProduct: On-Demand Ticketing System<br />1<br />2<br />Ticket Shop set up: 100% on-demand<br />Participants pay b...
Tens of thousands of event organizers use amiando for a broad range of event types in various industries<br />5<br />NGOs/...
So what‘s in itwithSocial Media from a Ticketingperspective?<br />
1. Promotion<br />
Your audienceis on social networks or will be within the next months.<br />
Twitter – Realtime conversation<br />
Social media is perfect for targeted event promotion<br />
amiando ViralTickets, the first automated event referral ticketing system on the internet.<br /><ul><li>Viral spreading of...
Automated incentive system with discounts and kickbacks</li></ul>14<br />
Event recommendations<br />Event sharing between trusted peers (friends, business contacts)<br />Incentivicedeventrecommen...
But thereismorethatSocial Media givestoEventsbesidepromotion.<br />
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UFI Focus Meeting on Social Media - Paris 2010 - Felix Haas

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Ticketing and Social Media. A service provider point of view
By: Felix Haas, CEO & Co-Founder, amiando AG, Munich, Germany

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UFI Focus Meeting on Social Media - Paris 2010 - Felix Haas

  1. 1. Ticketing and Social Media.<br />A service provider point of view. <br />Felix Haas, CEO, amiando AG<br />
  2. 2. Who are we?<br />amiando is Europe’s leading self-service platform for professional online event organization.<br />
  3. 3. amiando is an international company, which has been awarded Technology Pioneer by the World Economic Forum<br />3<br /><ul><li>Founded in December 2006
  4. 4. 6 Founders
  5. 5. 31 Employees
  6. 6. Self-Service eventticketingandregistrations
  7. 7. Core Market: Europe
  8. 8. Four Language Version: EN, DE, FR, ES, 15+ currencies, worldwide active</li></ul>2008 „The most innovative 25 European Start-Ups<br />Winner CeBIT Innovator‘s Pitch<br />
  9. 9. amiando‘sProduct: On-Demand Ticketing System<br />1<br />2<br />Ticket Shop set up: 100% on-demand<br />Participants pay by credit card, debit card, PayPal, invoice…<br />3<br />Tickets are sent out by amiando<br />(e-ticket, paper ticket, badges…)<br />Invoicing & Weekly Reporting<br />4<br />Tickets are checked at the door with amiando‘s downloadable<br />„easyEntry“ software (free)<br />5<br />Money is transferred to the organizer<br />
  10. 10. Tens of thousands of event organizers use amiando for a broad range of event types in various industries<br />5<br />NGOs/Charity<br />Universities<br />Corporate Events<br />Conferences<br />
  11. 11. So what‘s in itwithSocial Media from a Ticketingperspective?<br />
  12. 12. 1. Promotion<br />
  13. 13. Your audienceis on social networks or will be within the next months.<br />
  14. 14. Twitter – Realtime conversation<br />
  15. 15. Social media is perfect for targeted event promotion<br />
  16. 16.
  17. 17.
  18. 18.
  19. 19. amiando ViralTickets, the first automated event referral ticketing system on the internet.<br /><ul><li>Viral spreading of ticket sales and registrations
  20. 20. Automated incentive system with discounts and kickbacks</li></ul>14<br />
  21. 21. Event recommendations<br />Event sharing between trusted peers (friends, business contacts)<br />Incentivicedeventrecommendations<br /> Your participants do the marketing for you in their respective environment<br />Examples for social media event promotion<br />
  22. 22. But thereismorethatSocial Media givestoEventsbesidepromotion.<br />
  23. 23. Beforethe Event.<br /><ul><li> See whoofmyfacebook, linkedin, etc. contactsiscoming
  24. 24. Discovernewcontactsupfront</li></ul>Duringthe Event. <br /><ul><li> See whoofmyfacebook, linkedin, etc. contactsisthere
  25. 25. Schedule meetings
  26. 26. Broadcast content, opinionsandfriendstopeople not attending</li></ul>Afterthe Event.<br /><ul><li> Manage contacts
  27. 27. Send messages, followup‘s, stay in contact</li></li></ul><li>Beforetheevent<br />
  28. 28. Beforetheevent<br />
  29. 29. Duringtheevent<br />
  30. 30. Beforethe Event. Duringthe Event. Afterthe Event.<br />SOCIAL MEDIA FOSTERS <br />PARTICIPANT ENGAGEMENT<br />
  31. 31. Thank you!<br />felix.haas@amiando.com<br />

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