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In 2011, Ludwick was rated as the best student entrepreneur in the world (Global Champion of the Global Student Entrepreneurs Awards 2011). That same year, Google named him as one of the 12 brightest young minds in the world. He holds a Bachelor of Business Science, majoring in Finance & Accounting, from the UCT. In December 2013, TIME Magazine named him as one of the 30 people, under 30, who are changing the world...one of only 2 Africans on the list. DryBath® is a Bath-Substituting® gel, designed to replace the need for soap, water and skin lotion. DryBath® is an innovative gel that cleans the skin by removing dead cells & ? body odor, without the need for much water. This saves you time when in a rush, or when bathing with water is difficult or awkward. DryBath® is designed to provide more hygiene to the 2 billion people without adequate water access, who still use the traditional bucket-bathing method. It was also designed to provide a convenient hygiene alternative to affluent households, allowing them to use less water.