UCLA x425:
SEO for PR Pro’s
Tony Adam
@tonyadam
Tony Adam
Founder/CEO
Formerly of:
Our Clients:
Tony Adam - @tonyadam
Relevance & Authority
Tony Adam - @tonyadam
Periodic Table Of SEO Success Factors
Tony Adam - @tonyadam
Understand Your Audience
Opportunity Analysis: Keyword Research
Google Keyword Planner:
https://adwords.google.com/KeywordPlanner
Tony Adam - @tony...
Tony Adam - @tonyadam
Companies that blog 15 or more
times per month get five times
more traffic than companies that
don’t...
Evergreen & Resourceful Content
Tony Adam - @tonyadam
Create a community
Tony Adam - @tonyadam
Content Prime for SEO
Tony Adam - @tonyadam
Content + Community to help SEO
Tony Adam - @tonyadam
Tony Adam - @tonyadam
Blogger Outreach
Tony Adam - @tonyadam
Guest Blogging
http://unbounce.com/content-marketing/how-and-why-you-
should-be-guest-blogging-with-...
Links are the most important part of SEO
Tony Adam - @tonyadam
Google Trends is a GOLDMINE
Tony Adam - @tonyadam
Oh em gee!
Case Study: Lindsay Lohan Trend
Tony Adam - @tonyadam
Tony Adam - @tonyadam
Relevance & Authority
THANK YOU!
Tony Adam
@tonyadam
tony@tonyadam.com
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TONY'S POWERPOINT - SEO.ppt

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TONY'S POWERPOINT - SEO.ppt

  1. 1. UCLA x425: SEO for PR Pro’s Tony Adam @tonyadam
  2. 2. Tony Adam Founder/CEO Formerly of: Our Clients:
  3. 3. Tony Adam - @tonyadam Relevance & Authority
  4. 4. Tony Adam - @tonyadam Periodic Table Of SEO Success Factors
  5. 5. Tony Adam - @tonyadam Understand Your Audience
  6. 6. Opportunity Analysis: Keyword Research Google Keyword Planner: https://adwords.google.com/KeywordPlanner Tony Adam - @tonyadam
  7. 7. Tony Adam - @tonyadam Companies that blog 15 or more times per month get five times more traffic than companies that don’t blog at all
  8. 8. Evergreen & Resourceful Content Tony Adam - @tonyadam
  9. 9. Create a community Tony Adam - @tonyadam
  10. 10. Content Prime for SEO Tony Adam - @tonyadam
  11. 11. Content + Community to help SEO Tony Adam - @tonyadam
  12. 12. Tony Adam - @tonyadam Blogger Outreach
  13. 13. Tony Adam - @tonyadam Guest Blogging http://unbounce.com/content-marketing/how-and-why-you- should-be-guest-blogging-with-case-study-kinda/
  14. 14. Links are the most important part of SEO Tony Adam - @tonyadam
  15. 15. Google Trends is a GOLDMINE Tony Adam - @tonyadam
  16. 16. Oh em gee! Case Study: Lindsay Lohan Trend Tony Adam - @tonyadam
  17. 17. Tony Adam - @tonyadam Relevance & Authority
  18. 18. THANK YOU! Tony Adam @tonyadam tony@tonyadam.com

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