Building a Global Tech Ecosystem. Case Study Armenia

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Presentation on how to build a tech ecosystem through lean/agile methodology in emerging markets on the example of Armenia. Presentation given on May 19, 2014 at American University of Armenia

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Building a Global Tech Ecosystem. Case Study Armenia

  1. 1. BUILDING A GLOBAL TECH COMMUNITY CASE STUDY ARMENIA Tytus Cytowski, Managing Partner YEREVAN, ARMENIA May 19, 2014
  2. 2. HELLO 1
  3. 3. TYTUS CYTOWSKI Attorney at Law EDUCATION • HARVARD LAW SCHOOL (LLM) • WARSAW UNIVERSITY (Mag Iur) EXPERIENCE • STARTUPS • VENTURE FINANCING • LICENSING ADVISOR • STARTUP WISEGUYS (Estonia) TRACTION TRIBE (Hungary) • DEFY VENTURES (NYC) ARMENIAN CLIENTS • LIONSHARP 2
  4. 4. CYTOWSKI LLC Disclaimers  Any US federal tax advice contained in this presentation is not intended to be used, and cannot be used, to avoid penalties under the Internal Revenue Code or to promote, market or recommend any transaction or matter addressed herein.  This material is for informational purposes only and do not constitute advertising, a solicitation, or legal advice and should not be construed as legal advice for any purpose whatsoever.  Information contained herein is not intended to create, and receipt thereof does not constitute formation of, an attorney-client relationship. 3
  5. 5. DON’T TRY TO BE SILICON VALLEY 4
  6. 6. TECH ECOSYSTEM NOT COLLECTIVE OWNERSHIP. YOUR RESPONSIBILITY 5
  7. 7. TECH STARTUP = NEW ECONOMY6
  8. 8. MAN (CUSTOMER) IS THE WAY OF LEAN/AGILE 7
  9. 9. “STARTUP IS A COMPANY IN SEARCH OF BUINESS MODEL & CUSTOMER” -Steve Blank COUNTRY = STARTUP? 8
  10. 10. ARMENIA IS FOR WHAT? WHAT IS THE PRODUCT FOCUS? 9 MOBILE SOFTWARE HARDWARE OUTSOURCING GAMES
  11. 11. STARTUPS = EXPERIMENTS 10
  12. 12. LISTEN & LEARN 11
  13. 13. 1. STARTUP CULTURE 2. PRODUCT 3. CUSTOMER 4. COMMUNITY 12
  14. 14. 13 TAKE A RISK STARTUP CULTURE
  15. 15. FREE WORK ENTERPRISE PARTICIPATION 14
  16. 16. POWER OF IDEAS NOT RESOURCES 15
  17. 17. CREATIVITY 16
  18. 18. ENTERPRISE = WORK 17
  19. 19. HARD WORK = STARTUP 18
  20. 20. BE NOT AFRAID 19
  21. 21. AGILE/LEAN METHODOLOGY 20
  22. 22. COLLABORATION 21
  23. 23. MEN ARE NOT WOLVES* 22*LENIN IS WRONG
  24. 24. NOT A ZERO SUM GAME 23
  25. 25. CUSTOMER COLLABORATION………. 24
  26. 26. NOT DELIVERY OF PRODUCT 25
  27. 27. BOTTOM DOWN 26
  28. 28. STARTUP = NOT LIFESTYLE 27
  29. 29. PRODUCT 28
  30. 30. GET OUT OF ECOSYSTEM VALLEY (BUILDING) 29
  31. 31. PRODUCT = WORK + CREATIVITY 30
  32. 32. SOLUTION OF ECOSYSTEM 31
  33. 33. PRODUCT MARKET FIT 32
  34. 34. FOCUS ON PEOPLE 33
  35. 35. DISTRUPT* *DO YOU WANT TO DISRUPT? 34
  36. 36. PRODUCT DELIVERS VALUE…. 35
  37. 37. - CUSTOMER – INVESTOR - FOUNDER 36
  38. 38. MAKE MISTAKES FAST 37
  39. 39. NO GUARANTEE OF SUCCESSS 38
  40. 40. FEEDBACK LOOP 39
  41. 41. PIVOT 40
  42. 42. CUSTOMER 41
  43. 43. ENGAGEMENT 42
  44. 44. ECOSYSTEM CUSTOMER DISCOVERY 43
  45. 45. CUSTOMER VALIDATION 44
  46. 46. ECOSYSTEM CUSTOMER ACQUISTION 45
  47. 47. GET YOUR CUSTOMER EXCITED 46
  48. 48. CORNERING THE MARKET 47 NOT ABOUT….
  49. 49. 48 SOCIAL MEDIA & TECH ECOSYSTEM
  50. 50. STOP TALKING START BUILDING 49
  51. 51. HOW WILL PEOPLE FIND PRODUCT & COMMUNITY? 50
  52. 52. HAPPY CUSTOMERS 51
  53. 53. COMMUNITY 52
  54. 54. EXPAND THE CIRCLE53
  55. 55. FIRST GIVE & TAKE LATER* *Armenia Hospitality54
  56. 56. CAPACITY FOR COOPERATION 55
  57. 57. CO-FOUNDING 56
  58. 58. 57 CO-INVEST
  59. 59. FOUNDER IS NOT A JOB* 58 *No Security
  60. 60. SHARE OFFICE SPACE 59
  61. 61. HACKATHON 60
  62. 62. MEETUP 61
  63. 63. COMMUNITY LEADERS 62
  64. 64. INVESTORS 63
  65. 65. LEARN FROM MISTAKES 64
  66. 66. BLOGGERS 65
  67. 67. CHALLENGES 66
  68. 68. MILITARY 67
  69. 69. DIASPORA 68
  70. 70. Դիվանագետ 69
  71. 71. LIMITLESS GROWTH & OPPORTUNITY* *NO DETERMINISM 70
  72. 72. THANK YOU! WWW.CYTLAW.COM 71
  73. 73. LIKE US ON FACEBOOK! www.facebook/cytowskillc FOLLOW ON TWITTER @tcytowski 72

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