Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

What Do I Say on Social Media

336 views

Published on

In today's episode of http://20minute.academy I talk about what to say on Social Media.
Often beginners in Content Marketing don't know what to say. Here is some help

Published in: Education, Business, Technology
  • Be the first to comment

  • Be the first to like this

What Do I Say on Social Media

  1. 1. Frithjof [fridge-off] Petscheleit
  2. 2. WHAT DO I WRITE ABOUT • what you know that they don’t • what you have access to that they don’t • “original” isn’t required… just be interesting and relevant
  3. 3. HOW MUCH IS ENOUGH LESS IS MORE. FOCUS. 38%
  4. 4. WHAT DO I WRITE ABOUT • repurpose + reuse
  5. 5. post + video = 100% more engagement GOT PICS? post + picture = 120% more engagement post + photo album = 180% more engagement 6 Source: Facebook, “Best Practices for your Page and media strategy” (March 2012) 38%
  6. 6. Answer Questions! Video interviews Backstage stories Case studies

×