Successfully reported this slideshow.

Facebook and twitter dos and donts

424 views

Published on

Published in: Technology
  • Be the first to comment

  • Be the first to like this

Facebook and twitter dos and donts

  1. 1. Facebook Do’s & Don’ts Monday, September 23, 13
  2. 2. Do... setup a Page ...and not a Profile Monday, September 23, 13
  3. 3. Do... Set Goals Monday, September 23, 13
  4. 4. Do... Share Fresh Content • Write interesting content • Share exclusives • Create an editorial calendar • Schedule regular updates Monday, September 23, 13
  5. 5. Don’t... lose sight of your audience Monday, September 23, 13
  6. 6. Do... • Share photos. Lots! • Encourage feedback & interactions • Leverage the newsfeed with likes & comments • Cross-promote online and offline Monday, September 23, 13
  7. 7. Don’t forget to monitor conversations Do use insights to inform decisions Monday, September 23, 13
  8. 8. Do...Adapt & Have fun! Monday, September 23, 13
  9. 9. Twitter Do’s & Don’ts Monday, September 23, 13
  10. 10. Do... Include a bio. Add a logo or photo. use a real name or organization name. Monday, September 23, 13
  11. 11. Monday, September 23, 13
  12. 12. Don’t protect your updates Do be friendly, conversational and professional Monday, September 23, 13
  13. 13. Do... Use tools to find users with similar interests Monday, September 23, 13
  14. 14. Find people near you... Monday, September 23, 13
  15. 15. •Do use Hootesuite or Tweetdeck to manage information and schedule updates •Do use bit.ly or other link shorteners Twitter Tools Monday, September 23, 13
  16. 16. Do... listen for brand mentions your company name industry keywords competitors questions opportunities Monday, September 23, 13
  17. 17. •Do connect with people and engage in conversation (don’t just broadcast!) •Do use Twitter to direct traffic to your website, Facebook or blog • You don’t have to follow everyone back, but you should respond Do... participate and build community! Monday, September 23, 13
  18. 18. Pinterest Do’s & Don’ts Monday, September 23, 13
  19. 19. Do. . . • Get social and build relationships • • Get social and build relationships. • Create group pinboards and crowdsource. • Encourage pinning. • Be clear in your board names, descriptions and categories. Monday, September 23, 13
  20. 20. Don’t. . . • Get social and build relationships • • Don’t confuse your followers by pinning random things. • Don’t solely pin pictures of your products/ projects. • Don’t overpin. Monday, September 23, 13
  21. 21. Instagram Do’s & Don’ts Monday, September 23, 13
  22. 22. • Tell a story with images. • Feature and interact with your customers. • Use your Twitter handle as your username. • Give people access/behind the scenes. Do. . . Monday, September 23, 13
  23. 23. • Use Instagram for advertisements. • Post too many times a day. • Take posed photographs. Don’t. . . Monday, September 23, 13

×