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Tunisiana Digital Meetup,Tunis6thof June 2013By Vincent Camara@VincentC
20% ofFORTUNE 500CompaniesMarketersmonthly across100+ countriesCustomers800,0001,800
Constant changeFacebook 2009: Facebook 2013:
Content War
Science of Posting – what is Edge Rank?
Gaining the Reach and Engagement in Minutes
Science of Posting – The menu!Smartphone forBreakfastLaptop for LunchTablet for Dinner
Tunisian Facebook users
Winning the News Feed War!What is the number of pages people are fans of inyour territory?• In the USA the average America...
Red Bull Stratos le 14 Octobre
Kit Kat Stratos“I was just wondering if I could get a free Galaxy S3”
Kit Kat Stratos“Unfortunately if we gave freeSIII to everyone, we’d be outbefore they went on sale”
Kit Kat Stratos
The Best Content in June 2013
The Best Content in June 2013
The Best Content in June 2013
MERCI@VincentC
Vincent@socialbakers.comM: +33 7 86 98 18 26www.socialbakers.com
Metrics in social media – ENGAGEMENT RATEWhy do we do it?
Comment mesurer, développer et évaluer sa réussite sur Facebook ? | Vincent Camara (SocialBakers)
Comment mesurer, développer et évaluer sa réussite sur Facebook ? | Vincent Camara (SocialBakers)
Comment mesurer, développer et évaluer sa réussite sur Facebook ? | Vincent Camara (SocialBakers)
Comment mesurer, développer et évaluer sa réussite sur Facebook ? | Vincent Camara (SocialBakers)
Comment mesurer, développer et évaluer sa réussite sur Facebook ? | Vincent Camara (SocialBakers)
Comment mesurer, développer et évaluer sa réussite sur Facebook ? | Vincent Camara (SocialBakers)
Comment mesurer, développer et évaluer sa réussite sur Facebook ? | Vincent Camara (SocialBakers)
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Comment mesurer, développer et évaluer sa réussite sur Facebook ? | Vincent Camara (SocialBakers)

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Vincent Camara Sr. Director and Head of Sales à SocialBakers nous montre comment mesurer, analyser et développer les performances de ses pages sur Facebook.

Ces slides ont été présentés lors de la première édition du Tunisiana Digital Meetup : Facebook Edition #TDM2013

Published in: Technology
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Comment mesurer, développer et évaluer sa réussite sur Facebook ? | Vincent Camara (SocialBakers)

  1. 1. Tunisiana Digital Meetup,Tunis6thof June 2013By Vincent Camara@VincentC
  2. 2. 20% ofFORTUNE 500CompaniesMarketersmonthly across100+ countriesCustomers800,0001,800
  3. 3. Constant changeFacebook 2009: Facebook 2013:
  4. 4. Content War
  5. 5. Science of Posting – what is Edge Rank?
  6. 6. Gaining the Reach and Engagement in Minutes
  7. 7. Science of Posting – The menu!Smartphone forBreakfastLaptop for LunchTablet for Dinner
  8. 8. Tunisian Facebook users
  9. 9. Winning the News Feed War!What is the number of pages people are fans of inyour territory?• In the USA the average American is a fan of 76 pages!• In Tunisia the average Tunisian is a fan of 41 pages!Don’t post at the same time as your competitors !
  10. 10. Red Bull Stratos le 14 Octobre
  11. 11. Kit Kat Stratos“I was just wondering if I could get a free Galaxy S3”
  12. 12. Kit Kat Stratos“Unfortunately if we gave freeSIII to everyone, we’d be outbefore they went on sale”
  13. 13. Kit Kat Stratos
  14. 14. The Best Content in June 2013
  15. 15. The Best Content in June 2013
  16. 16. The Best Content in June 2013
  17. 17. MERCI@VincentC
  18. 18. Vincent@socialbakers.comM: +33 7 86 98 18 26www.socialbakers.com
  19. 19. Metrics in social media – ENGAGEMENT RATEWhy do we do it?

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