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In an ongoing thrust towards economic diversification, Trinidad and Tobago is focusing on the creative industries
as one way of sustainable development. In order for the creative industries to be a feasible source of GDP, there
ought to be a certain level of viability with its systems.
Beer’s Viable System Model , created by Stafford Beer in 1972, highlights the necessary requirements for a system
or industry to be able to survive within a changing environment. These requirements comprise five key
organizational systems:
• Implementation
• Co-ordination
• Control
• Intelligence
• Policy
Below, we use the model in 4 infographics to illustrate how the system
is applicable to the Trinidad and Tobago creative industries.
The Structure of the Trinidad and Tobago’s Creative Industries
The Structure of the Trinidad and Tobago Creative Industries
SYSTEM 1 –
INDUSTRY
IMPLEMENTATION
Responsible for policy
decisions within the industry
as a whole to balance
demands from different
parts of the industry in order
to steer it in the right
direction.
Responsible for
looking outwards to
the environment to
monitor how the
industry needs to
adapt to remain
viable.
Represents the
structures and
controls that are put
in place to establish
the rules, resources
and rights.
Composed of many
organizations within the
industry which represent
the information channels
and bodies that allow the
primary activities in
System 1 to communicate
among each other and
which allow System 3 to
monitor and coordinate
activities within System 1.
Contains several
primary activities in
industry coordination,
for example,
musicians, fashion
designers and
moviemakers
SYSTEM 2 –
INDUSTRY
COORDINATION
SYSTEM 3 –
CONTROL
SYSTEM 4 –
INTELLIGENCE
SYSTEM 5 –
POLICY
The Structure of the Trinidad and Tobago’s Creative Industries
The Fashion Industry
SYSTEM 1 –
INDUSTRY
IMPLEMENTATION
• Ministry of Trade and
Industry
• Ministry of Planning and
Social Development
• Ministry of Labour and
Small Enterprise
Development
• Trinidad and Tobago
Creative Industries
Company
• Trinidad and Tobago
Fashion Company
• InvesTT Trinidad and
Tobago
• ExporTT The National
Export Facilitation of
Trinidad and Tobago
• Caribbean Academy of
Fashion and Design
Trinidad and Tobago
Bureau of Standards
Fashion Association of
Trinidad and Tobago
• Fashion Entrepreneurs of
Trinidad and Tobago
• The National
Entrepreneurship
Development Company
Limited
• The National Integrated
Business Incubation
System
• Fairshare
• Pop Ups, e.g. Up
Market
• Fashion Shows
• Trade shows
• Fashion Trade Events
e.g. Fashion Focus
• Individual designers
at different stages
of their careers
• Store owners
• Factories
• Fabric/material
stores
• Financiers
SYSTEM 2 –
INDUSTRY
COORDINATION
SYSTEM 3 –
CONTROL
SYSTEM 4 –
INTELLIGENCE
SYSTEM 5 –
POLICY
Part 1
The Structure of the Trinidad and Tobago’s Creative Industries
The Music Industry
SYSTEM 1 –
INDUSTRY
IMPLEMENTATION
• Ministry of Community
Development, Culture
and the Arts
• Ministry of Trade and
Industry
• Ministry of Planning
• Economic Development
Board
• Trinidad and Tobago
Creative Industries
Company
• Trinidad and Tobago
Music Company
• InvesTT Trinidad and
Tobago
• ExporTT The National
Export Facilitation of
Trinidad and Tobago
• UWI Faculty of
Humanities- Music
Programmes,
• Secondary schools
• Copyright Organization of
Trinidad & Tobago
• World Intellectual
Property Office
• Classical Music
Development Foundation
of Trinidad and Tobago
• National Steel Symphony
Orchestra
• Musicians
• Producers
• Songwriters
• DJs (nightclubs)
• Composers
• Publishers
• Musicians
• Producers
• Songwriters
• DJs (nightclubs)
• Composers
• Publishers
SYSTEM 2 –
INDUSTRY
COORDINATION
SYSTEM 3 –
CONTROL
SYSTEM 4 –
INTELLIGENCE
SYSTEM 5 –
POLICY
The Structure of the Trinidad and Tobago’s Creative Industries
The Film Industry
SYSTEM 1 –
INDUSTRY
IMPLEMENTATION
• Ministry of Trade and
Industry
• Ministry of Planning and
Social Development
• Ministry of Labour and
Small Enterprise
Development
• Trinidad and Tobago
Creative Industries
Company
• Trinidad and Tobago
Film Company
• InvesTT Trinidad and
Tobago
• ExporTT The National
Export Facilitation of
Trinidad and Tobago
• Department of Creative
and Festival Arts UWI
• Secondary Schools
Drama Association
• Trinidad theatre
workshop
• Naparima Bowl Cultural
Centre
• Trinidad and Tobaog Film
Festival
• Animae Caribe
• Film Festivals
• Local TV
• Cinemas
• Auditoriums
• Actors
• Script Writers
• Producers
• Musicians
• Financiers
SYSTEM 2 –
INDUSTRY
COORDINATION
SYSTEM 3 –
CONTROL
SYSTEM 4 –
INTELLIGENCE
SYSTEM 5 –
POLICY

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Trinidad and Tobago Creative Industries

  • 1. In an ongoing thrust towards economic diversification, Trinidad and Tobago is focusing on the creative industries as one way of sustainable development. In order for the creative industries to be a feasible source of GDP, there ought to be a certain level of viability with its systems. Beer’s Viable System Model , created by Stafford Beer in 1972, highlights the necessary requirements for a system or industry to be able to survive within a changing environment. These requirements comprise five key organizational systems: • Implementation • Co-ordination • Control • Intelligence • Policy Below, we use the model in 4 infographics to illustrate how the system is applicable to the Trinidad and Tobago creative industries. The Structure of the Trinidad and Tobago’s Creative Industries
  • 2. The Structure of the Trinidad and Tobago Creative Industries SYSTEM 1 – INDUSTRY IMPLEMENTATION Responsible for policy decisions within the industry as a whole to balance demands from different parts of the industry in order to steer it in the right direction. Responsible for looking outwards to the environment to monitor how the industry needs to adapt to remain viable. Represents the structures and controls that are put in place to establish the rules, resources and rights. Composed of many organizations within the industry which represent the information channels and bodies that allow the primary activities in System 1 to communicate among each other and which allow System 3 to monitor and coordinate activities within System 1. Contains several primary activities in industry coordination, for example, musicians, fashion designers and moviemakers SYSTEM 2 – INDUSTRY COORDINATION SYSTEM 3 – CONTROL SYSTEM 4 – INTELLIGENCE SYSTEM 5 – POLICY
  • 3. The Structure of the Trinidad and Tobago’s Creative Industries The Fashion Industry SYSTEM 1 – INDUSTRY IMPLEMENTATION • Ministry of Trade and Industry • Ministry of Planning and Social Development • Ministry of Labour and Small Enterprise Development • Trinidad and Tobago Creative Industries Company • Trinidad and Tobago Fashion Company • InvesTT Trinidad and Tobago • ExporTT The National Export Facilitation of Trinidad and Tobago • Caribbean Academy of Fashion and Design Trinidad and Tobago Bureau of Standards Fashion Association of Trinidad and Tobago • Fashion Entrepreneurs of Trinidad and Tobago • The National Entrepreneurship Development Company Limited • The National Integrated Business Incubation System • Fairshare • Pop Ups, e.g. Up Market • Fashion Shows • Trade shows • Fashion Trade Events e.g. Fashion Focus • Individual designers at different stages of their careers • Store owners • Factories • Fabric/material stores • Financiers SYSTEM 2 – INDUSTRY COORDINATION SYSTEM 3 – CONTROL SYSTEM 4 – INTELLIGENCE SYSTEM 5 – POLICY Part 1
  • 4. The Structure of the Trinidad and Tobago’s Creative Industries The Music Industry SYSTEM 1 – INDUSTRY IMPLEMENTATION • Ministry of Community Development, Culture and the Arts • Ministry of Trade and Industry • Ministry of Planning • Economic Development Board • Trinidad and Tobago Creative Industries Company • Trinidad and Tobago Music Company • InvesTT Trinidad and Tobago • ExporTT The National Export Facilitation of Trinidad and Tobago • UWI Faculty of Humanities- Music Programmes, • Secondary schools • Copyright Organization of Trinidad & Tobago • World Intellectual Property Office • Classical Music Development Foundation of Trinidad and Tobago • National Steel Symphony Orchestra • Musicians • Producers • Songwriters • DJs (nightclubs) • Composers • Publishers • Musicians • Producers • Songwriters • DJs (nightclubs) • Composers • Publishers SYSTEM 2 – INDUSTRY COORDINATION SYSTEM 3 – CONTROL SYSTEM 4 – INTELLIGENCE SYSTEM 5 – POLICY
  • 5. The Structure of the Trinidad and Tobago’s Creative Industries The Film Industry SYSTEM 1 – INDUSTRY IMPLEMENTATION • Ministry of Trade and Industry • Ministry of Planning and Social Development • Ministry of Labour and Small Enterprise Development • Trinidad and Tobago Creative Industries Company • Trinidad and Tobago Film Company • InvesTT Trinidad and Tobago • ExporTT The National Export Facilitation of Trinidad and Tobago • Department of Creative and Festival Arts UWI • Secondary Schools Drama Association • Trinidad theatre workshop • Naparima Bowl Cultural Centre • Trinidad and Tobaog Film Festival • Animae Caribe • Film Festivals • Local TV • Cinemas • Auditoriums • Actors • Script Writers • Producers • Musicians • Financiers SYSTEM 2 – INDUSTRY COORDINATION SYSTEM 3 – CONTROL SYSTEM 4 – INTELLIGENCE SYSTEM 5 – POLICY