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Project management tools for product managers nov 2010

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Mark Lipowicz
Principal, Linden Associates

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Project management tools for product managers nov 2010

  1. 1. Background Material for Roundtable Discussion Moderator: Mark Lipowicz, Principal, Linden Associates Product Camp NYC Nov 6, 2010 Project Management Tools for Product Managers
  2. 2. Product management and project management, aren’t they the same thing? 2  Product management focuses on building the right things – it’s all about delivering a product that serves a customer’s need  Project management focused on building things right – it’s all about execution  Products may go on indefinitely, but projects are temporary activities, they always have a beginning and an end  In this roundtable – let’s see if we can identify and explore some of the ways that project tools can help a product manager execute on getting the right product built right Project Management Tools for Product Managers Product Camp NYC Nov 6, 2010
  3. 3. Quick background – project management methodology Project Management Tools for Product Managers Product Camp NYC Nov 6, 20103  Product management has its “lifecycles” and methodologies, and project management does, too  The methodology of the Project Management Institute which accredits Project Management Professionals (PMPs) is called the Project Management Body of Knowledge (PMBOK, pronounced “PIM-bok”)  According to the PMBOK, there are 5 stages to a project lifecycle – Initiate, Plan, Execute, Monitor and Control, and Close  Are product managers involved with each stage?
  4. 4. Tool 1. “Develop a project charter” Project Management Tools for Product Managers Product Camp NYC Nov 6, 20104 Here are quick descriptions of 5 Project management tools that product managers can use, starting with….  Tool 1. Develop a project charter (part of “Initiating” a project) Professional project managers don’t start a project until they have a charter that outlines what they are supposed to build for the project sponsor and that gives them authority to start spending time and resources  Should product managers always obtain a formal charter?
  5. 5. Tool 2: “Define Scope” Project Management Tools for Product Managers Product Camp NYC Nov 6, 20105  This is part of the “Planning” phase. Professional project managers are trained to deliver the defined scope of work – and no more  A project scope statement includes a description of what is to be built (the requirements); names specific deliverables and criteria for acceptance; identifies what is excluded; and lists constraints or dependencies  Do product and project managers mean the same thing when they talk about “scope”?
  6. 6. Tool 3: “Plan Communications” Project Management Tools for Product Managers Product Camp NYC Nov 6, 20106  Part of the “Planning” phase. Key input is the “stakeholder register,” knowing who all the players are and what information they need  Key output is communication plan: What information, what format, what frequency – trying to get this right so stakeholders have the information they need  How much time/energy should product managers focus on this?
  7. 7. Tool 4: “Perform Integrated Change Control” Project Management Tools for Product Managers Product Camp NYC Nov 6, 20107  As the project is being executed, this is part of the “Monitoring and controlling” phase. Scope, resources (cost) and time – quality usually isn’t in play – are the three tradeoffs made to bring a project home  A “change control board” reviews and either approves or denies change requests  Do product managers know how and when to “just say no”?
  8. 8. Tool 5: “Close Project” Project Management Tools for Product Managers Product Camp NYC Nov 6, 20108  This is part of the “Closing” phase  When the project scope is completed, and accepted, it’s time to stop! End the project, release the people. Send a bill  Do product managers know how and when to stop?
  9. 9. Additional suggested discussion points Project Management Tools for Product Managers Product Camp NYC Nov 6, 20109  What kinds of project help do product managers most need?  How do product management frameworks connect with projects?  Controlling scope – is this sometimes the one big thing? Project managers have 37 other “tools”, plus ethical standards, software tools like MS Project, and various reports, to help bring a project home
  10. 10. Wrapping it up 10  Thank you for participating!  If you’d like to exchange ideas on Project and Product Management, you can reach me at: Mark Lipowicz, PMP Principal, Linden Associates 516.277.1092 mark.lipowicz@linden3.com www.linden3.com Project Management Tools for Product Managers Product Camp NYC Nov 6, 2010

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