Mad Cow Story - The Korean version

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Korea imposed a blanket ban on U.S. beef in 2003 after the discovery of mad cow disease but lifted the 5 years ban last april just before President Bush was to meet South Korea’s new president, Lee Myung-bak.

Angry, holding fears that the meat might not be safe from mad cow disease, Koreans organized the country’s biggest anti-government protests initially online and later stumbled over candlelit vigils on street which is being dubbed as “street democracy,” “digital populism” or “Web 2.0 protest.”

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Mad Cow Story - The Korean version

  1. 1. Brought To You By
  2. 2. S. Korea Considers Lifting US Beef ban
  3. 3. Online Petition To Impeach President Lee Whopping 1.3 Million signatures in a week !!
  4. 4. Buzz Hits Korean Blogs “ Ribbons Against Mad Cow” in Korean Blogs
  5. 5. Protest On Seoul Streets Candlelight vigil by students protesting US beef imports
  6. 6. Protest On Street South Korean student holds a candle and a placard
  7. 7. Buzz Hits Korean Blogs Photos of the protest on blogs boosted the awareness
  8. 8. Buzz On Korean Blogs “ Mad Cow “ gathered steam since mid April & peaked in early May
  9. 9. Buzz Hits Seoul Streets Protest becomes nightmare of law & administration
  10. 10. Buzz Hits Seoul Streets Riot police officers detain a protester during a rally
  11. 11. Buzz Hits Seoul Streets Korean farmers wearing funeral costumes in protest
  12. 12. Buzz Hits Seoul Streets S. Korean trade union members joins in the rally
  13. 13. Buzz On Western Blogs Protest remained behind the curtains untill June in West
  14. 14. Passion + Participation = Power Crowds cheering for the Korean team in the 2002 FIFA World Cup “ Mad Cow” Candle Light Vigils
  15. 15. Aftermath..
  16. 16. Facts About South Korea 35.6 M Internet users. Nearly three out of every four citizens connected to internet. 80 % of South Korean households have broadband . Google accounts for bare 1.7 % of South Korean Web searches. 55 % of regular Internet users accessed a social networking site in the last 30 days, (compared to 24% in the US)
  17. 17. Koreas “Street Democracy” on TrendsSpotting Have You Missed Reading it?? www.trendsspotting.com/blog/?p=392
  18. 18. Discover More Trends & Buzz at : www.trendsspotting.com Discover Our Trend Tools :

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