Travel 2011 : Bram Clincke (Groupon Benelux)

1,324 views

Published on

Published in: Travel, Business
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
1,324
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
0
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Travel 2011 : Bram Clincke (Groupon Benelux)

  1. 1. Groupon, a real opportunity for the Belgian travel industry Bram Clincke, MD Groupon travel Travel 2011, November 23
  2. 2. THE CONCEPT• What is Groupon?• 3 Misconceptions about Social Buying• Groupon and travel
  3. 3. THE CONCEPT
  4. 4. «Groupon, the fastest growing company ever » .Forbes Magazine. August 30, 2010
  5. 5. The Groupon Concept Collective buying Power • Groupon = Group + coupon • New deals every day • Local and national • Attractive price • Local experience, travel, products
  6. 6. Groupon in the world and Europe• Global: In 45 countries, + 142.9 million members• In Belgium since june 2010, 26 cities• 25th most visited website, + 74.000 fans on facebook• Groupon Getaways/travel launched in July 2011 featuring offers from travel partners – hotels, packages, airfare and beyond
  7. 7. THE CONCEPT• What is Groupon?• 3 Misconceptions about Social Buying• Groupon and travel
  8. 8. THE CONCEPT Misconception 1:It’s a discount site
  9. 9. THE CONCEPT Misconception 2:Only for bargain hunters
  10. 10. THE CONCEPT Misconception 3:A sales tool for small businesses
  11. 11. THE CONCEPT• What is Groupon?• 3 Misconceptions about Social Buying• Groupon and travel
  12. 12. Dedicated travel newsletter and website THE CONCEPT • Weekly travel newsletter (10-30 offers) • Dedicated site, deals one week online • People buy travel voucher at Groupon • Up to 1000pax and more per deal • Travel license A5766
  13. 13. Different types of travel offers THE CONCEPTLocal weekend Weekend abroad Holiday Exotic
  14. 14. The Groupon opportunityA great communition and sales channel • Hotel • Tour operator • Holiday parcs • Holiday home owners • Touristic service • Travel services • …
  15. 15. See you soon on Groupon! Contact: bram.clincke@groupon.be

×