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SUBSCRIPTION COMMERCE
Feed Overview
March 2015
Deal Discovery Made Easy
Deal Discovery Made Easy
TRACXN
Building the largest team of Analysts tracking startups globally
for Venture Capital Funds
Deal Discovery Made Easy
Tracxn tracks startups across 50+ sectors
Illustrative Sectors Tracked
ENTERPRISE
INFRASTRUCTURE
...
Deal Discovery Made Easy
Subscription Commerce– Sector Overview
• Over $650M invested since January 2014
• 39 investments ...
Deal Discovery Made Easy
24 17
127
270
200
678
3
3
26
42
64
38
0
10
20
30
40
50
60
70
0
100
200
300
400
500
600
700
800
20...
Deal Discovery Made Easy
20
33
49
22
3
6
10
15
0
10
20
30
40
50
60
70
2011 2012 2013 2014
Early Late
41%
17%
2013 Witnesse...
Deal Discovery Made Easy
MEN
APPARELS &
ACCESSORIES
ESSENTIALS
Subscription Commerce – MarketMap
HORIZONTAL
PET
FOOD
WOMEN...
Deal Discovery Made Easy
MEN
APPARELS & ACCESSORIES
Bombfell ($730K), Five Four,
Blacksocks
ESSENTIALS
Harry’s($127M), Dol...
Deal Discovery Made Easy
3.7M
5.2M
9.8M
17M
25M
162M
201M
244M
638M
0 50000000 100000000 150000000 200000000 250000000 300...
Deal Discovery Made Easy
0
50
100
150
200
250
Food Infants & Kids Men Women
Funding($M)
2009 2010 2011 2012 2013 2014
Esta...
Deal Discovery Made Easy
0
2
4
6
8
10
12
14
16
18
Beverages Flowers Horizontal Personal Care & Fitness Pets
Funding($M)
20...
Deal Discovery Made Easy
Recently Funded Sub-sectors
MEN - ESSENTIALS
• Harry’s- US(Raised $122.5M, Jan 2014 from Tiger Gl...
Deal Discovery Made Easy
Active Investors
Y
Combinator
500
Startups
First Round
Capital
SV Angel A16Z
Lerer
Ventures
Felic...
Deal Discovery Made Easy
SELECT SUB-SECTOR DEEP DIVE
IDEAL FOR SCANNING AFTER INITIAL PRIORITIZATION OF SUB-SECTORS
(ELSE ...
Deal Discovery Made Easy
Deep Dive - Men
MEN
APPARELS &
ACCESSORIES
ESSENTIALS
HORIZONTAL
PET
FOOD
WOMEN
APPARELS &
ACCESS...
Deal Discovery Made Easy
Company Details: Men (1/7)
Company Details Funding Investors
Men
Bespoke Post [New York City, 201...
Deal Discovery Made Easy
Company Details: Men (2/7)
Company Details Funding Investors
Men - Apparel &
Accessories
Soul Soc...
Deal Discovery Made Easy
Company Details: Men (3/7)
Company Details Funding Investors
Men - Apparel &
Accessories
Seat 14A...
Deal Discovery Made Easy
Company Details: Men (4/7)
Company Details Funding Investors
Men - Apparel &
Accessories
Zockster...
Deal Discovery Made Easy
Company Details: Men (5/7)
Company Details Funding Investors
Men - Apparel &
Accessories
Curator ...
Deal Discovery Made Easy
Company Details: Men (6/7)
Company Details Funding Investors
Men - Essentials
Manpacks [Providenc...
Deal Discovery Made Easy
Company Details: Men (7/7)
Company Details Funding Investors
Men - Essentials
Erkek Paketi [Ankar...
Deal Discovery Made Easy
Deep Dive - Women
Men Women
Infants &
Baby care
Food Beverages
Personal care &
Fitness
Flowers Pe...
Deal Discovery Made Easy
Company Details: Women (1/9)
Company Details Funding Investors
Women
Hammock Pack [Brooklyn, 2012...
Deal Discovery Made Easy
Company Details: Women (2/9)
Company Details Funding Investors
Women Apparel
& Accessories
ShoeDa...
Deal Discovery Made Easy
Company Details: Women (3/9)
Company Details Funding Investors
Women Apparel
& Accessories
Elizab...
Deal Discovery Made Easy
Company Details: Women (4/9)
Company Details Funding Investors
Women - Beauty
Ipsy [San Mateo, 20...
Deal Discovery Made Easy
Company Details: Women (5/9)
Company Details Funding Investors
Women - Beauty
Nailed Kit [San Fra...
Deal Discovery Made Easy
Company Details: Women (6/9)
Company Details Funding Investors
Women - Beauty
Joliebox [Paris, 20...
Deal Discovery Made Easy
Company Details: Women (7/9)
Company Details Funding Investors
Women -
Essentials
The Period Stor...
Deal Discovery Made Easy
Company Details: Women (8/9)
Company Details Funding Investors
Women -
Jewellery
Jewelbits [New Y...
Deal Discovery Made Easy
Company Details: Women (9/9)
Company Details Funding Investors
Women -
innerwear
Underclub [San F...
Deal Discovery Made Easy
Deep Dive – Infants & Babycare
Men Women
Infants &
Baby care
Food Beverages
Personal care &
Fitne...
Deal Discovery Made Easy
Company Details: Infants & Babycare (1/5)
Company Details Funding Investors
Infants & Kids -
Clot...
Deal Discovery Made Easy
Company Details: Infants & Babycare (2/5)
Company Details Funding Investors
Infants & Kids -
Mom ...
Deal Discovery Made Easy
Company Details: Infants & Babycare (3/5)
Company Details Funding Investors
Infants & Kids -
Toys...
Deal Discovery Made Easy
Company Details: Infants & Babycare (4/5)
Company Details Funding Investors
Infants & Kids -
Toys...
Deal Discovery Made Easy
Company Details: Infants & Babycare (5/5)
Company Details Funding Investors
Infants & Kids -
Toys...
Deal Discovery Made Easy
Deep Dive - Food
Men Women
Infants &
Baby care
Food Beverages
Personal care &
Fitness
Flowers Pet...
Deal Discovery Made Easy
Company Details: Food (1/11)
Company Details Funding Investors
Food
DinnerLab [New Orleans, 2011]...
Deal Discovery Made Easy
Company Details: Food (2/11)
Company Details Funding Investors
Food - Grocery
AgLocal [Mission, 2...
Deal Discovery Made Easy
Company Details: Food (3/11)
Company Details Funding Investors
Food - Grocery
Vegan Cuts [Ottawa,...
Deal Discovery Made Easy
Company Details: Food (4/11)
Company Details Funding Investors
Food - Grocery
Full Circle [Seattl...
Deal Discovery Made Easy
Company Details: Food (5/11)
Company Details Funding Investors
Food - Meals
Mantry [New York City...
Deal Discovery Made Easy
Company Details: Food (6/11)
Company Details Funding Investors
Food - Recipe
Ingredients
HelloFre...
Deal Discovery Made Easy
Company Details: Food (7/11)
Company Details Funding Investors
Food - Recipe
Ingredients
Farmivor...
Deal Discovery Made Easy
Company Details: Food (8/11)
Company Details Funding Investors
Food - Recipe
Ingredients
PeachDis...
Deal Discovery Made Easy
Company Details: Food (9/11)
Company Details Funding Investors
Food - Snack
Box
Better Health Box...
Deal Discovery Made Easy
Company Details: Food (10/11)
Company Details Funding Investors
Food - Snack
Box
GetSnackbox [Van...
Deal Discovery Made Easy
Company Details: Food (11/11)
Company Details Funding Investors
Food - Snack
Box
Sprigbox [Columb...
Deal Discovery Made Easy
Deep Dive - Beverages
Men Women
Infants &
Baby care
Food Beverages
Personal care &
Fitness
Flower...
Deal Discovery Made Easy
Company Details: Beverages (1/5)
Company Details Funding Investors
Beverages -
Alcohol
Club W [Ma...
Deal Discovery Made Easy
Company Details: Beverages (2/5)
Company Details Funding Investors
Beverages -
Alcohol
Julibox [S...
Deal Discovery Made Easy
Company Details: Beverages (3/5)
Company Details Funding Investors
Beverages -
Coffee
Have a Coff...
Deal Discovery Made Easy
Company Details: Beverages (4/5)
Company Details Funding Investors
Beverages -
Coffee
Bean & Grou...
Deal Discovery Made Easy
Company Details: Beverages (5/5)
Company Details Funding Investors
Beverages - Tea
simplygoodtea ...
Deal Discovery Made Easy
Deep Dive – Personal Care & Fitness
Men Women
Infants &
Baby care
Food Beverages
Personal care &
...
Deal Discovery Made Easy
Company Details: Personal Care & Fitness (1/4)
Company Details Funding Investors
Personal Care &
...
Tracxn Subscription Commerce Startup Landscape - March 2015
Tracxn Subscription Commerce Startup Landscape - March 2015
Tracxn Subscription Commerce Startup Landscape - March 2015
Tracxn Subscription Commerce Startup Landscape - March 2015
Tracxn Subscription Commerce Startup Landscape - March 2015
Tracxn Subscription Commerce Startup Landscape - March 2015
Tracxn Subscription Commerce Startup Landscape - March 2015
Tracxn Subscription Commerce Startup Landscape - March 2015
Tracxn Subscription Commerce Startup Landscape - March 2015
Tracxn Subscription Commerce Startup Landscape - March 2015
Tracxn Subscription Commerce Startup Landscape - March 2015
Tracxn Subscription Commerce Startup Landscape - March 2015
Tracxn Subscription Commerce Startup Landscape - March 2015
Tracxn Subscription Commerce Startup Landscape - March 2015
Tracxn Subscription Commerce Startup Landscape - March 2015
Tracxn Subscription Commerce Startup Landscape - March 2015
Tracxn Subscription Commerce Startup Landscape - March 2015
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Tracxn Subscription Commerce Startup Landscape - March 2015

  1. 1. SUBSCRIPTION COMMERCE Feed Overview March 2015 Deal Discovery Made Easy
  2. 2. Deal Discovery Made Easy TRACXN Building the largest team of Analysts tracking startups globally for Venture Capital Funds
  3. 3. Deal Discovery Made Easy Tracxn tracks startups across 50+ sectors Illustrative Sectors Tracked ENTERPRISE INFRASTRUCTURE ENTERPRISE APPLICATIONS MOBILE CONSUMER TECH FINTECH EDUCATION HEALTHCARE SECURITY STORAGE NETWORKING MOBILITY IT OPS CLOUD INFRASTRUCTURE API MANAGEMENT BIGDATA INFRASTRUCTURE SAAS MOBILE-FIRST ENT. APPS INTELLIGENT ENT. APPS OPEN SOURCE RETAIL TECH MARKETING TECH STEALTH MODE VERTICAL SAAS MOBILE COMMERCE MOBILE PAYMENTS MOBILE MARKETING MOBILE DEV TOOLS MOBILE HEALTH MOBILE GAMING MOBILE LEARNING MOBILE COMMUNICATION MARKETPLACES SUBSCRIPTION COMM. FOOD TECH INTERNET FIRST BRANDS UBER FOR X SHARING ECONOMY TRAVEL GAMING INTERNET OF THINGS 3D PRINTING DRONES BITCOIN PAYMENTS CROWDFUNDING EDUCATION IT SELF LEARNING ED. MARKETPLACES HEALTHCARE IT DIGITAL HEALTH MEDICAL DEVICES
  4. 4. Deal Discovery Made Easy Subscription Commerce– Sector Overview • Over $650M invested since January 2014 • 39 investments in the last year – 13 investments in the Food segment – 8 investments in the Women segment • Most active investors Andreessen Horowitz (ShoeDazzle, Dollar Shave Club, AgLocal, Julep, Le Tote, Cratejoy, Soylent ) Lerer Ventures (Barkbox, Birchbox, Le Tote, Plated, OrderGroove, Soylent) Y Combinator(Le Tote, Goldbely, Cratejoy, Zen Health, Soylent) SV Angel(Babbaco, Oyster, Quarterly, Cratejoy, Gobble) Box Group(Harry’s, BarkBox, Oyster, Blue Apron)
  5. 5. Deal Discovery Made Easy 24 17 127 270 200 678 3 3 26 42 64 38 0 10 20 30 40 50 60 70 0 100 200 300 400 500 600 700 800 2009 2010 2011 2012 2013 2014 NumberofFundingRounds AmountofFunding(inMillions) Amount of Funding Number of Funding Rounds Subscription Commerce– $1.15B in 2012-14 Notable rounds ShoeDazzle: $7M ShoeDazzle: $13M ShoeDazzle: $40M JustFab: $33M JustFab: $76M GlossyBox: $72M JustFab: $40M The Honest Co.- $25M Harrys: $122.5M JustFab: $85M
  6. 6. Deal Discovery Made Easy 20 33 49 22 3 6 10 15 0 10 20 30 40 50 60 70 2011 2012 2013 2014 Early Late 41% 17% 2013 Witnessed a Spurt in Funding Rounds with 49 Early and 10 Late Stage rounds 13% As the sector has matured, the number of late stage rounds has grown to 41% in 2014
  7. 7. Deal Discovery Made Easy MEN APPARELS & ACCESSORIES ESSENTIALS Subscription Commerce – MarketMap HORIZONTAL PET FOOD WOMEN APPARELS & ACCESSORIES BEAUTY INNERWEAR JEWELLERY ESSENTIALS INFANTS & BABYCARE MOM & BABYCARE TOYS AND BOOKS CLOTHING PERSONAL CARE & FITNESS SUPPLEMENTS PERSONAL CARE CONTRACEPTIVE FOOD RECIPE BOX GROCERY SNACK BOX MEALS BEVERAGES TEA COFFEE ALCOHOL GOODIES FLOWERS FLOWER DELIVERY
  8. 8. Deal Discovery Made Easy MEN APPARELS & ACCESSORIES Bombfell ($730K), Five Four, Blacksocks ESSENTIALS Harry’s($127M), Dollar Shave Club(($73M), Manpacks($500K) HORIZONTAL PET FOOD & ACCESSORIES PetFlow($15M), Pet Circle($2.5M) WOMEN APPARELS & ACCESSORIES JustFab($249M), Shoe Dazzle($66M), Stitch Fix($47M) BEAUTY GlossyBox($72M), Birchbox($72M), Julep($56M) INNERWEAR Adore Me($11.5M), MeUndies($1.4M) JEWELLERY RoksBox($1.5M), Bezel Box ESSENTIALS Hello Flo, Sage & Row, GetJuniper INFANTS & BABYCARE MOM & BABYCARE The Honest Company($122M), Citrus Lane($6.6M) TOYS AND BOOKS Pley($16.75M), Kiwi Crate($7M), BabbaCo($1.2M) CLOTHING Fabkids($2.6M), Wittlebee($2.5M) PERSONAL CARE & FITNESS SUPPLEMENTS Bulu Box($4M), Zen Health($120K) PERSONAL CARE GoodMouth($1M), Quip CONTRACEPTIVE Rubberit($25K), RubberClub FOOD RECIPE BOX HelloFresh($66.5M), Blue Apron($58M), Plated($21.4M) GROCERY Door to Door Organics($27.5M), AgLocal($3.8M) SNACK BOX NatureBox($28.5M), Love With Food($2.1M), Graze($1.4M) MEALS Goldbely($3M), Pop-Up Pantry($1.7M) BEVERAGES TEA Teabox($1M), Tealet($20K) COFFEE Pact Coffee($4.2M), Craft Coffee($158K) ALCOHOL Club W($3.6M), Flaviar($400K), GrapeSeed($250K) FLOWERS FLOWER DELIVERY H.BLOOM($18) Quarterly($3.6M), ShutterCal($52K) Subscription Commerce – Sub-Sector Map
  9. 9. Deal Discovery Made Easy 3.7M 5.2M 9.8M 17M 25M 162M 201M 244M 638M 0 50000000 100000000 150000000 200000000 250000000 300000000 350000000 400000000 450000000 Horizontal Personal Care & Fitness Beverages Flowers Pets Infants & Kids Men Food Women Total Sub-Sector Funding Subscription Commerce – Funding Across Sub-sectors
  10. 10. Deal Discovery Made Easy 0 50 100 150 200 250 Food Infants & Kids Men Women Funding($M) 2009 2010 2011 2012 2013 2014 Established companies like Harry’s and Dollar Shave Club continue to garner more funding. A host of companies continue to receive early(Plated, Soylent) as well as late stage (HelloFresh, Blue Apron) funding Subscription Commerce– Trend in Sub-sector Funding from 2009-2014
  11. 11. Deal Discovery Made Easy 0 2 4 6 8 10 12 14 16 18 Beverages Flowers Horizontal Personal Care & Fitness Pets Funding($M) 2009 2010 2011 2012 2013 2014 No fresh funding in these sectors. Market remains concentrated with established companies like BarkBox and PetCircle attracting most of the funding Subscription Commerce– Trend in Sub-sector Funding from 2009-2014
  12. 12. Deal Discovery Made Easy Recently Funded Sub-sectors MEN - ESSENTIALS • Harry’s- US(Raised $122.5M, Jan 2014 from Tiger Global, Thrive Capital, Highland Capital Partners, Lake Star, Harrison Metal) • Dollar Shave Club- US ($50M Series C, Sep 2014 from Pritzker Group, Venrock) WOMEN – APPAREL & ACCESSORIES • JustFab– US ($85M Series D, Aug 2014 from Passport Capital, MatrixPartners, TCV) • Stitch Fix – US ($30M Series C, June 2014 from Benchmark, Baseline Ventures) • Le Tote - US ($8.8M, Feb 2015 from Andreessen Horowitz, Google Ventures, Lerer Ventures, Scrum Ventures, Y Combinator, FundersClub, TMT Investments) WOMEN – BEAUTY • Birchbox - US ($60M Series B, April 2014 from Viking Global Investors, First Round Capital, Accel Partners, Aspect Ventures, Consigliere, Glynn Capital Management) • Julep - US ($30M Series C, April 2014 from Azure Capital, Madrona Venture Group, Altimeter Capital, Andreessen Horowitz) FOOD – RECIPE BOX • HelloFresh US ($50M Series D, June 2014 from Insight Partners, Phenomen VC) • Blue Apron- US ($50M Series C, April 2014 from Stripes Group, First Round Capital, Bessemer Venture Partners) • Plated - US ($15M Series A, Aug 2014 from Greycroft Partners, Formation 8, ff Venture Capital, Lerer Hippeau, Great Oaks VC) FOOD - GROCERY • Door to Door Organics – US ($25.5M, Nov 2014 from Greenmont Capital Partners, Arlon Group) • AgLocal – US($1.3M, April 2014 from Andreessen Horowitz, OpenAir Equity Partners, Chicago Ventures)
  13. 13. Deal Discovery Made Easy Active Investors Y Combinator 500 Startups First Round Capital SV Angel A16Z Lerer Ventures Felicis Ventures Lightspeed Venture Partners Box Group Great Oaks Venture Capital Incubator VC MEN BeSpoke Post, Bombfell, Manpacks Dollar ShaveClub Dollar Shave Club Harry’s BeSpoke Post, Bombfell WOMEN Apparels & Accessories Le Tote Le Tote Le Tote, ShoeDazzle Le Tote ShoeDazzle, StitchFix Beauty Birchbox Julep Birchbox Infants & Babycare Kiwi Crate, Sproutkin Kiwi Crate BabbaC Kiwi Crate The Honest Company FOOD Grocery Mile High Organics AgLocal Recipe Box Soylent PlateJoy Blue Apron Gobble Soylent Plated, Soylent Gobble BlueApron Plated Snack Box & Meals Goldbely Love With Food Foodzie, Real Food Works Kitchit Foodzie Love With Food
  14. 14. Deal Discovery Made Easy SELECT SUB-SECTOR DEEP DIVE IDEAL FOR SCANNING AFTER INITIAL PRIORITIZATION OF SUB-SECTORS (ELSE CAN BE QUITE OVERWHELMING!) MEN FOOD INFANTS & BABYCARE WOMEN BEVERAGES PERSONAL CARE & FITNESS FLOWERS PETS OTHERS
  15. 15. Deal Discovery Made Easy Deep Dive - Men MEN APPARELS & ACCESSORIES ESSENTIALS HORIZONTAL PET FOOD WOMEN APPARELS & ACCESSORIES BEAUTY INNERWEAR JEWELLERY ESSENTIALS INFANTS & BABYCARE MOM & BABYCARE TOYS AND BOOKS CLOTHING PERSONAL CARE & FITNESS SUPPLEMENTS PERSONAL CARE CONTRACEPTIVE FOOD RECIPE BOX GROCERY SNACK BOX MEALS BEVERAGES TEA COFFEE ALCOHOL GOODIES FLOWERS FLOWER DELIVERY Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  16. 16. Deal Discovery Made Easy Company Details: Men (1/7) Company Details Funding Investors Men Bespoke Post [New York City, 2011]: Bespoke Post is targeting the men’s shopping space by offering themed boxes that cost around the same price as a gym membership ($45/month, shipping included). Boxes includes a shave kit, a travel theme, a high-end cocktail set, a shoeshine kit, a “weekender” box, and others. Customers can opt-out of receiving the box as often as they want after receiving the email that details the current box’s theme. Bespoke Post has targeted its customer base by cultivating relationships with media companies and brands, beginning with a Details Magazine partnership. $875k 500 Startups, Great Oaks Venture Capital, Scout Ventures, Entrepreneurs Roundtable Accelerator Men Svbscription [New York City, 2012]: Svbscription is a luxury subscription service for men. The service uses a magazine subscription model to deliver exclusive, luxury products from sought after brands and designers. It’s not a sampling service or a discount clearance site. They offer a selection of clothing, home wares, grooming, books and technology . Each member is assigned a personal stylist based on their preferences. They have recently, in September 2014, started catering to women also. Men - Apparel & Accessories Bombfell [New York City, 2011]: Bombfell is a monthly clothing subscription built for men. It offers one piece of fashionable clothing every month depending on subscriber's choice, e.g., button-downs, jeans, sweaters. Every item is only $69 and shipping is free, including returns. Saw six consecutive months of double-digit revenue growth before receiving seed funding in Feb 2013. Founded by Harvard alumini. Backed by 500 Startups and a Dogpatch Labs alumni. $730k 500 Startups, Great Oaks Venture Capital, SOSventures, Romulus Capital, David Shen Ventures Men - Apparel & Accessories Twenty Fourward [Panama, 2013]: T-Shirt subscription service that sends out a designer T-Shirt every month made by independent artists or design driven brands. Charges $25/month. Men - Apparel & Accessories Hot Spot Shirt [Fishers, 2013]: Hot Spot Monthly scours T-Shirts from various bars, pubs, lounges and other local attractions named on 'Best Of' lists around the US and delivers them to customers for $20/month. Located in Fishers, Indiana, United States. Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  17. 17. Deal Discovery Made Easy Company Details: Men (2/7) Company Details Funding Investors Men - Apparel & Accessories Soul Socks [New York City, 2013]: Online men's socks subscription service started in 2013 by sole founder Alex Realmuto. Started his own brand. Delivers one pair a month for $12 monthly. Men - Apparel & Accessories Soxiety [London, 2013]: Premier high-quality socks subscription service, designed and produced by artisanal manufacturers in Northern Italy from finest material like mercerized cotton lisle and cashmere. Company has direct relation with manufacturers. Has annual subscription($120) and online direct sales model with a minimum 3-pair order. Company is raising an equity round of $350k on Angellist. Men - Apparel & Accessories AnkleSwagger [San Francisco, 2013]: Luxury socks retailer for men that delivers 3 pairs of socks per order and allows subscription on a quarterly basis with 1, 2, 4 or 8 orders per quarter. Men - Apparel & Accessories Sockscribe Me [San Francisco, 2013]: Sockscribe Me is a subscription based service which randomly delivers a pair of new colourful, funny and humorous socks every month to the subscriber's doorstep. Charges $12+/month. Founded by a former Google employee. Men - Apparel & Accessories SockFancy [Atlanta, 2013]: SockFancy is an Atlanta-based sock subscription startup that curates and delivers a random pair of socks every month for $9 a month(+$2 shipping). Manuallu selects sock pairs from its partner socks brands. Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  18. 18. Deal Discovery Made Easy Company Details: Men (3/7) Company Details Funding Investors Men - Apparel & Accessories Seat 14A [San Francisco, 2013]: Offers a fresh, complete “GQ” looks in the user's inbox every 1-2 weeks. Every outfit includes 2-4 items matching in color, accessories, based on what’s currently in season and can be made in user's measurements at no extra cost. Outfits are priced at a fraction of what a comparable brand would cost and delivered in 2 weeks with free global shipping.Vertically integrated - all design, sourcing, manufacturing and logistics are in-house in New Delhi, India. No middlemen. Profitable on first buy - average outfit is $150 and has 40-50% margin. Focus on North American market. It closed shop in 2014. $75k 500 Startups Men - Apparel & Accessories Five Four Club [Los Angeles, 2012]: Five Four is a contemporary apparel brand based out of Los Angeles, founded in 2002. The collection consists of denim, sportswear and accessories. For $60/month, members receive a new package every month.Every member is assigned a personal stylist, who hand picks their package every month and ensures that members receive items that match their preferences. Men - Apparel & Accessories The Mr. Collection [Los Angeles, 2012]: Online men's fashion clothing and accessories rental subscription service with the option to buy at 40% of retail price. Packs are sent on the 10th of each month and feature a mix of menswear designer labels, everyday brands and key essentials. Founded by husband-wife team in 2012. Men - Apparel & Accessories Sockclub [Austin, 2012]: Monthly subscription service that delivers you fancy and crazy colourful socks for $12 from a variety of brands. In Nov 2013, its started selling its own design which was manufactured in a mill in North Carolina. Catalogues socks for direct online sale. Customers can customize their socks online. 1000+ monthly subscribers, according to founder Noah Lee. Men - Apparel & Accessories Zoraab [New York City, 2012]: Monthly subscription service and online retailer of men’s socks showcasing a large variety of brands and styles. Categories - partywear, colourful and classic. Charges $20+/month. Has about 500 subscribers. In May 2014, it started online sale of a line of men's accessories including bowtie, pocket square and watches. Founded by siblings Sunny and Tina Israni. According to founder's profile, company is developing its own private label. Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  19. 19. Deal Discovery Made Easy Company Details: Men (4/7) Company Details Funding Investors Men - Apparel & Accessories Zockster [Chicago, 2012]: Zockster delivers 3 pairs of bamboo socks on a subscription basis - monthly($14/month), every-other-month or quarterly. Customers can choose from men's black dress socks, and women's and men's white ankle socks. Men - Apparel & Accessories Foot Cardigan [Dallas, 2012]: Foot Cardigan delivers one random pair of unusual novelty socks to your mailbox at $11/ month( including $2 in shipping costs for its global customers in Canada, Germany and Australia). They design their own socks, made out of polyester and spandex. Almost 50% sales happen as gifts, with 70% sales in men's socks. Consisting of 5 partners, the company had 4000 subscribers in March 2014, while it reported 2000+ subscribers in Nov 2013. Men - Apparel & Accessories Five Four [Los Angeles, 2012]: Five Four is a Los Angeles based contemporary apparel brand that produces an array of denim, sportswear and footwear since 2002. In 2012, it launched the Five Four Club, a monthly subscription service for men's clothing, where club members can create their own style profile and begin receiving their curated packages at $60/month. The bootstrapped business now has over 40,000 subscribers, generating more than $30 million annually and is currently profitable. Has 65 employees. Closed its offline and eCommerce business. Men - Apparel & Accessories FreshNeck [New York City, 2012]: Launched in Dec 2012, FreshNeck is an online, subscription-based, men's neckwear exchange/renting service where customers can have access to designer accessories like ties, bow ties, pocket squares and cufflinks, wear it for some time and then exchange it for next item. Charge $20+/month. Company has its own inventory-queue management technology. Acquired competitor Tietry in 2013. Men - Apparel & Accessories Dive Bar Shirt Club [Happy, 2011]: Dive Bar Shirt Club is a T-shirt subscription service where customers receive 1 T-shirt every month. These are from Dive Bars all over America and no T-shirt is repeated and are thus "retired". The bars are picked by the crew and submissions of users. A unique postcard is included with every delivery. They cater to both Male and Female categories. The membership costs $22 per month. They have more than 200 tees in their Hall of Fame as of January 2015. They have around 8000 members from more than 28 countries as of December,2014. They are part of Cannon Blue Enterprises, Inc. Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  20. 20. Deal Discovery Made Easy Company Details: Men (5/7) Company Details Funding Investors Men - Apparel & Accessories Curator and Mule [New York City, 2011]: Curator and Mule is a seasonal subscription based delivery service for men’s accessories like sunglasses, wallets, canvas pouch, hats etc. curated from boutique US brands like Wovenn, UrbanCow, EvolutionMan and NYC Shades. Charges $60/box. Men - Apparel & Accessories Sock Panda [Los Angeles, 2011]: Sock Panda has exclusive socks designs under its own label and ships a single pair of socks to men (60% subscribers) or women for a monthly subscription fee of $13. Consumers select either a plan called Out There, which has whimsical designs, or Classy, which are more conservative. In Dec 2013, David Peck, a co-founder claimed to have subscribers numbered in thousands without being specific. Based in Los Angeles and San Francisco. Men - Apparel & Accessories Blacksocks [Zurich, 1999]: Sock subscription service and online retailer since 1999. For an annual subscription price, customers receive three pairs of socks three times a year. They provide options such as calf socks, knee socks and silk cashmere socks.They introduced socks with RFID technology which makes them uniquely identifiable when sorting. Manufacturing near Milan, Italy. The company has also expanded into a line of underwear and t-shirts. 60,000 active customers, primarily in France, Germany and Switzerland as of 2014. They claim to have sold 3 million socks as of January 2015 since inception. Expanded to US with New York office in 2009 where Lori Rosen, founder of PR firm The Rosen Group acts as the managing partner for U.S. operations. The socks are delivered to 75 countries around the world as of 2014. Men - Essentials Harry's [New York City, 2013]: Launched in early 2013, Harry's is a vertically integrated shaving supplies startup. Sold over 100k shaving kits in its first 9 months, and even opened a barbershop in New York. Acquired a 93-yrs old razor blade German manufacturing company, Feintechnik in Jan 2014 for $100M. $211.5M BoxGroup, Red Swan, Harrison Metal Capital, Tiger Global Management, Thrive Capital, Highland Capital Partners, Lakestar Men - Essentials Dollar Shave Club [Los Angeles, 2011]: Dollar Shave Club is a consumer services company that delivers personal grooming products on a subscription basis, by mail. The company provides fresh razor blades to its members on a monthly basis and offers additional grooming products on demand for home delivery through its online platform, cutting out the traditional retail channels. Offers three levels of membership plans based on pricing. Currently serves over 330,000 subscribers. $72.8M Kleiner Perkins Caufield & Byers, Andreessen Horowitz, Felicis Ventures, Science, Cowboy Ventures, White Star Capital, Shasta Ventures, Rustic Canyon Partners, Venrock, Comcast Ventures, Pritzker Group Venture Capital, Battery Ventures Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  21. 21. Deal Discovery Made Easy Company Details: Men (6/7) Company Details Funding Investors Men - Essentials Manpacks [Providence, 2010]: Manpacks is a web-based service for subscription delivery of men’s essentials, including underwear, razors, condoms, grooming and other products from top-name brands such as Calvin Klein, Champion, Gillette, Saxx, Grooming Lounge, and PACT. Scheduled deliveries occur on 3-month intervals with customers managing their service via dashboards where they modify upcoming orders, delay shipments, or “ship now” to receive products right away. $500k 500 Startups, Venture51, Kima Ventures, Betaspring Men - Essentials MyShavingClub [Addison, 2012]: MyShavingClub is a Chicago, IL-based company that delivers personal grooming products, such as razors, by mail. The company operates on a subscription-based model for home delivery rather selling through conventional retail channels. Self backed by founders, and received additional funding from Appro Inc. $250k Men - Essentials Rabixo [Sao Paulo, 2012]: Rabixo is a Brazilian site that offers Underwear, Socks, Razors,Deodorants,Condoms,Shampoos,Soaps,Brushes,Toothpaste by subscription. Every three months, a new kit is delivered containing all the products chosen by the subscriber. They have a referral program with benefits for the user. $115k Men - Essentials Root Bizzle: Monthly Tie Club [Boston, 2014]: Rootbizzle provides its customers with curated monthly menswear accessories from the style of their choice, starting with socks, ties, and bow ties. For $25 per month, customers receive a 100% silk neck-tie shipped to their door each month, from the style of their choice. Splitzee partnered with Root Bizzle to feature their monthly neck-tie subscription-based service in the curated group-gifting marketplace, SplitzeeGifts. Men - Essentials Manvelope [Dallas, 2013]: Manvelope is a subscription service for men that provides underwear, socks and grooming products on a schedule. Allows customers to decide their subscription products. Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  22. 22. Deal Discovery Made Easy Company Details: Men (7/7) Company Details Funding Investors Men - Essentials Erkek Paketi [Ankara, 2012]: Erkek Paketi is a Turkey-based eCommerce subscription service that delivers men underwear, socks, shaving products and condoms - every one, two or three months. Customers can choose from 6 prepared subscription packages with multiple customization options. Currently ships only within Turkey, with plans to expand to Middle East and Russia. Founded by Turkish serial entrepreneur, Ersin Mete Erturk, with funding from Turkey’s EME Technology Foreign Trade Co. Men - Essentials Men Are Useless [Farnham, 2010]: Company sends out a men's grooming essential box including shaving, toiletries, skincare, hair and beard grooming products on a monthly basis. Men - Essentials Raz*War [Belgium, 2009]: Online subscription of quality razor blades & shaving products sent on a quarterly basis. It sells its original range of shaving products sold at a fair price. Razwar is a business of the company Growthbridge. Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  23. 23. Deal Discovery Made Easy Deep Dive - Women Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others MEN APPARELS & ACCESSORIES ESSENTIALS HORIZONTAL PET FOOD WOMEN APPARELS & ACCESSORIES BEAUTY INNERWEAR JEWELLERY ESSENTIALS INFANTS & BABYCARE MOM & BABYCARE TOYS AND BOOKS CLOTHING PERSONAL CARE & FITNESS SUPPLEMENTS PERSONAL CARE CONTRACEPTIVE FOOD RECIPE BOX GROCERY SNACK BOX MEALS BEVERAGES TEA COFFEE ALCOHOL GOODIES FLOWERS FLOWER DELIVERY
  24. 24. Deal Discovery Made Easy Company Details: Women (1/9) Company Details Funding Investors Women Hammock Pack [Brooklyn, 2012]: They provide a selection of products that are local to each monthly destination. Geared towards women, each pack is filled with a mix of food, bath products, housewares, and accessories you'll only find while visiting each city. Women Unbound [New York City, 2012]: Unbound is a one-time delivery or quarterly subscription service of lustful products for women. They provide product guidance and curation to women in the erotic product market.Each box is composed of a selection of products from around the world and explores a different theme every 90 days. They also publish erotica and sexual lifestyle content . Women Dazzley, LLC [Minneapolis, 2012]: Dazzley box is a monthly subscription box for women that includes 5 or more items including beauty, food or designer products along with a piece of jewellry. Charges $25/month, valued at over $40. Company based in Minneapolis, launched in Aug 2012. Women Apparel & Accessories JustFab [El Segundo, 2010]: Just Fab is an online fashion retailer with a monthly membership program at just $40/month for women's shoes and handbags where style experts and fashion consultants review each individual’s style for offering product recommendations. They design and manufacture their own shoes to sell at lower-than- retail prices by cutting out the middle-man. Have over 35 million members worldwide for their portfolio brands including JustFab, FabKids, ShoeDazzle and Fabletics. According to founder Adam Goldberg, company expects to generate $400M revenue in 2014($300M in 2013) to become profitable. Valued at just over $1 billion (post Series D funding in Aug 2014) and will use the latest funding to back international expansion of new product lines. $249M Matrix Partners, Technology Crossover Ventures, Rho Capital Partners, Intelligent Beauty, Rho Ventures, Passport Capital Women Apparel & Accessories Stitch Fix [San Francisco, 2011]: Women create a style profile on Stitch Fix and receive a box with five clothing items hand-picked by a stylist, along with styling tips. They can try on the clothes at home, keep what they like, and send back the rest in a prepaid envelope. Its algorithms factor in over 500 million data points, leveraging customer data and feedback, to find well-matched clothing. The styling service costs $20. Clothing items cost an average of $55. Annual revenue run rate in the ballpark of $150 million $46.8M Baseline Ventures, Lightspeed Venture Partners, Western Technology Investment, Benchmark Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  25. 25. Deal Discovery Made Easy Company Details: Women (2/9) Company Details Funding Investors Women Apparel & Accessories ShoeDazzle [El Segundo, 2009]: ShoeDazzle, is a subscription service that sends out its own selection of women’s shoe designs curated each month by celebrities and Hollywood stylists. Every month, the company debuts a new selection of exclusive and brand-name shoes, handbags and more, including a custom online showroom, curated to each client’s individual style preferences. Company merged with competitor Justfab.com in Aug 2013, which combined had $300M+ annual revenue and 33 million members (earlier Shoedazzle reported to have 13 million members in 2012). $66M Polaris Partners, Crosscut Ventures, Lightspeed Venture Partners, Andreessen Horowitz Women Apparel & Accessories Ellie [Santa Monica, 2012]: Ellie provides high-quality athletic gear at cheaper prices. Ellie has vertically integrated its production process in-house so it can turn around new designs in two to four weeks. People can buy individual items or subscribe at $49.95 per month to receive two items per month. Members can return items they don’t want with free shipping. $2M Trinity Ventures, Rustic Canyon Partners, Blumberg Capital, White Star Capital Women Apparel & Accessories Le Tote [San Francisco, 2012]: Women’s fashion rental service offering apparel and accessory rentals for only $49 per month(3 garments and 2 accessories) and jewelry rentals for $19/month (3 pieces). Curated products from brands like Shopbop, Nordstorm, Nastygal and Piperlime. $70,000 in monthly revenue and 30% m-o-m growth with user-based in 48 states and 93% retention, Aug 2013. $10.8M Andreessen Horowitz, Google Ventures, Lerer Ventures, Scrum Ventures, Y Combinator, 500 Startups, FundersClub, TMT Investments Women Apparel & Accessories Ladada [San Francisco, 2014]: Ladada is a monthly subscription service that delivers curated, fashionable women's products curated from upcoming designers at affordable price points. A professional shopper will pick out items for the customer based on her style and preferences. Customers can choose products, company charges a $20 fee per product. Raised funding from Kickstarter campaign. $30k Women Apparel & Accessories Gwynnie Bee [New York, 2011]: Gwynnie Bee is a monthly subscription clothing service offering name brand and emerging designer brands in sizes 10-32. Customers subscribe to a plan of their choosing and get to curate a virtual closet from over 1500 styles. Gwynnie Bee the n sends out a box with clothing every month. Customers can wear the items for as long as they like, then exchange them for new items. Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  26. 26. Deal Discovery Made Easy Company Details: Women (3/9) Company Details Funding Investors Women Apparel & Accessories Elizabeth & Clarke [New York City, 2011]: eCommerce subscription service for women apparel. Delivers designer-quality blouses and tees, made with luxury fabrics for $30 or less. Designs itself and has direct relation with suppliers, delivers $200 retail price worth products for $30 every month. Women - Beauty Birchbox [New York City, 2010]: Launched in 2010, Birchbox is the discovery commerce platform that offers consumers a personalized way to discover, sample, shop and learn about the best products and brands available. Birchbox members have first-touch experiences with products each month and access to educational content to help them get the most out of their products. 800 brands including top brands like Kiehl’s, Benefit, Deborah Lippmann and Stila have partnered with Birchbox. $71.9M First Round Capital, Accel Partners, Lerer Ventures, Harrison Metal Capital, Forerunner Ventures, Red Swan, Aspect Ventures, Consigliere Brand Capital, LLC, Glynn Capital Management Women - Beauty GlossyBox [Berlin, 2011]: Rocket Internet startup, Glossybox is an online platform for beauty and cosmetics products discovery and monthly subscription service in which users get upto 5 miniature cosmetic products for sampling for $21. It shipped 2 million boxes to customers in its first 1.5 years of operations in 16 countries, while employing reportedly over 300 employees. Company shut down its many international branches(Asian, Latin American) in Nov 2013, leading to laying-off employees and one of the co-founders leaving the company. Currently operates in 7 countries. €55M Investment AB Kinnevik, HV Holtzbrinck Ventures Women - Beauty Julep [Seattle, 2007]: US-based cosmetics brand and e-commerce platform that offers beauty products through its website, boutique nail parlours and salons in Seattle and on a monthly subscription service. The company produces and sells its own nail polishes, mascaras, moisturisers, lip glosses, face creams and other cosmetics. It creates new products based on crowdsourced customer feedback gathered via social channels. It successfully completed a crowdfunding campaign for its nail-polishing tool in Mar 2014, raising over $140,000 from 6200 fans. Focuses on speed to market and launched 52 different products in 2013. $55.7M Andreessen Horowitz, Maveron, Western Technology Investment, Version One Ventures, Alliance of Angels, Azure Capital Partners, Madrona Venture Group, Altimeter Capital Women - Beauty POPSUGAR [San Francisco, 2006]: POPSUGAR is where content and commerce connect online. As a global commerce, original content and technology company, POPSUGAR targets women 18-40 years old and delivers the biggest moments, the hottest trends, and the best tips in entertainment, fashion, beauty, parenting, fitness and food, and the ability to shop for it all, in one place. POPSUGAR has over 30M users and 50M video views per month and is also a leading fashion search engine for millions of products. $46M Sequoia Capital, NBC Universal, Institutional Venture Partners Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  27. 27. Deal Discovery Made Easy Company Details: Women (4/9) Company Details Funding Investors Women - Beauty Ipsy [San Mateo, 2011]: Ipsy is an on-line subscription-based beauty products delivery service centred around women where each month, subscribers receive a beautiful Glam Bag with deluxe samples and full-sized beauty products. Members can watch and play along with the stylists with the same products that they are using. Costs around $10 a month. Co-Founded by Youtube's leading beauty Vlogger Michelle Phan $3.8M Crosscut Ventures, Amalfi Capital Women - Beauty bellabox Australia [Melbourne, 2011]: bellabox is is a premium monthly beauty box of high-end cosmetic samples. Each month customers get a curated box of 5 high-end beauty products for $15. The company claims 12 percent monthly growth in subscribers and now has 40,000 monthly members in Australia and Singapore. $4.07M Allure Media, Elevation Capital Management Limited Women - Beauty FancyBox [Buenos Aires, 2012]: Founded in Spain, Fancybox is an online beauty subscription system where consumers receive a box with samples or real size products and related content. Has 200+ brands offering 5000+ products. It operates in Latin America in Argentina, Chile, Colombia, Perú and México. Refocused on online retail model recently after facing lagging supply of samples by brands. Recently offered IPO on Startup Stock Exchange. €1.2M Women - Beauty Fab Bag [Mumbai, 2012]: Fab Bag offers an online retail platform for beauty discovery and subscription providing deluxe beauty and cosmetic samples in a monthly bag. Member benefits also include discounts on sampled products and detailed information on how to use these products. Launched in 2012 under the brand “Vellvette” and rebranded to FabBag in late 2013. $500k India Quotient Women - Beauty Scentbird [New York City, 2013]: Scentbird offers customers a monthly subscription of perfumes at $15 a month. Its perfume recommendation engine pairs women up with the right perfume for every occasion and mood. Their algorithm places each consumer in one of the 8 Fragrance archetypes which ensures accurate suggestions. Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  28. 28. Deal Discovery Made Easy Company Details: Women (5/9) Company Details Funding Investors Women - Beauty Nailed Kit [San Francisco, 2013]: Nail Kit offers a DIY nail kit that requires no nail polish. Customers need to stick on the nail color strips and decals. Each kit includes a full set of Solid Base Decals, Rhinestones, a Nail File and Shaping Stick. The company offers monthly subscriptions for $10 ($15 for international shipping). Women - Beauty Nail Art Society [Los Angeles, 2012]: Company curates and delivers monthly manicure kits including the latest tools, polishes and nail accessories for only $11.95 a month. Members get exclusive content on nail art. Women - Beauty Beauty Box 5 [Austin, 2012]: Beauty Box 5 is a monthly subscription-based, beauty sampling service that delivers 4-5 deluxe samples and full-sized products to the customers. Targeting young women by introducing new brands and products and related content. Part of Snapbrands ,which offers a variety of subscription-based product delivery services. Women - Beauty curlBOX [Atlanta, 2011]: Hair-products subscription service for women with naturally curly hair. Delivers a box every month with upto 7 curated samples of products from over 100 partner brands. Charges $20/month Women - Beauty Goodebox [Oregon, 2011]: Goodebox is a members only service providing trial sized healthy, eco-sensitive, beauty and personal care products, along with occasional samples of natural & organic health and wellness products. Each month, members receive 6 trial sized healthy beauty & personal care products. Members also receive exclusive discounts, giveaways, sneak peeks at upcoming products, practical tips and more. Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  29. 29. Deal Discovery Made Easy Company Details: Women (6/9) Company Details Funding Investors Women - Beauty Joliebox [Paris, 2011]: Paris-based subscription service that delivered a monthly box of beauty samples to your door. It was acquired by US competitor Birchbox in 2012, who originally came up with the business model. Founder Quentin Vacher acts as head of Europe business for Birchbox now. Women - Beauty LilaKutu [Istanbul, 2011]: LilaKutu, is a beauty and cosmetics products discovery and recommendation platform, targeting over 18 million online women of Turkey. Provides original content, e-commerce and a monthly sample box subscription service similar to Birchbox. Gives personalised recommendations based on visitors’ virtual profile created based on their beauty needs and preferences and website behaviour analytics. $250k Ottoman Ventures, Aslanoba Capital Women - Beauty Loose Button [Toronto, 2010]: Loose Button is a fast-growing media company based in Toronto and New York. Luxe Box Members receive a seasonal Luxe Box with 7 to 8 trial-sized beauty and lifestyle items custom selected by their Beauty Editors. Members also receive exclusive access to private events, product launches and beauty tips and tutorials. Users fill out a profile that tells Loose Button information about their hair colour, complexion, skin tone, and make up preferences. Their distribution network has reached millions of online shoppers across North America. Servicing billion dollar brands owned by major CPGs such as Procter & Gamble, L'Oréal, and Estée Lauder. Women - Essentials Sage & Row [New York City, 2014]: Premium end-to-end women's shaving products delivered right to your door on a monthly subscription basis. Founded in July 2014 by two women Harvard graduates from same year. Women - Essentials Hello Flo [New York City, 2013]: Subscription service for feminine care packages that includes tampon supplies, treats and practical advice for girls and parents. Charge around $30/month. Partner with brands like Always and Tampax Pearl for supplies Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  30. 30. Deal Discovery Made Easy Company Details: Women (7/9) Company Details Funding Investors Women - Essentials The Period Store [New York City, 2013]: Online subscription for female-friendly period products like tampons, pads, liners, sponges, cups, chocolate and art delivered to your door on a monthly basis. Sources treats from independent vendors and artists. Women - Essentials GetJuniper [San Francisco, 2012]: Launched in 2013, Juniper is a monthly care package service for women that includes a customized pack of tampons along with gourmet treats. Women - Essentials Trinket Women [London, 2010]: eCommerce subscription company that delivers natural cotton feminine care products every month by post. Founders have background in mobile and technology companies. Backed by Angel Investor William Reeve, the Co-CEO of Hubbub, a UK online grocery business. William Reeve Women - Jewellery RocksBox [San Francisco, 2012]: RocksBox membership features the latest looks from the top independent jewelry designers including House of Harlow, CC Sky, Gorjana and Loren Hope. 3 pieces of jewelry are hand- picked and delivered to you for only $19 a month. Users can try on as long as they like and buy at exclusive member prices. Raised seed funding on Valentine's day, 2014 from Matrix Partners, Ellen Levy(MD, Silicon Valley Connect) and Sonja Perkins(MD, Menlo Ventures). Cash-flow positive since Dec 2013, customer base growing 30-40% m-o-m. $1.5M Matrix Partners, MuckerLab Women - Jewellery Bezel Box [Las Vegas, 2013]: Bezel Box provides boutique jewellery subscription boxes starting at $19.97 a month. Customer can choose the style profile for the jewellery they want. They give 4-5 pieces of jewellery(lead and nickel free) in the package. Every box contains a quote card that provides inspirational quotes from the fashion industry’s icons. Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  31. 31. Deal Discovery Made Easy Company Details: Women (8/9) Company Details Funding Investors Women - Jewellery Jewelbits [New York City, 2013]: Jewelry Subscription Box. Every month they deliver 2 to 4 hand selected boutique jewelry pieces to members based on their personal style - currently offering 3 options. Sourced locally from New York. Charges $33/month for jewellery worth $125 in retail price. Co-founded by a Google employee. Women - Jewellery For the Makers [New York City, 2012]: For the Makers is a space for sharing ideas, skills and inspiration. Receive all the materials to make 4 fashion-forward DIY projects each month. For the Makers delivers DIY tutorials to members inbox and hand-selected materials to their doorstep. Projects range from jewelry and wearable accessories to home and paper goods. The box contains tips, tricks and techniques from expert designers. Women - Jewellery Mynt Box [Austin, 2012]: Myntbox is jewelry subscription and eCommerce business that sends monthly trendy jewelry box containing 3 to 5 pieces of jewellery. Expanded eCommerce direct sales in 2014. 3 broad subscription styles- Boho, Luxe, or Mixe. Charges $40/month. Found by husband-wife team in Austin who ran various online retail businesses. Women - innerwear Adore Me [New York City, 2011]: AdoreMe is a vertically integrated women's intimates brand that offers designer crafted, perfectly fitting women's intimates at significantly cheaper price points. Operates on a rapid manufacture-to-retail cycle in which the brand introduces a new 30-40 piece collection every month. Shipped its 100,000th order in 2012. $11.5M Redhills Ventures, Jaina Capital, Upfront Ventures, White Star Capital Women - innerwear MeUndies [Los Angeles, 2010]: MeUndies is a designer, manufacturer and online retailer of top quality basic apparel -underwear, T-Shirts and socks. Customers can buy a pair, or sign up for a monthly/quarterly subscription service. By eliminating brick and mortar stores, retail middlemen and brand-licensing fees, it reduces the end- price. Began as underwear subscription, started selling t-shirts and socks in early 2013. $1.4M Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  32. 32. Deal Discovery Made Easy Company Details: Women (9/9) Company Details Funding Investors Women - innerwear Underclub [San Francisco, 2014]: Underclub offers subscription service for Women Underwear. The user can choose monthly, bi-monthly or quarterly delivery. The subscription is $21 for one pair of underwear from high end brands. The user is asked many questions ranging from their size and preference of brand to the styles they prefer or would want to try. Women - innerwear The Enclosed [San Francisco, 2013]: Enclosed is lingerie subscription service delivering a single pair of high- end panties monthly. Concierge service provider that sources apparel from designers from Europe, South and North America made of fine materials like lace from Calais, France, silk from China. Women - innerwear The Knicker Issue [Manchester, 2012]: Online eCommerce platform to order basic apparel subscription for women that delivers a curated pair of undergarments every month. Also sells jewellery and scarves online. Founder has worked in sales role for UK's boutique women brands. Women - innerwear Lingerie Letters [Cape Town, 2011]: South Africa's lingerie eCommerce based subscription service, delivering designer knickers monthly. R99 p/m. All lingerie is manufactured in South Africa locally. The company aims to fund multiple online subscription and e-commerce start ups. Women - innerwear Panty by Post [Vancouver, 2009]: Subscription service for women's essentials posting a piece of panty every month. Choice of multiple product styles. Sources products from manufacturers in Columbia, South America who employee stay at home women - fair trade product. Founded in 2009, company has expanded operations to France and Russia. Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  33. 33. Deal Discovery Made Easy Deep Dive – Infants & Babycare Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others MEN APPARELS & ACCESSORIES ESSENTIALS HORIZONTAL PET FOOD WOMEN APPARELS & ACCESSORIES BEAUTY INNERWEAR JEWELLERY ESSENTIALS INFANTS & BABYCARE MOM & BABYCARE TOYS AND BOOKS CLOTHING PERSONAL CARE & FITNESS SUPPLEMENTS PERSONAL CARE CONTRACEPTIVE FOOD RECIPE BOX GROCERY SNACK BOX MEALS BEVERAGES TEA COFFEE ALCOHOL GOODIES FLOWERS FLOWER DELIVERY
  34. 34. Deal Discovery Made Easy Company Details: Infants & Babycare (1/5) Company Details Funding Investors Infants & Kids - Clothing Fabkids [San Francisco, 2012]: FabKids is a children’s brand and subscription eCommerce business that delivers a personalized and curated selection for kids outfit every month. 3-piece of outfits for $50/month. Launched by ShopStyle founder Andy Moss and celebrity spokeswoman Christina Applegate. JustFab acquired the company in Jan 2013 to add children's clothing to its growing product line. $2.6M Infants & Kids - Clothing Wittlebee [Culver City, 2012]: Kids clothing club where parents can get recurring/one-time shipments of children’s clothing for $39.99 a month, 8 items in total from kids clothesmaker brands like American Apparel and Cottonseed. Acquired Cottonseed in Nov 2012. Launched out of LA’s Science incubator. Acquired by Fabkids in late 2013, after company failed to raise a funding round. $2.5M Google Ventures, Crosslink Capital, Rincon Venture Partners, Science, SoftTech VC Infants & Kids - Mom & Babycare The Honest Company [Santa Monica, 2011]: The Honest Company offers a monthly subscription service of customized eco-friendly family product bundles including diapers, wipes, baby bath, skin care and home cleaning products delivered directly to customer’s front doors. It designs and manufactures its own products. Charges for the bundles and no fixed subscription fees. Also sells wholesale to retailers like such as Target, WholeFoods, Nordstroms, and Costco, among others. Helmed by Hollywood star Jessica Alba, Christopher Gavigan, Brian Lee, and Sean Kane. $122M General Catalyst Partners, Lightspeed Venture Partners, Institutional Venture Partners, Iconiq Capital, Pritzker Group Venture Capital, Wellington Management Infants & Kids - Mom & Babycare Citrus Lane [Mountain View, 2011]: Citrus Lane helps parents discover innovative baby products in monthly boxes as care packages and provides online content for babycare. The care package has 4 to 5 “best of” products based on the child’s age (newborn to 3 years) at $25 per month with free shipping. They also provide 3, 6 and 12 month gift packages. Every product they include has been recommended and reviewed by their advisory board and community. Clocked revenue of $6M in 2013, expected to double to $12M in 2014. Has more than 400,000 members and 45,000 paying subscribers. Acquired by Care.com in July 2014 for $48.6M - $22.9 million is in cash, $8.1 million is in equity $6.6M GGV Capital, Greylock Partners Infants & Kids - Mom & Babycare Nonabox [Madrid, 2011]: Nonabox is a subscription model for mums and their babies up to 24 months. It delivers a monthly box with a curated selection of 6-9 pregnancy and baby products for €25. Launched in Spain 1st of March 2012, in less than 6 months started to operate also in Germany and Italy leading the market of the three countries. It partners with around 160 brands. €1.32M Bertelsmann Digital Media Investments, H-FARM Ventures, Kibo Ventures Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  35. 35. Deal Discovery Made Easy Company Details: Infants & Babycare (2/5) Company Details Funding Investors Infants & Kids - Mom & Babycare EcoCentricMom [Georgetown, 2012]: Subscription service for healthy, natural and organic products for moms, moms-to-be and baby, delivered every-other-month. Partners with boutique baby product brands like Amara Baby Food, Bears Beauty, Bioray and Einvite. Delivers to US and Canada. Infants & Kids - Mom & Babycare Stork Stack [Chicago, 2012]: Stork Stack is a monthly subscription service($21+/month) that delivers hand- picked products for baby and on-demand baby shower stacks as gifts for expecting moms. Founded by a husband-and-wife team. As of April 2014, Stork Stack has merged with Bluum. Infants & Kids - Mom & Babycare Bluum.com [New York City, 2011]: Bluum is a subscription service for babies and moms. Bluum's team of experts search and curate healthy and mostly organically produced products that are healthy for babies and moms. Products include those for soon-to-be-moms and children of 0 to 5 years. Infants & Kids - Toys & Books Pley [San Jose, 2013]: Pley(former Pleygo) allows customers to rent unlimited LEGO sets for kids through monthly subscriptions to develop their creativity, building and problem solving skills. 250 options that includes Star Wars, Batman, Chima and Friends among others. 25k+ subscriptions till date. To date, Pley has shipped more than 75,000 packages from its San Jose warehouse. Monthly Pley subscriptions are available at three levels: $15, $25 and $39. Company built on the premise that educational toys for kids are expensive, needed only temporarily and can be consumed collaboratively. $16.75M Allegro Venture Partners, Correlation Ventures, Western Technology Investment, Floodgate, Maven Ventures | VC & Incubator Infants & Kids - Toys & Books Kiwi Crate [Mountain View, 2011]: Kiwi Crate delivers hands-on activity box for kids based on monthly subscription ($20) basis. The products are science activities and arts and crafts projects designed to be educational as well as entertaining for kids. Kiwi Crate provides all the necessary materials, ideas and instructions for themed activities. The company acquired Wonderbox in 2013. $7M Mayfield Fund, Comcast, Felicis Ventures, Forerunner Ventures, Consigliere Brand Capital, LLC, First Round Capital, 500 Startups, Comcast Ventures, First Round Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  36. 36. Deal Discovery Made Easy Company Details: Infants & Babycare (3/5) Company Details Funding Investors Infants & Kids - Toys & Books BabbaCo [Chicago, 2007]: BabbaCo delivers BabbaBox, a theme-based monthly subscription box for kids ages 3-6 filled with projects, activities, books, digital downloads and online content. Got acquired by Barefootbooks in Jan 2014. $1.23M Lightbank, SV Angel, NextView Ventures, Sandbox Industries, Excelerate Labs Infants & Kids - Toys & Books Wummelbox [New York City, 2012]: Wummelbox, the US branch of Wummelkiste, develops creative arts & crafts projects for kids between the ages of 3 and 8 which they deliver on a monthly subscription basis. The branch was shut due to scaling problems in shipping from Europe to America. $1M Blumberg Capital, Team Europe Infants & Kids - Toys & Books Sproutkin [San Francisco, 2012]: Sproutkin is a subscription service for theme-based children's books. Parents of children ages 3 to 6 receive a shipment of 10 books at a time, not necessarily to keep, while babies(0-3 yrs) get to keep their stuff. Charges $25/month. The company was founded by Raelyn Bleharski, a former lawyer with two kids of her own, alongside ex-Airtime folks Alda Dennis and Mark Jen. Received $1M funding from 500 Startups. $1M 500 Startups Infants & Kids - Toys & Books Zoobean [Virginia, 2012]: Zoobean is a subscription based children's book delivery service. Book are recommended by users and then curated by a team of experts. Books are cataloged with tags and filters. Founded by a former teacher of the year and Google’s head of K-12 education outreach $500k Kapor Capital Infants & Kids - Toys & Books SurpriseRide [Washington DC, 2012]: Surprise Ride curates monthly subscription based activity boxes for kids ages 6-11 where parents can find fun and engaging activities for their kids. Charges $25+/month. Founded by Harvard graduate Donna Khalife and her sister Rosy Khalife. Received Angel funding from QualComm founder Irwin Jacobs. $200k Betaspring Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  37. 37. Deal Discovery Made Easy Company Details: Infants & Babycare (4/5) Company Details Funding Investors Infants & Kids - Toys & Books Peekapak [Toronto, 2013]: Peekapak is a start-up offering monthly hands-on storytelling adventure pack designed for children aged 3-7. Each box contains a storybook and 2-3 related craft activities. Charges $20+/month. Raised over $10k from Kickstarter crowdfunding and $25k in funding from NSERC to ‘Researching optimal home play contexts and materials’. Joined Jolt, Toronto based Accelerator's Summer program 2014. $56k JOLT Infants & Kids - Toys & Books Agent Ribbit [Johnstown, 2014]: Subscription eCommerce company that delivers engaging and investigative science projects for kids(4-9 yrs) every month for $25 month. Each box has 4 projects. Launched in Jun 2014 Infants & Kids - Toys & Books Box of Awesome [London, 2013]: Kids subscription box filled with games, movies, collectibles and books. Delivered every 2 months. Partners with kids brands to curate physical and digital products for 8-14 yrs kids. Founded by a small team of online gaming companies (Fight My Monster, Jolt Online, DemonWare) Infants & Kids - Toys & Books Little Pnuts, LLC [New Orleans, 2012]: The service ships 3-5 organic, eco-friendly, natural or sustainably made toys for children aged newborn to 5 years old. Little Pnuts works with eco-companies like PlanToys, miYim, Green Toys, Little Sapling Toys, Wonderworld, glob, HABA and Hape. Awards-Red Tricycle Top Boxes(2014): Subscription Services for New Parents- Handpicked Toys for Your Baby’s Development. Red Tricycle(2013 ) - Totally Awesome Award Toy Subscription Service Infants & Kids - Toys & Books Green Kid Crafts [Anchorage, 2010]: Online, eco-friendly kids craft & activity mail-order subscription service. Delivers 3 projects suitable for kids ages 3-8 every month. Their green craft kits are made of recycled materials and have tools to educate children about recycling, reducing waste and protecting the environment. Processed over 10,000 orders in 2012. Founded by an environmental scientist, Penny Bauder. Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  38. 38. Deal Discovery Made Easy Company Details: Infants & Babycare (5/5) Company Details Funding Investors Infants & Kids - Toys & Books Little Passports [San Francisco, 2009]: Little Passports develops innovative products for children to learn about other countries and cultures in a fun and engaging way. Their products include activity books, souvenirs and access to online games among others. They cater to the age of 3-12 years with different plans for each age group. They claim to have a subscriber base of 35,000 members and revenue of roughly $5 million as of August 2014. They raised $175,000 in seed funding as Convertible notes. Infants & Kids - Toys & Books Just the Right Book [Madison, 2009]: Just the Right Book matches books and readers through their subscriptions, FictionFinder and Contemporary Classics quizzes, and their Reading Guides. They also provide Gift subscriptions. Booksellers select the 'just the right book' for each subscriber based on their individual tastes and interests. No two subscription are ever the same.Users can get one of their recommended books for free, then pay $19.99 per month to get a book in the mail each month that's chosen just for them. Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  39. 39. Deal Discovery Made Easy Deep Dive - Food Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others MEN APPARELS & ACCESSORIES ESSENTIALS HORIZONTAL PET FOOD WOMEN APPARELS & ACCESSORIES BEAUTY INNERWEAR JEWELLERY ESSENTIALS INFANTS & BABYCARE MOM & BABYCARE TOYS AND BOOKS CLOTHING PERSONAL CARE & FITNESS SUPPLEMENTS PERSONAL CARE CONTRACEPTIVE FOOD RECIPE BOX GROCERY SNACK BOX MEALS BEVERAGES TEA COFFEE ALCOHOL GOODIES FLOWERS FLOWER DELIVERY
  40. 40. Deal Discovery Made Easy Company Details: Food (1/11) Company Details Funding Investors Food DinnerLab [New Orleans, 2011]: Dinner Lab is a membership-based social dining service that connects undiscovered chefs with adventurous diners. Each market hosts two dinners a week and feature up-and-coming culinary talent from the local community, as well as skilled chefs from around the country, for once-in-a lifetime dinner parties at remote locations that are disclosed to attendees the day before the events. Over the course of a year, the company may host up to 100 events in a single city. Dinner Lab members pay $100 – $175 for the annual membership and each even costs between $70 and $75. Founder Brian Bordainick was part of the Forbes 30 under 30 list in 2012. $2.1M Food Soylent [Los Angeles, 2013]: Soylent is a food supplement that can be personalized for different body types and customized based on the individual's taste. They offer one time purchase as well as subscription service starting at $70/week. $12.3M Y Combinator, Andreessen Horowitz, Initialized Capital, Lerer Ventures Food Carnivore Club [Toronto, 2013]: Each month the members receive a faux-wood box filled with 4-6 hand-crafted cured meats from top artisans. Along with it they include descriptions of the meat and their story. They raised $22,602 on Crowd-funding platform indiegogo.com. They will be launching a platform to showcase the meat maestros depicting the amount of time and precision in every piece of meat they make. Carnivore Club ships to all the provinces in Canada. Subscription starts at $50 or one-time order at $55. Food Candy Japan [Tokushima, 2013]: Subscription service that sends you Japanese candy by post twice a month for $25. 956 subscribers as of July, 2014. Sole founder Bemmu Sepponen who is a Software Developer by profession runs the service Food - Grocery Door to Door Organics [Lafayette, 2007]: Door to Door Organics partners with organic farmers and creators of natural food products to deliver boxes of groceries to its customers on a subscription basis. The company primarily focuses on produce, but its offerings also include sustainably raised meat, eggs, artisan bread, and local dairy. Customers can place and customize their orders online each week and get to choose the size of the box and its contents. The company partners with multiple farms to diversify its inventory and can deliver to homes, offices, and schools. The company has recipe suggestions as well as other suggested ingredients to prepare tasty dishes. $27.5M Greenmont Capital Partners, Arlon Group Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  41. 41. Deal Discovery Made Easy Company Details: Food (2/11) Company Details Funding Investors Food - Grocery AgLocal [Mission, 2011]: Online marketplace for the buying and selling pasture-raised meats by local farmers in the United States. Recently launched monthly subscription-based delivery program that brings sustainably sourced meat products offered by family-operated farms to people’s homes. Was earlier focused on businesses like restaurants and chefs. It also provides online payment management and invoicing system. Currently delivers to Arizona, California, Idaho, Oregon, Nevada, Utah, Washington and Wyoming. The boxes, which are sourced from farms throughout California, Oregon and Washington, are packaged in the San Francisco warehouse. Company was a part of 7 Startups' NewMe Accelerator in 2012. $3.8M Andreessen Horowitz, OPENAIR Equity Partners, Artists and Instigators, Dundee Venture Capital, NewMe Accelerator, Chicago Ventures Food - Grocery Mile High Organics [Boulder, 2010]: Mile High Organics is a USDA certified organic online grocer that delivers more than 600 premium organic, non-genetically modified products from farms/regional suppliers to home and office. Delivers in Denver and surrounding regions. Company ensures ethics and environment of produce and delivers in reusable containers, insulation and ice packs. $2.2M 500 Startups, TA Venture Food - Grocery Conscious Box [Portland, 2011]: Conscious Box is a subscription based service which sends the subscribers a curated collection of products from organic food and eco-friendly cosmetics, home-care and lifestyle companies for a monthly fee of $20. $400k Birchmere Ventures Food - Grocery Nextdoorganics [Brooklyn, 2011]: Nextdoorganics is a full-service local food company that provides year-round local organic produce, small-batch products, and prepared foods to CSA members in New York City. They currently offer weekly packages that can be picked up at 11 pick-up locations or delivered to 19 different neighbourhoods in Brooklyn and Manhattan. Their subscription ranges from $20-50/week. $130K Food - Grocery Quinciple [New York City, 2012]: Partners with local farmers and other food, wine and drinks producers to deliver food ingredients weekly to customers on a subscription basis. Customers can use its online platform to join the subscription program. Its boxes contain 12-14 items - fruits, vegetables, dairy products, fish, grains etc. – along with recipes. Currently available in New York. Provides home delivery via a bicycle rickshaw or allows pick- up at select locations in Brooklyn. According to founders, its membership has increased 25-30 percent every month. Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  42. 42. Deal Discovery Made Easy Company Details: Food (3/11) Company Details Funding Investors Food - Grocery Vegan Cuts [Ottawa, 2011]: Vegan Cuts is an online marketplace with a monthly snack and beauty box subscription service. They provide vegan food and cruelty free(PETA certified) cosmetics and luxurious skincare products.Their most popular product-Vegan Cuts Snack Box, a subscription box that delivers 7+ new vegan products each month.They raised $14,442(Goal of $10,000) on Crowd-funding platform indiegogo.com in 2013. Food - Grocery From The Farmer LLC [Potomac, 2011]: Weekly farm-to-consumer delivery company with an emphasis on fresh, high quality, local produced fruits and vegetables. Provides delivery of 6-10 seasonal items per week to Washington D.C. and Baltimore area in United States. Food - Grocery Blissmo [San Francisco, 2010]: Monthy subscription box of organic healthcare and food products. Each month Blissmo delivers a curated Blissmobox to your door packed with a selection of health conscious products. Brings products from over 400 US brands. Started by entrepreneurs with background at eBay, Kiva, 1Bog and World of Good. Snack boxes are are priced between $20 to $100. Food - Grocery Fresh Picks [Chicago, 2006]: Husband & wife stared subscription based home delivery service of local and organic produce, meats, dairy, eggs and other food products. Dedicated to green sustainable agriculture & farms. Partners with Midwest farms for sourcing produce. Food - Grocery Doorstep Dairy [Lancaster, 2002]: Subscription for weekly delivery of milk, eggs, baked goods and other locally- sourced products from local farmers and vendors in Lancaster, Chester and Berks counties in the United States. Customers can set-up their orders on its online platform Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  43. 43. Deal Discovery Made Easy Company Details: Food (4/11) Company Details Funding Investors Food - Grocery Full Circle [Seattle, 1996]: Each week, Full Circle brings farm-fresh, locally-sourced, and sustainably-grown fruits, veggies and all-natural artisan products directly to your door. The user can customize from various alternatives or go with handpicked selection of the best of the season. They also offer grocery items like eggs, breads, meats and cheeses to chocolates, jams, pastas. As of 2012 they had 18,000 subscribers. Food - Grocery Farm Fresh To You [California, 1976]: A family business, Farm Fresh To You is a subscription Community Supported Agriculture (CSA) provider of organic produce based in Capay Valley, California. It connects consumers to the farms that grow their food by delivering fresh organic produce from its own farm and trusted partner farms, right to the doorsteps of homes and offices in areas of California. Food - Meals Goldbely [San Francisco, 2012]: Goldbely offers a curated online marketplace to discover various kinds of food dishes from regional establishments and get them home delivered. Allows users to shop by region or by category of food. The company also lets customers order regional food from anywhere in the US and the food is delivered the next day. Started a monthly subscription package in December 2014. All of the products they feature are hand-selected by their team of food explorers. Provides payment and delivery services. The company launched its iPhone app in Nov 2014. $3M Intel Capital, 500 Startups, ACE & Company, Y Combinator, FundersClub Food - Meals Foodzie [San Francisco, 2008]: Foodzie is an online marketplace and subscription tasting box where consumers can discover and buy food directly from small artisan producers. The Foodzie technology makes it simple for small producers to sell their products online and aggregate all these products within a marketplace that makes it easy for “foodies” to discover the very best food. Acquired by Video eCommerce service Joyous with its team also joining Joyous. Foodzie is now part of Joyus. $1.02M SoftTech VC, First Round Capital, Social Leverage, Felicis Ventures, Techstars Food - Meals Real Food Works [Philadelphia, 2012]: Real Food Works offers a subscription program featuring wholesome, delicious, nutritionally optimized meals prepared by local independent restaurants and delivered fresh to customers each week. Each partner creates dishes that reflect their own culinary vision yet still meet strict nutritional requirements. Dishes are offered in a rotating weekly menu of 25 different options each week. Real Food Works has over a dozen restaurant partners, hundreds of customers, and has served over 40,000 meals to the Great Philadelphia area. $375k First Round Capital, Benjamin Franklin Technology Partners Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  44. 44. Deal Discovery Made Easy Company Details: Food (5/11) Company Details Funding Investors Food - Meals Mantry [New York City, 2012]: Subscription service that captures America’s tastiest offerings - the best artisan foods - and delivers them directly to customers. Geared towards men. Ships 6 full size American Artisan food products every month in a signature wooden crate. They raised $46,027(goal of $5000) on crowd-funding platform kickstarter.com in November,2014. Food - Meals Gourmet Spotting [New York City, 2012]: Monthly subscription service of gourmet food &snacks sourced from local independent artisans and food brands. It delivers 4 to 6 sample/full-size products paired with recipes from chefs for $29.99+/month. Customers get curated products like white truffle olive oil, fresh pasta sauce from Italy, Spanish saffron in threads, tea served at the Waldorf Astoria, chocolate tastings etc. Food - Meals Knoshy [Connecticut, 2012]: Online portal to help users discover new artisan food across USA. Enables users to enter a monthly subscription for food box which are hand-picked selections from various food producers. Food - Meals DeliverLean [Boca Raton, 2011]: DeliverLean delivers healthy meals to customers. Meals are priced at $7.95, and customers can mix and match dietary plans, choosing from six meal plans. The company lets users choose between 2 week and monthly subscriptions. Each DeliverLean package includes a breakdown of a meal’s calories, protein and carbohydrates. The company had 1,500 subscribers in May 2014, and had plans to increase this number to 5,000. Since 2012, DeliverLean has gone from $2.9 million in revenue to an expected $10 million by the end of 2014. More than 130 employees work the kitchens. The team plans to expand to New York by the end of 2014 and Los Angeles by 2016 Food - Meals Pop-Up Pantry [Los Angeles, 2011]: Subscription based restaurant quality gourmet food delivery service. Company managed food development, manufacturing, and fulfillment in-house. Launched out of Launchpad LA accelerator in July 2012 with seed funding of $1.7M. Closed in 6 months after it failed to scale the business. At its peak, Pop-Up Pantry had 10 full time employees and 20 to 30 contractors. $1.7M Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  45. 45. Deal Discovery Made Easy Company Details: Food (6/11) Company Details Funding Investors Food - Recipe Ingredients HelloFresh [New York City, 2012]: HelloFresh is a grocery subscription service where customers receive a weekly box containing three to five easy-to-cook recipes created by professional chefs and nutritionists with instructions and related content. Charges $10/meal. Sources fresh seasonal and organic local food with no frozen groceries. Users can swap a meal that they don't like with another. Operates in 75% of US and in Germany, United Kingdom, Netherlands, Australia and Austria under a franchise model. $67.5M Rocket Internet, HV Holtzbrinck Ventures, Investment AB Kinnevik, Vorwerk Direct Selling Ventures, Phenomen Ventures, Insight Venture Partners Food - Recipe Ingredients Blue Apron [New York City, 2012]: Blue Apron delivers meal kits including pre-measured ingredients and recipe cards in refrigerated boxes to subscribed members for about $60 a week. Users choose from six recipes and the recipes are changed each week. The service costs $10 per person for each meal. Blue Apron buys food in bulk and splits it up among many subscribers. It aims to introduce home chefs to local, in-season ingredients customers may not find in their neighborhood groceries. $58M Bessemer Venture Partners, First Round Capital, Graph Ventures, BoxGroup, Stripes Group Food - Recipe Ingredients Plated [New York City, 2012]: Plated offers a meal ingredient and recipe subscription service. The company delivers meal boxes containing ingredients and instructions consumers need to cook meals at home. Each week the menu features seven chef-designed recipes including four meat & fish options and three vegetarian dishes. The recipes, developed by Plated staff and partner-chefs in company's own premises, use in-season and regionally produced ingredients. The recipes are included as a hard copy within shipped meal boxes, and also made available to users online, sometimes with an accompanying video cooking lesson. Customers subscribe for a monthly membership ($10 per month) or an annual membership ($8 per month), and then pay $12 per person per plate. The startup currently delivers to 80% of the US. Incubated at Techstars. $21.4M ff Venture Capital, Techstars, Founder Collective, Lerer Ventures, Great Oaks Venture Capital, Greycroft Partners, Formation 8 Food - Recipe Ingredients Gousto [London, 2012]: Gousto, the UK recipe kit subscription and grocery delivery service. Gousto operates a recipe kit subscription service in the UK where you are sent three recipes per-week out of a choice of ten, along with the required fresh ingredients needed. It differentiates itself from competitors mainly by offering the ability to choose from a list of ten meals each week, rather than being more random, but also by using organic ingredients and offering better prices. Currently delivering 100k+ meals per month. $11M Angel CoFund, MMC Ventures, Unilever Ventures Food - Recipe Ingredients Gobble [Palo Alto, 2010]: Gobble delivers recipe dinner kit including ingredients and recipes for a set number of meals each week to its users. Takes care of the prep work, cleaning and cutting the vegetables, as well as marinating the meat, to give its users a dinner kit that can be prepared in 10 minutes or fewer, with just one pan. Gobble cycled through different models, including a marketplace for home-cooked food and a subscription meal delivery service. Part of Y Combinator Winter 2014 class. $1.2M Felicis Ventures, Founder Collective, SV Angel, Thrive Capital Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  46. 46. Deal Discovery Made Easy Company Details: Food (7/11) Company Details Funding Investors Food - Recipe Ingredients Farmivore [New York City, 2014]: Farmivore delivers a convenient weekly or bi-weekly subscription box of fresh, organic fruits and vegetables right to your doorstep for $40/box. Ingredients are pre-portioned for juicing purposes. Every box contains enough ingredients to make 8 full servings of juice. Source from organic food distributors and local farms directly. $40k Entrepreneurs Roundtable Accelerator Food - Recipe Ingredients Chicory [New York City, 2013]: Chicory is a grocery-shopping platform that lets users discover recipes from across the web and instantly create a complete shopping list with all needed ingredients and gets all the ingredients and regular groceries delivered from their local online grocer. Chicory’s 'smart cart' calculates how much of each ingredient is needed and orders the exact amount from local online grocers. Incubated at Colgate University. $40K Entrepreneurs Roundtable Accelerator Food - Recipe Ingredients Forage [San Francisco, 2014]: Forage delivers weekly meal ingredients with gourmet recipes selected from famous restaurants and chefs in San Francisco. Provides portioned ingredients for recipes, prepped in restaurant kitchens that can be prepared under 20 min. Startup by founders behind Foodzie (Acquired by Joyous, video eCommerce service) and Torbit (Acquired by Walmart Labs). Backed by Twitter’s Ev Williams and Whole Foods Board Member Hass Hassan Food - Recipe Ingredients Hatchery [Boca Raton, 2013]: Hatchery provides a subscription tasting box service that focuses on artisan cooking ingredients and products sourced from small producers across the country. For $20 per month, subscribers receive a delivery of curated, sample-size artisan ingredients and condiments to their doorstep every month. Users can then buy ingredients that they like from the company website. Food - Recipe Ingredients PlateJoy [Cambridge, 2013]: PlateJoy provides weekly home delivery of personalized ready-to-cook dinner kits with recipe infographics. Costs $79+/week. When users first join PlateJoy, the service asks them questions about their diet, lifestyle, total members and shopping stores to personalise their meals. It partners with local grocery stores like SafeWay, Whole Foods, and Peapod who deliver the necessary ingredients to prepare these meals to the customer's doorstep. Company incubated at 500 Startups in 2013. 500 Startups Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  47. 47. Deal Discovery Made Easy Company Details: Food (8/11) Company Details Funding Investors Food - Recipe Ingredients PeachDish [Atlanta, 2013]: PeachDish is an Atlanta-based e-commerce startup focusing on the delivery of fresh ingredients and instructions to consumer’s homes so they can cook wholesome dinners with ease. For a monthly subscription, the company mails a box of fresh food and recipe cards every week. There are two meals for two in each box. It costs $50 a week for these two meals. The company uses Amazon for payments. Based in Atlanta it has easy access to transportation hubs, local farms and food artisans. Food - Snack Box NatureBox [San Carlos, 2012]: NatureBox is an online service for healthy snack food. NatureBox provides subscribers with its branded food delivering it each month in a recyclable snack box. It currently offers more than 120 options for any taste from vegans to the gluten-conscious. Each NatureBox includes 15-20 servings of 4-6 items curated by a nutritionist based upon a seasonally based health and wellness theme. The snacks are sourced from local growers and independent food suppliers across the U.S. The snacks are free from high fructose corn syrup, hydrogenated oils, trans fats and artificial sweeteners, flavors, and colors. The company experienced 20X growth in 2013 with 1 million orders shipped. The website receives over 1 million monthly visitors, with 850K fans on the Facebook page. $28.5M General Catalyst Partners, Redpoint Ventures, Plug & Play Ventures, SoftBank Capital, Canaan Partners Food - Snack Box Love With Food [San Mateo, 2011]: Online food discovery platform for consumers aiming to disrupt the $60B gourmet food industry. It partners with food brands like General Mills, Nestlé, SoyJoy and Lindt Chocolates to provide a monthly delivery service of sample snack boxes for $10+/month. For every box delivered, a meal is donate to food banks across America. Made 100,000 deliveries in first 18 months. Makes 60% of its revenues from sales of its subscription boxes, with another 20 percent coming from eCommerce of full-sized packages. Brands use the platform to get assessment of customer response to new products and increase market reach. $2.1M 500 Startups, TEEC Angel Fund, Great Oaks Venture Capital, Scrum Ventures, Kapor Capital Food - Snack Box Graze [London, 2008]: Graze is a UK based company that manufactures and daily delivers letterbox-sized parcels of healthy snacks to subscribers. Launched in America in Dec, 2013 and signed up 100,000 subscribers across 48 states, Mar 2014. $70M turnover in 2013. Proprietary logistics solution. Currently employ around 250 people. $1.4M Octopus, DFJ Esprit, JamJar Investments Food - Snack Box Bestowed [New York City, 2012]: Bestowed delivers its monthly subscribers healthy food, snacks, beverages and lifestyle products with expert health tips and recipes created by its in-house chef. For $17/month, customers receive a box with samples of 8+ products. All products are hand-picked by celebrity nutritionist and author Heather Bauer. Shipping throughout United States. Has its online marketplace for direct purchase. $75k Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  48. 48. Deal Discovery Made Easy Company Details: Food (9/11) Company Details Funding Investors Food - Snack Box Better Health Box [Arlington, 2014]: Better Health Box offer monthly boxes for people with chronic disorders like diabetes or those who would like to improve their brain power, sex life, overall health, or are looking for healthy snacks for kids. Along with the products sent is included educational information, reviews, recipes, coupons, and tips to live a healthier lifestyle. They also offer the boxes to Offices and Healthcare organizations. Food - Snack Box UrthBox [San Francisco, 2013]: UrthBox is a monthly subscription service that helps consumers discover healthy snacks. Each month, UrthBox members are shipped a box of up to 20 hand-picked food and beverage products available in Standard, Gluten-Free, Diet, Vegan or Snacker options. Members may purchase more of what they like in local stores or in the UrthBox shop at special discounts. Food - Snack Box MunchPak [Scottsdale, 2013]: Munchpak is a subscription box delivered monthly. Their boxes are filled with a variety of the most popular snacks from Ireland, UK, Australia, Japan, United States, Canada, and other countries from all over the world. $21 and $39 per month packs. Customers can also order snacks using thiemobile app - Push for Snacks -at $10 per box Food - Snack Box Watanut [Augusta, 2013]: Watanut is nut-focused snack subscription box with a curated collection of four snack mixes that include nuts, fruits, and granola. Boxes are priced at $25. Food - Snack Box Nibblr [Golden Valley, 2013]: Delivers curated snack boxes at $6.99. Snacks are personalized based on individual ratings and preferences. A box of four portion-controlled snacks in individually sealed trays is delivered. Users can go online and rate the products, from "Love it" to "No thanks." While they can't choose exactly what they get, the company will know what individuals liked and will send snacks accordingly. Nibblr is part of General Mills Inc. Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  49. 49. Deal Discovery Made Easy Company Details: Food (10/11) Company Details Funding Investors Food - Snack Box GetSnackbox [Vancouver, 2013]: With Snackbox users can discover 10-12 nutritionist approved snacks delivered to their home every month. The Canadian service is merging with Healthy Surprise, California based health subscription box service. Started by founder of Vancouver based startup Foodee, a corporate meal delivery service ordering group meals from local restaurants. Food - Snack Box Oh My Green! [Stanford, 2013]: Oh My Green! supplies organic and non-GMO snacks to retail outlets and cafeterias of major universities and corporations and direct-to-customers through a full-size snack subscription box featuring small, independent, and well known brands. Food - Snack Box Peckish Snacks [Chicago, 2012]: Peckish works with nutritionists and deliver a wide variety of quality, delicious and nutritious snacks from around the world at the office. Boxes are priced at $5.99 and customers can choose from a variety of themes such as a "Nutrition Box" or a "Sweet Tooth" box. Food - Snack Box Nourish Snacks [New York City, 2012]: Nourish provides non-GMO, gluten-free, and minimally processed subscription-based snacks. each box costs $12.50 a week, and contains 5 snacks which are all less than 200 calories. The snacks are blends of dried nuts, veggies, and fruit. Snacks are prepared by Today Show Nutrition Expert Joy Bauer VaynerRSE Food - Snack Box Yumvelope [Libertyville, 2012]: Monthly Subscription-based snack delivery service. Yumvelope sends out 6+ all-natural full sized snacks - that the company claims aren’t found in regular grocery stores - monthly for $21 by USPS. Since launching their custom site at the end of 2012, Yumvelope sales have more than doubled (Oct 2014). Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  50. 50. Deal Discovery Made Easy Company Details: Food (11/11) Company Details Funding Investors Food - Snack Box Sprigbox [Columbus, 2012]: Subscription service for a curated assortment of delicious and healthy gluten free, organic, mostly raw and vegan snacks shipped your door or business each month. Partners with small and local food vendors who are looking to expand and open up their brand across the United States. Charges $18.97/mo for 7+ servings. Discontinued in April 2014 Food - Snack Box Flavrbox [Bristol, 2011]: Flavrbox is a monthly subscription service where the customers get a monthly or quarterly box of foodie treats. They have the choice of a regular or vegetarian box and the option of viewing the box beforehand if they wish. Each box contains a booklet which includes details of the featured products and companies and may contain gift vouchers. Featured in the Guardian as the #1 food and drinks gift in 2012 Food - Snack Box PaleoPax [New York, 2011]: PaleoPax is an online health store dedicated to providing foods that stay within the Paleo diet plan. Focusing on food that is naturally grown, without artificial sweeteners, additives, colorings, and preservatives; PaleoPax is a monthly subscription service that delivers straight to customer's home at $49 per kit. They claim to have have averaged 32% month-over-month growth of subscribers. Food - Snack Box Healthy Surprise [Santa Monica, 2011]: Healthy Surprise is a monthly subscription service which sends its clients vegan, gluten free and natural snacks every month. Charges $40+/month. Has over 10,000 subscribers at present. Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  51. 51. Deal Discovery Made Easy Deep Dive - Beverages Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others MEN APPARELS & ACCESSORIES ESSENTIALS HORIZONTAL PET FOOD WOMEN APPARELS & ACCESSORIES BEAUTY INNERWEAR JEWELLERY ESSENTIALS INFANTS & BABYCARE MOM & BABYCARE TOYS AND BOOKS CLOTHING PERSONAL CARE & FITNESS SUPPLEMENTS PERSONAL CARE CONTRACEPTIVE FOOD RECIPE BOX GROCERY SNACK BOX MEALS BEVERAGES TEA COFFEE ALCOHOL GOODIES FLOWERS FLOWER DELIVERY
  52. 52. Deal Discovery Made Easy Company Details: Beverages (1/5) Company Details Funding Investors Beverages - Alcohol Club W [Manhattan Beach, 2011]: Club W is a customized, subscription based site for wine. Their team of curators source wine from around the world and deliver 3 new bottles for $39 every month. They have direct relations with vineyards and farmers. Their website uses an algorithm to give personalized wine recommendations based on customer's tastes and purchasing histories. Hit revenue rate of $1M in first 12 weeks. Sold over 100k bottles by 2013, before raising seed funding. $3.6M Crosscut Ventures, 500 Startups, Guild Capital, Siemer Ventures Beverages - Alcohol Flaviar [London, 2012]: Flaviar is an alcohol subscription service(£24.99/month) that delivers a curated tasting pack consisting of 5 premium spirit flavors each month(Whisky, Rum, Cognac, Gin). Also allows direct purchase on website. Started full-bottle sales in 2013. €400k Speedinvest Beverages - Alcohol GrapeSeed [California, 2014]: GrapeSeed creates brands in partnership with leading winemakers. Brands are offered exclusively to the member community who fund projects by paying a monthly subscription fee. Wines are exclusively made for members and are not available in shops or online. GrapeSeed is a luxury brand incubator. Their addressable market is the top 10% of wine drinkers - the luxury wine consumer which accounts for $3.4B in sales annually. Winemakers are validated by Wine Spectator or Wine Advocate (Parker).Wines will be available for pre-order in January 2015 and shipping in March 2015. $250K Beverages - Alcohol VINEBOX [San Francisco, 2014]: VINEBOX provides users with glass quantity(Tubes) samples of 3 wines each month.The user can order bottles of the samples they like.The user can access their VineBox account to access the list of wines they have tasted along with notes, ratings, & reviews.They offer monthly,3- or 6- month subscriptions . Beverages - Alcohol The Box Noir [San Francisco, 2013]: The Box Noir is a monthly subscription based service that delivers curated selections of wines, beers, or spirits. Each box also includes cocktail recipes and the self-published guidebook of bar terms. Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  53. 53. Deal Discovery Made Easy Company Details: Beverages (2/5) Company Details Funding Investors Beverages - Alcohol Julibox [South Orange, 2013]: Julibox is a subscription based cocktail discovery service. Julibox provides two cocktail recipes every month along with all of the spirits and mixers required to make them. The cocktails are curated by world-class mixologists and designed for easy home preparation. Prices start at $36/mo. Beverages - Coffee Pact Coffee [London, 2012]: Pact, previously YourGrind.com, prepares and delivers fresh coffee to customers on a subscription basis. It acquires coffee directly from farmers across the world, roasts the beans, and regularly ships them to subscribers, based on their habits. Competes with established UK subscription coffee players such as HasBean and Kopi. Plans to expand team with receiving Series A funding attended by angel investors like Songkick founder Ian Hogarth, Robin Klein of Index Ventures, and Naked Wines founder Rowan Gormley. $4.2M Connect Ventures, MMC Ventures Beverages - Coffee Kopi [London, 2011]: Gourmet coffee by monthly subscription for $9, delivered through mail. Every month Kopi handpicks and delivers one new premium coffee with a content booklet about it. UK leader in coffee subscription market, it was recently acquired by one of the UK’s largest coffee companies, Cafédirect. $100k Beverages - Coffee MistoBox [San Francisco, 2012]: Coffee subscription service that delivers four coffee samples with educational content booklet for $20/month. Customers can buy full packets on its website. Team samples over 50 coffees every month. Mistobox works with more than 30 u.S. roasters and offers more than 500 coffee packages/ month. Founded at the University of Arizona. Received $75k investment from business magnate Mark Cuban after their presentation on the AbC show “Shark Tank”. $84k Beverages - Coffee Craft Coffee [Brooklyn, 2010]: Coffee subscription service that delivers three samples in tasting box, along with tasting notes and brew tips. Partners with different independent roasters in the US to source beans. Every month company selects 4 out of about 50 samples from multiple roasters. Shipped more than 50,000 pounds of coffee as of Aug 2014. Has raised funding from Y Combinator, 500 Startups, Initialized Capital, and other prominent angels. Created a new discovery model in Aug 2014 called the DNA Project based on order data to find the perfect coffee beans for each customer. Y Combinator Summer 2014 Batch $158K Kima Ventures, 500 Startups Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  54. 54. Deal Discovery Made Easy Company Details: Beverages (3/5) Company Details Funding Investors Beverages - Coffee Have a Coffee [Espirito Santo do Pinhal, 2014]: Brazilian subscription service. Company curates small batches of around 100 units from producers managing plantations of quality 'Arabica Coffee' and roasts the beans itself before delivering. Beverages - Coffee Bear State Coffee [Santa Monica, 2013]: Bear State Coffee is a monthly coffee subscription service that curates and delivers the best artisanal coffees in California. Bear State is also a community where world-class roasters, coffee drinkers and experts get together to change the in-home coffee experience Beverages - Coffee Perfect Coffee [San Francisco, 2013]: Perfect Coffee partners with top roasters (Blue Bottle, Philz, Stumptown and many more) for coffee. It uses a patented optical grind analysis system, that captures exactly how a coffee roaster’s quality control team brews the cup and replicates it for each coffee packet. Its patent-pending stabilization process ensures that the pre-ground coffee stays fresh for months. The subscription coffee comes with instructions for preparing the coffee. Both co-founders have an extensive background in the e-commerce industry. Beverages - Coffee Moustache Coffee Club [Los Angeles, 2013]: Coffee curation club that sources and ships freshly micro- roasted, single origin coffee beans from a variety of top roasters, such as Intelligentsia and Handsome Coffee. Subscription price begins at $17.99 for delivery every two weeks. Beverages - Coffee eightpointnine [Trondheim, 2011]: eightpointnine is a UK based artisan coffee company which sells delicious fair-trade coffee to customers who want to create their own personalised blend of coffee beans from around the world via a series of sliding scales, adjusting levels of body from rich to light and flavours from fresh to spicy to suit. Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  55. 55. Deal Discovery Made Easy Company Details: Beverages (4/5) Company Details Funding Investors Beverages - Coffee Bean & Ground [London, 2011]: Bean and Ground is supplying freshly roasted coffee in UK for a monthly subscription. Delivers two125g packages every month. According to founder profile the company has 1000+ subscribers in U.K. Beverages - Coffee Tonx [Los Angeles, 2011]: Tonx is a coffee subscription service company that delivers fresh coffee beans every week. They source coffees from farms, roast the beans mere hours before shipping and delivers them to the customers. Deliver globally to Australia, Canada, Germany, France, Italy, Japan, Netherlands, New Zealand, United Kingdom, and United States. Charge $19/shipment for US delivery. Acquired by SF Bay area based Blue Bottle Coffee, a coffee roaster that earlier raised $26M from VCs and tech investors. Karlin Ventures Beverages - Coffee Hasbean [Stafford, 1999]: Has Bean is an online retailer, roasting and selling fine speciality coffees from all around the world direct to home consumers.They source coffee beans from Uganda,Rwanda in Africa to Guatemala,Costa Rica in America to name a few.They provide Weekly/Monthly subscription packs too. Beverages - Tea Teabox [Darjeeling, 2012]: Teabox delivers tea, direct from plantation sources worldwide. Has shipped over 10,000 kgs of tea across 65 countries. Currently it specialises in Indian (Black, Green, White, Oolong, Chai) teas from Darjeeling, Assam, Nilgiri, Kangra regions. Top markets include Russia, US, Australia, Canada. Has offices in Bangalore and Darjeeling. They have raised capital to increase its subscription offerings. $1M Accel Partners Beverages - Tea Tealet [Las Vegas, 2012]: Tealet is a direct from grower e-commerce marketplace and subscription service that allows US tea drinkers to connect with teas growers from around the world. Growers post their stories and teas while drinkers browse, review, and purchase them. $20k Blue Startups Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  56. 56. Deal Discovery Made Easy Company Details: Beverages (5/5) Company Details Funding Investors Beverages - Tea simplygoodtea [Ottawa, 2013]: Simply Good Tea is a monthly subscription service of tea. They deliver 4 varieties of loose tea leafs every month. They also provide tea infusion bottle. The subscription costs $26/month. They raised $25,476 ( goal of $8,000) on crowd-funding platform indiegogo.com by 25 March, 2014. Beverages - Tea Steeply [Toronto, 2013]: Steeply gives customers fresh, loose leaf tea shipped to their door monthly. Ships at homes and offices. Charges $20/month enough for about 35 cups worth of tea. First entrepreneurial foray of Adam Mckerlie, software manager at a Toronto travel company. Beverages - Tea Handmade Tea [Pittsburgh, 2011]: Monthly tea subscription service. Creates unique craft tea blends in small- batches with ingredients like brussels sprouts, rhubarb, cacao nibs, tomatillo etc. Blends are created by independent artists who partner with the company. Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
  57. 57. Deal Discovery Made Easy Deep Dive – Personal Care & Fitness Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others MEN APPARELS & ACCESSORIES ESSENTIALS HORIZONTAL PET FOOD WOMEN APPARELS & ACCESSORIES BEAUTY INNERWEAR JEWELLERY ESSENTIALS INFANTS & BABYCARE MOM & BABYCARE TOYS AND BOOKS CLOTHING PERSONAL CARE & FITNESS SUPPLEMENTS PERSONAL CARE CONTRACEPTIVE FOOD RECIPE BOX GROCERY SNACK BOX MEALS BEVERAGES TEA COFFEE ALCOHOL GOODIES FLOWERS FLOWER DELIVERY
  58. 58. Deal Discovery Made Easy Company Details: Personal Care & Fitness (1/4) Company Details Funding Investors Personal Care & Fitness KlutchClub [Chicago, 2012]: KlutchClub is a monthly subscription service that sends a hand-picked themed box of holistic health, fitness and wellness products – organic protein bars, workout wear, skincare products, tea etc. from niche brands. Each box is full of 9-12, $50+ of products, but only costs subscribers around $17 apiece. Personal Care & Fitness - Contraceptives rubberit [Mexico City, 2012]: Rubberit is a condom subscription service that matches every purchase with donations to disadvantaged sectors. Their members receive a monthly delivery of condoms, with as much discretion as their privacy-needs elicit. Each box includes a lubricant. Simultaneously, the same amount of condoms purchased through this platform is taken by rubberit to communities under precarious economic conditions in their pilot country, Mexico. RubberIt is part of MexicanVC(acquired by 500 startups) program. $25k Mexican.VC, 500 Startups Personal Care & Fitness - Contraceptives RubberClub.com [New York, 2012]: RubberClub is a subscription condom delivery services. Customers can pick a plan and start receiving their favorite brand name condoms in a discrete package to your door every month. Personal Care & Fitness - Contraceptives Rubber of the Month [Los Angeles, 2012]: Rubber of the Month is a monthly condom subscription service, delivering the customers a monthly package of condoms in flexible brands/quanitites Personal Care & Fitness - Personal Care GoodMouth [New York City, 2013]: GoodMouth is a dental focused startup. The company offers regular home delivery of toothbrushes, oral hygiene kits and branded personalized oral health information. The company has a B2B model where it partners with dental firms to send individually branded toothbrushes to patients every 3 months. For every subscription purchased the Giving Goodness program donates two brushes, or the equivalent in dental care, to someone in need through dedicated healthcare nonprofits. $1M Men Women Infants & Baby care Food Beverages Personal care & Fitness Flowers Pets Horizontal Others
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Subscription Commerce Startup Landscape

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